5 months ago
Associate Media Director,
Mile Marker
New York, USA (Hybrid)Full time$95K/yr – $115K/yr
Marketing jobs
4,092 marketing jobs
All marketing roles in the US in the Media industry
Get alerts for this search
All marketing roles in the US in the Media industry
Get alerts for this search
Associate Media Director,
New York, USA (Hybrid)
$95K/yr – $115K/yrSenior Level6+ years expFull time
Posted 5 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Lead end-to-end media strategy and client engagements across multi-channel campaigns to drive growth and measurable outcomes.
- Own strategy, planning, and coordination across Digital, Traditional, and Biddable media.
- Must-have: 6-9 years of media planning/buying with hands-on agency experience.
- Standout: Strong ability to translate client goals into data-driven media recommendations.
Job Description
Responsibilities
- Drive the development of innovative media strategies to propel brand growth, turning insights into actionable plans
- Utilize an understanding of consumer journey management in the development of data-driven and scalable media plans
- Ability to see how performance and brand media come together, using that understanding to create and present full-funnel media goals, objectives, and success metrics
- Own the success of client media engagements, providing effective communication, project management, and creative problem-solving
- Act as a point of contact with AdTech partners, inventory suppliers, and data providers
- Coordinate with Digital, Traditional, Biddable, and Analytics teams to enhance campaign effectiveness and maximize conversion.
- Translate client goals into compelling and well-supported media recommendations & strategies, ensuring alignment with target audiences.
- Craft and execute media plans, including skilled negotiation and media buying.
- Manage strategic planning processes, including budget allocation and persuasive presentation creation.
- Oversee the development of tactical plans from RFP to final presentation, ensuring precision and creativity.
Requirements
- 6-9 years media planning/buying.
- 2+ years experience at a hands-on agency
- 3+ Years managing & mentoring media planning & buying teams
- Hands-on experience with media channels including Digital Display, Digital Video, Paid Social, Programmatic
- Experience Planning & Buying Traditional media (TV, Print, and Out-of-Home) strongly preferred
- Working knowledge of DTC, OTC and CPG verticals a plus
- Ability to organize and prioritize work and deliver with a sense of urgency
- Ability to operate in undefined areas (gray areas) with the ability to adapt to changing priorities and multiple tasks
- Ability to work autonomously yet seek counsel when necessary
- Strong ability to juggle multiple tasks while maintaining extraordinary attention to detail
Preferred
- Working knowledge of DTC, OTC and CPG verticals a plus
- Hands-on experience managing & mentoring media planning & buying teams
- 2+ years experience at a hands-on agency
- 3+ Years managing & mentoring media planning & buying teams
- Strong experience optimizing campaigns for conversion-focused KPIs including ROAS, ROI, CPA, etc.
Mile Marker
Mile Marker was created by the merger between PlusMedia and Cage Point. The result is an end to end media agency that speaks to its clients not at the media level, but at the business level.Our belief is that media, in all forms, should be held accountable for the delivery of measurable business outcomes, not just KPI. We view brand and performance media as complementary forces, working together to drive scalable growth. This means we leverage every media channel at our disposal, including ones that may have been forgotten by today’s marketers.
Traffic Signals
Monthly Visitors
1K
Traffic Source Mix
Search
53.7%
Direct
46.3%
Headcount Trend
Current headcount: ~89
Marketing Team
Marketing Team Size
37 (42% of company)
Median Career Experience
4 years
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
6