Company overview

As a veterinarian, pet acupuncturist, and pet owner, Dr. Michelle Dulake co-founded Fera Pets, a pet supplement brand that creates effective, clean, and delicious supplements for dogs and cats by using natural and holistic ingredients necessary for each body system. Each supplement is custom formulated by veterinarian Dr. Michelle Dulake and made in the USA in FDA-registered GMP compliant facilities with high quality natural ingredients with the correct dosing. We are NASC certified and each batch is third party tested for purity and potency.We have the only USDA Organic Probiotics + Prebiotics on the market, along with our USDA Organic Mushroom Immune Support, which makes us one of a kind. We have the highest amount of active ingredients in each product. We are the perfect blend of eastern and western ingredients for all your customers who are looking for a holistic and organic approach for their pet. We created Fera Pets to provide effective supplements to improve your pet's health and quality of life. There is no greater joy than when we receive positive feedback regarding your pet's health, whether it be a shinier coat, solid poops, more energy, increased mobility, you name it. We are here for you.
Founded in 2017
Glendale, California, USA
16 employees (4 in marketing)

Salaries

Typical salary range

$35 – $45

HOUR

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People

Headcount trend

Company growth over the last 12 months

Headcount +23.1% year over year

Funding

Total funding

$1M

Last raise

$1M

Series Unknown, 4 years ago

Funding history

Jun 2022

Venture Round Fera Pet Organics · $1M

Audience

Monthly website visitors
52.2K
Month over month+45%
Quarter over quarter+37.6%
Top sourceDirect (47.6%)
Ad budget per month$17.9K
Average search rank45
Traffic source mix
Direct
47.6%
Search
38.6%
Referral
6.8%
Social
5.3%
Paid referral
1.6%

LinkedIn followers

Follower count and growth

Total followers

1.8K

12-mo growth

+74%

Monthly growth

+5.3%

News

Links