Own end-to-end calendar strategy and cross-functional execution for launches, campaigns, and value programs that drive brand goals, collaborating with culinary, agencies, and internal teams to hit sales targets.

Lead calendar planning and cross-functional delivery across channels
Manage external agencies, channel planning, and rollout execution
Align on LTOs, menu launches, and KPI optimization with brand and culinary teams

Job Description

Responsibilities

Create calendar primary messaging windows to deliver upon brand sales goals by meeting consumer needs.
Manage multiple 360° calendar campaigns, key activations and ad hoc programs meeting key deadlines for project success including timelines, briefs, cross functional alignment, PR, creative reviews, shoots, merchandising and results.
Brief and lead external agencies and partners from planning to execution.
Assist in defining the value platform portion of the calendar through concept screeners, while executing value programs end-to-end
Route and manage press releases for programs, products and other to earn owned media on key calendar initiatives.
Manage photo shoot timelines and logistics; attend shoots to ensure alignment with campaign objectives and brand standards.
Manage new product rollouts, including cross-functional coordination and channel plan execution.
Partner with the Culinary team to develop and launch limited-time offers (LTO’s), leading rollout execution including channel planning, POP development, meeting deadlines, developing timelines and cross-functional alignment.
Support menu launches from a brand perspective, ensuring cohesive messaging and effective channel plan execution.
Manage budget period close and reconciliation process in partnership with Accounting/Finance and the Marketing team.

Requirements

Bachelor’s degree in marketing, business, communications, or a related field
5+ years of overall brand/marketing experience
Restaurant industry experience strongly preferred
Strategic thinker with excellent communication & presentation skills – able to articulate the brand POV and gain alignment across the organization.
Strong creative nature & ability to deliver creative feedback rooted in strategy.
Expert collaboration skills with cross-functional teams (IT, Finance, Ops, Data Analytics, Legal, Culinary teams), external partners and ability to manage up to internal leadership stakeholders.
Experience managing agency relationships, contracts & budgets.
Business acumen – understanding of how to build a calendar strategy to deliver against short- & long-term sales goals.
Proven ability to monitor brand promo performance and track KPIs for optimizations and future learnings.
Fun Seeker – after all its games, activities & food!

Benefits

Exclusive discounts on food and games at D&B & Main Event
Paid Time Off (PTO) that increases with tenure
11 Company Holidays (Including your Birthday) & 2 Floating Holidays per year
Medical, dental, vision and voluntary benefits
Part Time/Full Time benefits available
Sub Benefits:
Livongo and Telehealth benefits
401k with company match following 6 months of employment
Buster’s Legacy Fund (Supports Team Members during difficult Times)
Employee Assistance Program (EAP) Offerings

Dave & Buster's Inc.

3.4 Glassdoor

Welcome to Dave & Buster's, the ONLY place to Eat, Drink, Play & Watch Sports®, all under one roof! Here, you can immerse yourself in a world of excitement, from our Million Dollar Midway, packed with the hottest arcade games, to our mouth-watering, chef-crafted creations served in our American restaurant. We're not just a destination; we're an experience you won't find anywhere else. And yes, you want to work here.Join us and be part of the team that runs the fun. With Main Event Entertainment (Acquired in 2022) by our side, we're amplifying the entertainment experience for our Guests and Team Members alike. Together, we're creating endless possibilities, setting the stage for unforgettable moments and lifelong memories. The fun never stops! Come be a part of something extraordinary.

Founded in 1982

Coppell, Texas, USA

13K employees (545 in marketing)

www.daveandbusters.com/us/en/home

52% recommend to a friend

53% CEO approval

Traffic Signals

Monthly Visitors

2.1M

Monthly Google Ads Budget

$91.1K

Traffic Source Mix

58.3%

Direct

34.5%

Referral

4.9%

Social

1.3%

Paid

0.8%

Headcount Trend

Current headcount: ~12.7K

Marketing Team

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Job Summary

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Traffic Signals

Headcount Trend

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Brand Manager

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Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Benefits

Dave & Buster's Inc.

Traffic Signals

Headcount Trend

Marketing Team

Recent News