The Recipe Critic

Brand · Blogs

Company overview

Welcome to my kitchen! I am Alyssa Rivers and the food blogger behind The Recipe Critic. The blog launched in 2012 as a place to share my passion for cooking. I love trying new things and testing them out with my family. Each recipe is tried and true, family-tested and approved.

Founded in 2012

Salt Lake City, Utah, USA

4 employees (2 in marketing)

therecipecritic.com

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount -20% year over year

Audience

Monthly website visitors

2.6M

Month over month-2.2%

Quarter over quarter-19.4%

Top sourceSearch (61.4%)

Ad budget per month$147.5

Average search rank41.7

Traffic source mix

Search

61.4%

Direct

29.2%

Social

6.7%

Referral

2.2%

Paid referral

0.4%

LinkedIn followers

Follower count and growth

Total followers

521

12-mo growth

-2.6%

Monthly growth

+0.2%

News

NDTV Food Awards 2026: Most Innovative Indian Restaurant of the Year - Avartana, ITC Grand Chola, Chennai Videos

Jun 19, 2026 • NDTV Food

Links

therecipecritic.com

Open positions

Instagram Content & Growth Manager

The Recipe Critic

USA (Remote)

$82K/yr - $95K/yr (Est.)In-housePart-timeMid level2+ years exp.

1 open marketing positions

Instagram Content & Growth Manager

The Recipe Critic

USA (Remote)

$82K/yr - $95K/yr (Est.)In-housePart-timeMid level2+ years exp.