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Find marketing roles you could actually win

130,880 open roles+147 today

Find marketing roles you could actually win

130,880 open roles+147 today

Senior Value Creation Marketing Manager

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USA (Remote)

$135K/yr - $176K/yrIn-houseFull-timeSenior level8+ years exp.

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4 days ago

QuidelOrtho

Senior Value Creation Marketing Manager

USA (Remote)

$135K/yr – $176K/yrSenior Level8+ years expFull time

Posted 4 days ago

Job Description

Responsibilities

Own QuidelOrtho's customer value strategy and lead the commercialization of value across key healthcare segments
Lead the strategy, build, and maintenance of value‑based tools including calculators, dashboards, and proof‑point libraries that quantify savings, efficiency gains, and revenue impact across product lines.
Lead executive-level value discussions with health systems, IDNs, government stakeholders, and key accounts
Identify emerging customer challenges and market opportunities and translate them into scalable value programs
Represent QuidelOrtho as a thought leader in healthcare value creation and diagnostic economics.
Lead Channel & Integrated Marketing / Product Teams to develop value‑driven materials tailored to government, IDN, and Canadian Health Authority stakeholders, and for the distribution channel.
Collaborate with the Clinical Market Development Manager, the Clinical Liaisons, and Medical/Scientific Affairs, to create value‑based health‑outcomes and reimbursement materials tailored for clinical stakeholders.
Work closely with sales enablement and training teams to embed value‑based positioning into curricula, tools, and field resources.
Build the North American QuidelOrtho customer value strategy, liaison with North America marketing and Global Business Units ensure alignment on value drivers, assumptions, and customer‑facing narratives.
Create pull through campaign aligned with sales leadership to ensure the adoption of value‑based thinking across marketing and commercial teams.

Requirements

Education: Bachelor's degree in Marketing, Business, Health Economics, Public Health, Analytics, or a related field.
Experience: Eight or more years of experience in marketing analytics, commercial strategy, health economics, product marketing, or a related discipline.
Experience developing value-based tools, financial models, customer-facing ROI materials, calculators, dashboards, or economic evidence.
Strong analytical capabilities and fluency in healthcare metrics, value quantification, and data-driven decision-making.
Excellent written, verbal, and presentation skills, with the ability to translate complex data into compelling and practical value narratives.
Ability to collaborate and influence across marketing, sales, clinical, medical, product, analytics, and commercial teams without formal authority.
Familiarity with health-economic concepts, reimbursement dynamics, and value-based care frameworks.
Ability to build practical tools that commercial teams can effectively adopt and use.
Travel: Must be willing to travel up to 20% overnight
This position is not currently eligible for visa sponsorship

Preferred

Experience in healthcare, diagnostics, medical technology, or another regulated industry.
Advanced degree in Business, Health Economics, Public Health, or a related field.
Experience working with government, IDN, Canadian Health Authority, distribution, or other complex healthcare channels.
Demonstrated ability to engage thought leaders and develop value-focused publications or economic evidence.
Insight-driven, collaborative, influential, and execution-focused approach.

Benefits

medical, dental, vision, life, and disability insurance.
401(k) plan
employee assistance program
Employee Stock Purchase Plan
paid time off (including sick time)
paid Holidays

QuidelOrtho

3.0 Glassdoor

> Bringing precision and passion in everything we doQuidelOrtho stands at the forefront of testing, tracking and disease analysis of health conditions ranging from HIV and hepatitis C to flu, strep and COVID-19. For decades, our precision and accuracy have guided clinicians and lab technicians in the moments that matter most. > Continuing our legacy in diagnosticsOur portfolio serves the entire healthcare continuum: from high-volume, high-complexity hospitals and labs to point-of-care, retail and over-the-counter markets. This enables us to continue our legacy of diagnostics in an ever-changing environment where we're passionately pursuing the unknown to advance diagnostic science and care. > Raising the bar in diagnostic careRanked among the world’s largest in vitro diagnostics (IVD) providers, we’re building on more than 120 years of collective experience and innovation. We combine industry-leading expertise in immunoassay and molecular testing with a global footprint in point-of-care settings, clinical labs and transfusion medicine to advance critical diagnostic solutions at scale.> Powering a healthier future for allInspired by a spirit of service, QuidelOrtho is committed to enhancing the wellbeing of people worldwide and happy in the knowledge we are making a difference.To contact us, please visit https://www.quidelortho.com/global/en/contact-us.For career opportunities, please visit: https://careers.quidelortho.com/global/en.#QuidelOrtho #BetterTogether #PowerUpLabs #HealthierFuture #DiagnosticFrontier #AdvancingScience #TalentNetwork

Founded in 1937

3.7K employees (155 in marketing)

QuidelOrtho.com

45% recommend to a friend

39% CEO approval

Salaries

Posted range

$135K/yr – $176K/yr

Taken straight from the job posting.

