3 weeks ago
Marketing Development Representative (MDR)
BigHand
London, UK (Hybrid)
Marketing Development Representative (MDR)
London, UK (Hybrid)
Salary Not AvailableMid Level1+ years exp
Posted 3 weeks ago
Job Summary
Own and drive outbound prospecting and qualification for law firm targets, collaborating with Account Managers and Marketing to align campaigns, while maintaining clean Salesforce data.
- Own pipeline development, prospect engagement, and qualified opportunity handoffs
- Personalise outreach, respond quickly to inbound inquiries, and refine messaging based on results
- Identify cross-sell opportunities within existing accounts and share insights with Sales and Marketing
Job Description
Responsibilities
- Partner closely with Account Managers on account strategy, prospect engagement, pipeline development and qualified opportunity handoff.
- Build and execute outbound campaigns against defined ideal customer profiles, considering law firm size, department and job title.
- Research and prioritise target law firms, accounts and personas, identifying the people and organisations most likely to benefit from BigHand solutions.
- Engage prospects through email, phone, LinkedIn and other appropriate channels, using a structured and consistent approach.
- Respond promptly to inbound interest, particularly where speed of response can influence conversion.
- Research prospects and accounts to personalise messaging and make outreach relevant and valuable.
- Work with Marketing to align outreach with campaigns, timing, messaging and relevant content assets.
- Qualify prospects using a defined qualification process, such as BANT, and ensure qualified opportunities are handed over with clear and useful information, applying the same qualification bar regardless of whether the opportunity comes from a new logo or an existing account.
- Identify cross sell opportunities within existing accounts for additional BigHand products, agreeing target accounts and approach with the relevant Account Manager before outreach, and handing over qualified opportunities for them to progress.
- Monitor outreach performance and refine messaging, sequencing and cadence based on data and results.
Requirements
- 1 or more years of experience in an SDR/MDR/BDR, inside sales or outbound telesales B2B environment.
- Experience targeting law firms or professional services is advantageous.
- Comfortable working within a primarily outbound sales motion while remaining responsive to inbound opportunities.
- Excellent written and verbal communication skills, with the ability to engage prospects clearly and confidently.
- Excellent attention to detail, particularly around data accuracy and CRM hygiene.
- Ambitious, energetic, proactive and goal oriented, with a strong drive to achieve results.
- Strong organisational skills and the ability to manage multiple accounts, activities and priorities effectively.
- Experience using Salesforce, Pardot, Apollo or similar sales and marketing technologies is advantageous.
- Ability to attend the London office twice a week, including Thursdays.
Benefits
- 25 days holiday (exc. bank holidays) + 3 BigHand days off between Christmas & New Year
- Various wellbeing benefits including private medical, vision, online wellbeing programs & webinars, access to online therapy and Employee Resource Groups (ERG)
- Company-wide Wellness day, for our teams all across the globe to switch off and spend the day doing something to nourish their mental health
- Opportunities to give back with company volunteer events and individual volunteer days
- Career growth opportunities and study leave allowance
- Family benefits including enhanced parental leave, secondary caregiver leave and fertility support
- Financial benefits including pension scheme, life assurance, and salary sacrificing
- Cycle to Work Scheme and Tech Scheme
- Growing business with a global presence, flexible working, modern offices, and remote work options
BigHand
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)
Marketing Team
Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
713
Traffic Signals
Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%
Headcount Trend
Current headcount: ~31