4 days ago
Director of Marketing
Portus LLC
Denver, CO (On-site)Full time$115K/yr – $150K/yr
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Director of Marketing
Denver, CO (On-site)
$115K/yr – $150K/yrDirector/Executive7+ years expFull time
Posted 4 days ago
Job Description
Responsibilities
- Develop and execute Zellis's overall marketing strategy—covering digital campaigns, brand positioning, content, and public relations—to drive brand awareness and lead generation across the portfolio.
- Lead, mentor, and develop the marketing team, setting clear expectations and building a culture of creativity, accountability, and continuous improvement.
- Partner with leasing, operations, and property teams to align marketing campaigns with occupancy, renewal, and revenue goals at the property level.
- Analyze market data, competitive positioning, and customer insights to refine marketing strategy and improve return on marketing investment.
- Oversee the creation and distribution of marketing materials, including digital content, paid advertising, social media, and promotional events.
- Manage the marketing budget, ensuring efficient allocation of resources and accurate tracking of spend and results.
- Evaluate the effectiveness of marketing campaigns through metrics and analytics, reporting results and recommendations to senior leadership.
- Oversee digital presence across ILS platforms, the Zellis website, and social channels, ensuring listings and messaging are accurate and on-brand.
- Direct SEO, SEM, and content marketing efforts to strengthen Zellis's visibility and lead quality across every market.
- Manage relationships with outside agencies, vendors, and media partners supporting marketing initiatives.
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field required.
- Master's degree in Marketing, Business, or a related discipline preferred.
- At least 7 years of progressive marketing experience, including a minimum of 3 years in a leadership role.
- Experience in real estate, rental, or property management marketing required.
- Proficiency in Microsoft Office and common marketing/analytics platforms required.
- Strong knowledge of digital marketing platforms, marketing automation, CRM systems, and analytics tools.
- Familiarity with SEO, SEM, and content marketing strategies specific to real estate or multifamily housing.
- Proficiency in marketing automation software, data visualization tools, and social media platforms.
- Excellent leadership, communication, and project management skills.
- Knowledge of Fair Housing advertising requirements and industry compliance standards.
Preferred
- Master's degree in Marketing, Business, or a related discipline preferred.
Portus LLC
Portus is a schoolgroup
Salaries
Posted range
$115K/yr – $150K/yr
Taken straight from the job posting.
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