See all QuidelOrtho salaries

Marketing Team

Marketing Team Size

142 (4% of company)

Median Career Experience

18 years

Median Tenure

4.1 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Maria Fiorino

Senior Director, North America Marketing

At the company for 4 years 10 months

Traffic Signals

Monthly Visitors

75.4K

Traffic Source Mix

48%

Direct

43.1%

Referral

6.6%

Social

1.4%

Paid

0.8%

Headcount Trend

Current headcount: ~3.7K

Recent News

William Blair Has Weak Estimate for QuidelOrtho Q2 Earnings

Oct 11, 2025 • MarketBeat

UnitedHealth, Brookdale, Collegium Pharmaceutical, QuidelOrtho, and Biogen Shares Are Falling, What You Need To Know

Oct 10, 2025 • The Globe and Mail

QuidelOrtho's (QDEL) Sell (E+) Rating Reaffirmed at Weiss Ratings

Oct 10, 2025 • MarketBeat

Links

QuidelOrtho.com

X (Twitter)

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Responsibilities

Own QuidelOrtho's customer value strategy and lead the commercialization of value across key healthcare segments
Lead the strategy, build, and maintenance of value‑based tools including calculators, dashboards, and proof‑point libraries that quantify savings, efficiency gains, and revenue impact across product lines.
Lead executive-level value discussions with health systems, IDNs, government stakeholders, and key accounts
Identify emerging customer challenges and market opportunities and translate them into scalable value programs
Represent QuidelOrtho as a thought leader in healthcare value creation and diagnostic economics.
Lead Channel & Integrated Marketing / Product Teams to develop value‑driven materials tailored to government, IDN, and Canadian Health Authority stakeholders, and for the distribution channel.
Collaborate with the Clinical Market Development Manager, the Clinical Liaisons, and Medical/Scientific Affairs, to create value‑based health‑outcomes and reimbursement materials tailored for clinical stakeholders.
Work closely with sales enablement and training teams to embed value‑based positioning into curricula, tools, and field resources.
Build the North American QuidelOrtho customer value strategy, liaison with North America marketing and Global Business Units ensure alignment on value drivers, assumptions, and customer‑facing narratives.
Create pull through campaign aligned with sales leadership to ensure the adoption of value‑based thinking across marketing and commercial teams.

Requirements

Education: Bachelor's degree in Marketing, Business, Health Economics, Public Health, Analytics, or a related field.
Experience: Eight or more years of experience in marketing analytics, commercial strategy, health economics, product marketing, or a related discipline.
Experience developing value-based tools, financial models, customer-facing ROI materials, calculators, dashboards, or economic evidence.
Strong analytical capabilities and fluency in healthcare metrics, value quantification, and data-driven decision-making.
Excellent written, verbal, and presentation skills, with the ability to translate complex data into compelling and practical value narratives.
Ability to collaborate and influence across marketing, sales, clinical, medical, product, analytics, and commercial teams without formal authority.
Familiarity with health-economic concepts, reimbursement dynamics, and value-based care frameworks.
Ability to build practical tools that commercial teams can effectively adopt and use.
Travel: Must be willing to travel up to 20% overnight
This position is not currently eligible for visa sponsorship

Preferred

Experience in healthcare, diagnostics, medical technology, or another regulated industry.
Advanced degree in Business, Health Economics, Public Health, or a related field.
Experience working with government, IDN, Canadian Health Authority, distribution, or other complex healthcare channels.
Demonstrated ability to engage thought leaders and develop value-focused publications or economic evidence.
Insight-driven, collaborative, influential, and execution-focused approach.

Benefits

medical, dental, vision, life, and disability insurance.
401(k) plan
employee assistance program
Employee Stock Purchase Plan
paid time off (including sick time)
paid Holidays