1 month ago
Field Marketing Manager
Cloudsmith
Belfast, UK (Remote)Full time
Marketing jobs
2 marketing jobs
Field Marketing Manager
Belfast, UK (Remote)
Salary Not AvailableMid Level3+ years expFull time
Posted 1 month ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the regional field marketing engine with end-to-end event programs that tie to sales priorities, ABM, and multi-channel campaigns for regional pipeline growth.
- Field program ownership: strategy to post-event analysis, including hosted events, executive experiences, partner activations, and trade shows.
- Sales alignment and partner enablement: collaborate with AEs/SDRs and tech partners to drive target accounts, outreach, and pipeline impact.
Job Description
Responsibilities
- Own regional field marketing strategy. Build and execute a field marketing plan aligned to sales priorities, target accounts, and GTM initiatives, delivering regional programs that drive pipeline growth, account engagement, and business impact.
- Plan and run field programs end-to-end. Own the delivery of regional hosted events, executive experiences, partner activations, community programs, and trade show presence from strategy and planning through execution, on-site delivery, and post-event follow-up. Support global programs and events outside your region as needed.
- Deliver high-performing event attendee experiences. Develop messaging and communications for technical and executive audiences, source speakers and partners, design compelling on-site experiences, and drive strong engagement and measurable outcomes.
- Partner closely with Sales and SDR teams. Align on target accounts, territory priorities, and event strategy; enable outreach, invitations, and follow-up; and collaborate to drive pipeline creation, progression, and account engagement through field activity.
- Collaborate across Marketing and GTM teams. Align field programs with ABM, product marketing, campaigns, industry trends, and ecosystem opportunities to maximize program impact.
- Develop and execute partner-led regional field programs. Work with technology partners to source, plan, and deliver joint in-person experiences that support regional goals, increase audience reach, and drive pipeline impact.
- Measure, optimize, and scale. Own program KPIs, reporting, and post-event analysis. Use data and insights to refine strategy, improve execution, and demonstrate ROI.
- Manage budgets and test new ideas. Track spend, maintain accurate forecasting and reconciliation, and experiment with new formats, vendors, channels, and experiences that improve engagement, performance, and competitive differentiation.
- 3+ years of B2B SaaS field marketing experience, with a strong track record of building event programs that drive pipeline and revenue outcomes.
- Hands-on experience owning field programs end-to-end, including trade shows, executive experiences, hosted events, partner activations, workshops, and community programs.
- Strong sales and GTM partnership skills. You know how to work alongside AEs, SDRs, and cross-functional teams to align on target accounts, support outreach and follow-up, and build programs that drive pipeline and account engagement.
- Experience collaborating with Product Marketing, ABM, Campaigns, and partners to align field activity with broader GTM priorities and campaigns.
- Experience forecasting, measuring, and communicating program impact across sourced pipeline, influenced pipeline, conversion, and ROI.
- Strong project and operational management skills, including managing multiple programs simultaneously, budgets, forecasting, and execution details.
- Experience with Salesforce, HubSpot, project management tools (Asana is a plus), and modern marketing workflows.
- Comfortable using AI tools to improve planning, content creation, analysis, and operational efficiency.
- Strong communication and messaging instincts, with experience marketing to both technical and executive audiences. Familiarity with developer, DevOps, cloud, or security markets is a strong plus.
- Willingness to travel up to 25%, including occasional international travel.
- Asana is a plus.
- A competitive compensation package, including equity.
- With comprehensive health, dental, and vision insurance.
- Plus, generous annual leave and flexible working policies to suit your lifestyle.
- Including a professional development budget for conferences and training.
- In a dynamic, innovative, trust-centric, and supportive work environment.
- With the opportunity to shape a fast-growing Series B startup (and beyond).
- Regular (monthly-ish) travel may be required for team meetings.
- Regular (quarterly-ish) travel may also be required for events and customers.
- Health and wellbeing benefits along with flexible family-friendly working policies.
- Budget support for equipment, training, books, conferences, travel, and certifications.
Cloudsmith
Cloudsmith is a fully managed solution for controlling, securing, and distributing everything that flows through your software supply chain, using the best of cloud-native artifact management. Operate at enterprise scale, reduce risk, and streamline builds. Cloudsmith just works, so your developers can, too.
Traffic Signals
Monthly Visitors
100.8K
Monthly Google Ads Budget
$275.4K
Traffic Source Mix
Search
40.1%
Direct
40.5%
Referral
11.7%
Social
4.9%
Paid
2.8%
Headcount Trend
Current headcount: ~148
Marketing Team
Marketing Team Size
10 (7% of company)
Funding
Total Funding
$52M
Last Raise
$11.2M
Series A, 2 years ago
Funding History
- Nov 2023Series A • $11.2M
- Sep 2021Series A • $15M
- Nov 2019Seed • $2.7M