Company overview

Macaroni KID is unique publishing platform dishing the scoop on local events and activities for millions of parents across the US. For our passionate readers, we are a life-saver . . . a one-stop resource for community-minded parents looking to find their family fun. For our tight-knit community of hundreds of local Publisher moms and dads, we are the fuel that fires their entrepreneurial spirit and the platform that empowers them to publish their own local editions of Macaroni Kid. And we deliver the support that enriches them however they see fit, with our exclusive “keep it all” model where 100% of local revenue is retained by the local Publisher. And for our brand partners, we are a problem solver for their national and local geo-targeting communication needs. We are proud to deliver for dozens of the Fortune 500, as well as many emerging brands. Thanks to the power of our authentic local Macaroni Kid Publishers, more than 80% of partnerships are from repeat clients. With an 14-year history, we continue to grow and innovate with exciting plans for the next decade.
Founded in 2008
Washington, District of Columbia, USA
368 employees (334 in marketing)

Salaries

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People

Hiring activity

Open marketing jobs over time

5 open now

Headcount trend

Company growth over the last 12 months

Headcount +2.5% year over year

Audience

Monthly website visitors
652.4K
Month over month+32.1%
Quarter over quarter-11.1%
Top sourceDirect (50.4%)
Ad budget per month$0.0
Average search rank44
Traffic source mix
Direct
50.4%
Search
44.6%
Referral
3.2%
Social
1.4%
Paid referral
0.2%

LinkedIn followers

Follower count and growth

Total followers

7.3K

12-mo growth

+55.4%

Monthly growth

+8.8%

News

Links