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Octopus Energy

Brand · Utilities

Company overview

We're on a mission to make a big green dent in the universe by building a truly sustainable energy system globally.That means making power greener, smarter, and more affordable for everyone.We put customers at the heart of everything we do: with always-fair prices, transparency and outrageous customer service.We drive system change: with transformative tech to make renewable energy the norm and end global reliance on fossil fuels.Octopus Energy Group is made up of 10 businesses spanning 6 countries across 3 continents, including: Octopus Energy Retail, Kraken Technologies, Octopus Energy Generation, Kraken Flex, Octopus Electric Vehicles, and the Octopus Centre for Net Zero. More on OEG @ octopusenergy.group
London, England, GBR
5K employees (177 in marketing)

Salaries

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People

Hiring activity

Open marketing jobs over time

4 open now

Headcount trend

Company growth over the last 12 months

Headcount +15% year over year

Funding

Total funding

$150M

Last raise

$100M

Series Unknown, 2 months ago

Funding history

Apr 2026

Venture Round Octopus Power · $100M

Mar 2026

Series A Octopus Power · $50M

Mar 2026

Seed Round Octopus Power

Audience

Monthly website visitors
10.6M
Month over month+24.9%
Quarter over quarter+14.2%
Top sourceDirect (71.8%)
Ad budget per month$26.6K
Average search rank59.7
Traffic source mix
Direct
71.8%
Search
24.2%
Referral
3.1%
Paid referral
0.4%
Social
0.2%

LinkedIn followers

Follower count and growth

Total followers

441.8K

12-mo growth

+62.2%

Monthly growth

+11.2%

Links