Ultimate Fighting Championship logo

Ultimate Fighting Championship

Brand · Spectator Sports

Company overview

About UFCUFC® is the world’s premier mixed martial arts organization (MMA), with more than 700 million fans and 228 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world while broadcasting to over 900 million TV households across more than 170 countries. UFC’s athlete roster features the world’s best MMA athletes representing more than 80 countries. The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC is part of TKO Group Holdings (NYSE: TKO), and is headquartered in Las Vegas, Nevada. For more information, visit UFC.com and follow UFC at Facebook.com/UFC and @UFC on X, Snapchat, Instagram and TikTok.
Founded in 1993
USA
2.7K employees (632 in marketing)

Salaries

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People

Hiring activity

Open marketing jobs over time

23 open now

Headcount trend

Company growth over the last 12 months

Headcount +17% year over year

Funding

Last raise

Series Unknown, 7 years ago

Funding history

Sep 2018

Venture Round UFC

Audience

Monthly website visitors
8.8M
Month over month-35.1%
Quarter over quarter-29.8%
Top sourceSearch (55.3%)
Ad budget per month
Average search rank
Traffic source mix
Search
55.3%
Direct
41.5%
Referral
2.3%
Social
0.7%
Paid referral
0.1%

LinkedIn followers

Follower count and growth

Total followers

113.8K

12-mo growth

+11.3%

Monthly growth

+0.8%

Links