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Houston Fitness Partners

Brand

Company overview

Founded in 2008 by Jon Evans and Scott Sanders, Houston Fitness Partners, an independently owned and operating franchisee of Planet Fitness, is growing rapidly and currently has 40 locations across the Houston, TX area. Sharing the same mission as our franchisor, our goal is to provide a high-quality fitness experience in a welcoming, non-intimidating environment where anyone can feel they belong, which we call the Judgement Free Zone®. We bring that same culture into our day-to-day operations by following our core values focused on People, Fun, Honesty, Accountability, and Drive. Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States, with more than 2,000 locations. More than 90% of Planet Fitness stores are owned and operated by independent businessmen and women, all striving to provide a high-quality fitness experience at an affordable price so that all will have access to fitness for both physical and mental health well-being.
Founded in 2008
Houston, Texas, USA
55 employees (3 in marketing)

Salaries

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People

Marketing team tenure

Median tenure

3 years

Leader tenure

3 years

Across 4 marketing employees

Headcount trend

Company growth over the last 12 months

Headcount +7.8% year over year

Audience

Monthly website visitors
6M
Month over month-6.4%
Quarter over quarter-19.6%
Top sourceSearch (58.2%)
Ad budget per month$3.2M
Average search rank52.5
Traffic source mix
Search
58.2%
Direct
34.6%
Referral
5.7%
Paid referral
0.8%
Social
0.5%

LinkedIn followers

Follower count and growth

Total followers

1.4K

12-mo growth

Monthly growth

+2.6%

News

Links