Company overview

Founded in the heart of a pandemic in Adam Goldberg's kitchen, PopUp Bagels began as a simple mission fueled by passion and dedication—to craft unmistakably perfect bagels with no frills, just the essence of simplicity... crispy crusts, soft crumb centers, the right size, and an ideal proportion of seeds. What started in a small kitchen quickly evolved into a culinary sensation, winning over locals' taste buds and hearts, as well as winning Brooklyn's BagelFest Best Bagel award two years in a row. Today, PopUp Bagels is a name that spans several neighborhoods, including five towns in Connecticut, iconic NYC spots like Greenwich Village, the Upper West Side, and the Upper East Side, as well as Roslyn in Long Island. Our reach also extends to seasonal locations in East Hampton, Palm Beach, Wellesley, and beyond, with exciting new locations on the horizon. As we continue to expand, our dedication to bagel-making allows more people to experience our simple yet distinct offerings. Our bagels are served fresh from the oven, hot and whole - and we do not make sandwiches. Loyal fans love to grip, rip, and dip right on the street, or bagels can be taken home or to the park to enjoy it in endless ways. For more information on our story and locations, check out PopUp Bagels on Instagram or our website, where every bagel crafted is a testament to this commitment to perfection.
Founded in 2020
Westport, Connecticut, USA
74 employees (11 in marketing)

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount +47.1% year over year

Funding

Total funding

$8M

Last raise

$8M

Series A, 2 years ago

Funding history

Oct 2023

Series A Popup Bagels · $8M

Nov 2022

Angel Round Popup Bagels

Audience

Monthly website visitors
75.1K
Month over month-11.3%
Quarter over quarter-1.4%
Top sourceSearch (56.2%)
Ad budget per month$0.0
Average search rank60.2
Traffic source mix
Search
56.2%
Direct
37.8%
Referral
4.2%
Social
1.5%
Paid referral
0.2%

LinkedIn followers

Follower count and growth

Total followers

6.8K

12-mo growth

Monthly growth

+110.1%

News

Links