Company overview

AI that connects online marketing to offline revenue.Connect your marketing spend with the revenue it drives and optimize every touchpoint in the buyer journey with best-in-class AI.Invoca is a revenue execution platform that connects marketing and sales teams, helping them track and optimize the buying journey to drive more revenue. By using a comprehensive revenue execution platform with deep integrations with leading technology platforms, revenue teams can better connect their paid media investments directly to revenue, improve digital engagement, and deliver the best buyer experiences to drive more sales. With Invoca, top consumer brands, including AutoNation, DIRECTV, Mayo Clinic, Mutual of Omaha, and Verizon, experience unbelievable results powered by undeniable data. Invoca has raised $184M from leading venture capitalists, including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures. For more information, visit www.invoca.com.
Founded in 2008
Santa Barbara, California, USA
391 employees (34 in marketing)
77% recommend to a friend
70% positive business outlook

Salaries

Typical salary range

$70,000 – $85,000

/ yr

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People

Hiring activity

Open marketing jobs over time

3 open now

Headcount trend

Company growth over the last 12 months

Headcount +4.2% year over year

Funding

Total funding

$201.5M

Last raise

$83M

Series F, 4 years ago

Funding history

Jun 2022

Series F Invoca · $83M

Oct 2019

Series E Invoca · $56M

Mar 2016

Series D Invoca · $30M

Jan 2014

Series C Invoca · $21.7M

Nov 2012

Venture Round Invoca · $3.3M

Nov 2010

Series B Invoca · $4M

Audience

Monthly website visitors
96.7K
Month over month-14.5%
Quarter over quarter-23.1%
Top sourceDirect (44%)
Ad budget per month$98.7K
Average search rank39.1
Traffic source mix
Direct
44%
Search
42.3%
Referral
8.4%
Social
4.2%
Paid referral
0.9%

LinkedIn followers

Follower count and growth

Total followers

18.5K

12-mo growth

+12.1%

Monthly growth

+1.1%

News

Links