American Outdoor Brands Inc. logo

American Outdoor Brands Inc.

Brand · Manufacturing

3.4

Company overview

WE BUILD BETTER BRANDS!We work where we play! Turning pursuit into passion, AOB delivers brands that move you because our success is measured by moments that matter.
Columbia, Missouri, USA
222 employees (30 in marketing)
www.aob.com
68% recommend to a friend
41% positive business outlook

Salaries

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People

Founders

Brian D. Murphy
Brian D. Murphy
President and CEO; Director
LinkedIn

Marketing leadership

Matt W.
Matt W.
Senior Director of Marketing
LinkedIn

Hiring contacts

Lori Smith
Lori Smith
Human Resources Manager
LinkedIn

Headcount trend

Company growth over the last 12 months

Headcount -7.9% year over year

Funding

Audience

Monthly website visitors
15.1K
Month over month+56.4%
Quarter over quarter+15.9%
Top sourceDirect (49.9%)
Ad budget per month$0.0
Average search rank38.2
Traffic source mix
Direct
49.9%
Search
32%
Social
9.9%
Referral
7.1%
Paid referral
0.9%

LinkedIn followers

Follower count and growth

Total followers

8.5K

12-mo growth

—

Monthly growth

+3.9%

News

Links

www.aob.comLinkedInCrunchbase
Glassdoor