Responsibilities

• - Own our ABM program end-to-end for named accounts, including the Pulse Campaign / ABM Activation framework, coordinating contributions from demand gen, customer marketing, brand, and events
• - Manage our account-based paid budget and bring innovation to how we reach buyers via Paid channels
• - Partner with the BDR team on 1:1 deployment of engagement and conversion plays for named accounts
• - Apply intent signals at the account level, turning our internal framework into named-account triggers, plays, and HubSpot routing
• - Drive small-format engagement at industry events (Cannes Lions, Adweek, Quirks-adjacent) with account-driven dinners, salons, and exec touches partnering with events team
• - Partner with Account Managers on named-account expansion campaigns and 1:1 adoption plays
• - Own MQL-to-SQL conversion improvement across our inbound demand engine in partnership with our lead management and RevOps teams
• - Lead CRO efforts web conversion flows
• - Design and run experimentation across nurture flows, forms, and conversion paths in HubSpot
• - Layer named-account activation on top of every priority campaign

Requirements

• - 5+ years experience in B2B growth marketing, ABM, or demand generation, ideally in SaaS
• - Proven ABM track record, especially with enterprise or strategic accounts
• - Strong HubSpot skills: workflows, sequences, segmentation, and lead management or demonstrate ability to quickly learn new systems
• - Experience with lead-to-revenue funnel optimization, MQL-to-SQL improvement, and CRO principles
• - Comfort operating cross-functionally, working closely with Sales, CS, and AMs on account-level plays
• - Data-driven approach to campaign performance and account-level measurement
• - Strong project management skills, comfortable owning end-to-end campaign execution
• - Excellent written and verbal communication; ability to influence stakeholders across GTM teams
• - Analytical mindset with the ability to translate account-level data into actionable plays

Benefits

• - Generous PTO policy - Minimum of 20 days of paid time off per year, plus national holidays. Leave over 30 days requires manager and People team approval.
• - Private medical healthcare cover
• - Group risk, life & disability contributions
• - Flexible working arrangements, including remote (unless otherwise specified)
• - Thoughtfully designed offices to support both individual work and collaboration without interrupting others
• - Wellbeing benefits such as free yoga and access to trained therapists / counsellors
• - Enhanced parental leave policies
• - Free lunch in the office Tuesday-Thursday
• - Tax efficient pension contributions via salary sacrifice scheme
• - Salary sacrifice cycle to work scheme