HudsonWay Immersion School logo

HudsonWay Immersion School

Brand · Primary and Secondary Education

Company overview

OverviewHudsonWay Immersion School, (www.hwis.org), the first independent immersion school in the NY/NJ metropolitan area, develops the cognitive abilities, character and global skills to enable students to succeed in a fast-changing and interconnected world. HWIS serves students from preschool through Grade 8 providing a full immersion program in two languages – Mandarin/English or Spanish/English enabling students to be become fully bilingual and biliterate. Founder Sharon Huang began the program in 2005 after conducting extensive research on best practices in immersion. Her then 1-year old twin boys were the inspiration for a school that today benefits about 200 students across both campuses. In 2018, the NJ school relocated to a larger campus in Stirling, NJ, and in 2020, NY school expanded to a newly renovated space in Midtown West, NYC. With this increased footprint the school has plans to expand to supporting students from preschool through middle school on both campuses for its Mandarin and Spanish tracks. Head of School, Sue Ha leads a team of about 40 teachers and staff. HWIS has a 15-year track record with data to show that longer time at HWIS results in higher IQ, higher language proficiency compared to other immersion schools, higher performance in standardized tests compared to national norms, and high likelihood of acceptance at top-tier independent schools.
Founded in 2005
Stirling, New Jersey, USA
53 employees (2 in marketing)

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount -5.4% year over year

Funding

Audience

Monthly website visitors
3.8K
Month over month+9.9%
Quarter over quarter+31.2%
Top sourceDirect (49.6%)
Ad budget per month$5.5K
Average search rank45.2
Traffic source mix
Direct
49.6%
Search
29.3%
Social
10.8%
Referral
7.9%
Paid referral
1.5%

LinkedIn followers

Follower count and growth

Total followers

412

12-mo growth

+10.5%

Monthly growth

+1%

News

Links