1 day ago
Director of Marketing and Business Development
ClearSky Health
Rio Rancho, NM (Unknown)Full time
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Director of Marketing and Business Development
Rio Rancho, NM (Unknown)
Salary Not AvailableDirector/ExecutiveFull time
Posted 1 day ago
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Job Summary
Own and drive regional marketing and sales initiatives by shaping integrated plans, exploring partnerships, and supervising clinical liaisons to hit ADC and admissions targets.
- Lead development of regional marketing plans and partner opportunities.
- Coordinate liaison activities, track sales, and ensure program compliance.
Job Description
Responsibilities
- Develops, implements, evaluates, and refines integrated strategic marketing and sales plans based upon data, trends, and market needs.
- Identifies potential partnerships and growth opportunities within the region, and methods to enhance efficiency within the department.
- Directs and develops individual clinical liaison goals and monitors results for sales calls, referrals, admissions, outpatient visits, etc.
- Ensures liaison team effectively tracks sales activity, maintains client profiles, develops monthly sales plans, and ensures compliance with company’s standards of conduct.
- Achieves budgeted volume goals for average daily census (ADC) and admissions.
- Ensures competency adherence for clinical liaisons.
- Works with management teams to negotiate/renegotiate contracts with payors to generate volume.
- Coordinates all marketing and public relations activities such as exhibits at conferences, seminars/in-services, advertising, media relations, government relations, etc.
- Works in conjunction with clinical leadership to develop and promote new programs and services.
- Completes required trainings, as assigned.
Requirements
- Three years’ experience in healthcare marketing required.
- Five years current experience in healthcare industry preferred.
- OR one year working experience in ClearSky Hospital.
- Bachelor’s degree in healthcare field or marketing preferred.
- Supervisory experience strongly preferred.
- Must maintain acceptable driving record, current driver’s license, and insurability.
- Clinical licensure such as LPN/LVN, RT, RN, PT, OT, SLP preferred.
- Demonstrates an understanding of patient mix, regulatory requirements, reimbursements, etc. that impact overall hospital operations.
- Demonstrates proficiency in MS Office software, including Excel, Word, Outlook, and PowerPoint.
- Effective organizational and time management skills.
ClearSky Health
At ClearSky Health, we put our patients first; working together to provide high-quality rehabilitative healthcare that heals and transforms the lives of those living with disabling injuries and illnesses. Our commitment to excellence for our patients, the communities we serve, and our employees distinguishes us from other healthcare providers.We value our employees’ skills, talents, and input. We believe in maintaining hospital environments where employees are:ValuedTreated with dignityRespectedProvided educational and training opportunitiesRecognized Rewarded We collaborate with healthcare providers in exploring opportunities to introduce, expand, or improve rehabilitative care to communities, especially in underserved areas. We drive quality outcomes in part by providing a long-term case management system and maintaining a rehabilitative focus regardless of the patient setting.Our executive team has extensive experience in design, development, implementation, and operation of rehabilitative healthcare services.
Traffic Signals
Monthly Visitors
9.1K
Traffic Source Mix
Search
32.2%
Direct
45.9%
Referral
6.3%
Social
13.9%
Paid
1.5%
Headcount Trend
Current headcount: ~398
Marketing Team
Marketing Team Size
10 (3% of company)
Median Career Experience
3 years
Median Tenure
1.6 years
Marketing Roles Posted (Last 30 Days)
2