Company overview

Crayola has inspired children to express their creativity since 1903. Each day Crayolians take pride in fulfilling our mission of helping parents and educators raise creatively alive children around the world. Join our team and be part of an iconic brand that develops colorful, innovative, quality art products that are loved by families and preferred by teachers. Our company culture is mission focused, encourages fun, collaboration, transparency, helping others, and a never give up attitude. The company began when cousins Edwin Binney and C. Harold Smith took over Edwin’s father’s pigment business in 1885. A Hallmark company, Crayola has called Lehigh Valley, Pennsylvania, its home for over 120 years. Today, the company’s world headquarters and major manufacturing facilities are located there. Downtown Easton is the home of The Crayola Experience, our interactive brand experience where families can enjoy a day of creative fun and see how we make our iconic Crayola crayons.We work every day to create a culture of inclusion – one that grows through sustained action, demonstrates care for every life experience, inspires new products and content, and builds a sense of belonging in which every employee can be their very best. We believe our workforce benefits from a broad spectrum of diverse ideas and perspectives and enables us to understand our consumers better. Learn more about Crayola’s Culture: https://www.crayola.com/about-us/diversity-and-inclusion/ Green is our favorite color!Crayola cares about the environment and responsibly makes the products you love. Learn more about Crayola’s creative solutions for greener tomorrows: https://www.crayola.com/about-us/company/sustainability/
Founded in 1903
Easton, Pennsylvania, USA
1.7K employees (216 in marketing)
61% recommend to a friend
62% positive business outlook

Salaries

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People

Hiring activity

Open marketing jobs over time

2 open now

Headcount trend

Company growth over the last 12 months

Headcount +6.3% year over year

Audience

Monthly website visitors
1.3M
Month over month+9.8%
Quarter over quarter+9.6%
Top sourceSearch (62.4%)
Ad budget per month$16.2K
Average search rank44.3
Traffic source mix
Search
62.4%
Direct
32.1%
Referral
3.2%
Social
1.8%
Paid referral
0.3%

LinkedIn followers

Follower count and growth

Total followers

77.6K

12-mo growth

Monthly growth

+2.4%

News

Links