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CreativeX

Brand

4.3
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Company overview

CreativeX, formerly known as Picasso Labs, powers creative excellence for the world’s most loved brands. By analyzing creative at scale, our technology aims to advance creative expression through the clarity of data. Used globally by Fortune 500 brands like Unilever, Mondelez, Heineken, Google, and more, CreativeX measures and improves creative efficiency, consistency, and effectiveness across all their creative content worldwide.Visit www.creativex.com to learn more or reach out anytime: info@creativex.com.
Founded in 2015
New York, New York, USA
122 employees (13 in marketing)
creativex.com
80% recommend to a friend
87% positive business outlook

People

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$29.8M

Last raise

$25M

Series B, 4 years ago

Funding history

Jun 2022

Series B CreativeX · $25M

Nov 2020

Series A CreativeX · $3.3M

Jan 2020

Seed Round CreativeX

Sep 2015

Seed Round CreativeX · $1.5M

Audience

Monthly website visitors
29.7K
Month over month-48%
Quarter over quarter-38.7%
Top sourceSearch (47.5%)
Ad budget per month$0.0
Average search rank44.2
Traffic source mix
Search
47.5%
Direct
40.3%

News

New CreativeX benchmarking tool helps prove ROI of creator ad spend
Oct 17, 2025 • Medical Marketing and Media
New CreativeX benchmarking tool helps prove ROI of creator ad spend
Oct 15, 2025 • Campaign US
Behind Kellanova’s AI-powered push to improve creative and alter agency fees
Aug 20, 2025 • Digiday

Links

creativex.comLinkedInCrunchbase
Glassdoor

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Headcount +4.2% year over year
Referral
7.7%
Social
3%
Paid referral
1.1%

LinkedIn followers

Follower count and growth

Total followers

9.2K

12-mo growth

+21.2%

Monthly growth

+2.1%

Salaries

Typical salary range

$90,000 – $130,000

/ yr

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CreativeX insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2015
Headquarters
New York, New York
Employees
51-200
Flat last 12mo
Marketing team
13
11% of company
6 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Series B–like · Flat headcount last 12 months · More mature · Last funding 3+ years ago
Trend
2020-12-28 -> 2026-01-26
Headcount (12 months)
+4.2%
Last funding round
46 months ago
Negative news (120 days)
0
Risk score2/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
29.7K
Month over month-48%
Quarter over quarter-38.7%
Top sourceSearch (47.5%)
Traffic source mix
Search
47.5%
Direct
40.3%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
226 competitor sites
Search traffic: 212 organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
-17
Ad budget per month
$0.0
Average search rank
44.2

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Marketing team size

Shows saved marketing team size.

13
11% of the company • 6 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 13.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
4.3 / 5
Work-life balance
4.2 / 5
Culture
4.2 / 5
Diversity & inclusion
4.4 / 5
Recommend to a friend
80%
Positive business outlook
87%

Funding

Shows saved funding data.

Total funding
$29.8M
Last raise
Series B
4 years ago
Funding details
Amount raised
$29.8M
Last round
Series B
Last fundraise
4 years ago

News

Shows saved company news.

New CreativeX benchmarking tool helps prove ROI of creator ad spend
Oct 17, 2025 • Medical Marketing and Media
New CreativeX benchmarking tool helps prove ROI of creator ad spend
Oct 15, 2025 • Campaign US
Behind Kellanova’s AI-powered push to improve creative and alter agency fees
Aug 20, 2025 • Digiday
7.7%
Social
3%
Paid referral
1.1%

Total followers

9.2K

12-mo growth

+21.2%

Monthly growth

+2.1%

Open positions1 open marketing positions

CreativeX logo

Product Marketing Lead

CreativeX

New York City, NY (On-site)

$90K/yr - $150K/yrIn-houseFull-timeSenior level8+ years exp.
4 months ago