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11 marketing jobs

Carnegie logo
2 months ago

Slate Communications Strategist

Carnegie

USA (Remote)Full time
Carnegie logo
2 months ago

Assistant Director, Paid Search, Manager

Carnegie

Westford, MA (Remote)Full time
Carnegie logo
3 months ago

Senior Programmatic Specialist

Carnegie

Westford, MA (Remote)Full time
Carnegie logo
3 months ago

Senior Paid Search Specialist

Carnegie

USA (Remote)Full time
Carnegie logo
3 months ago

Senior Paid Search Specialist

Carnegie

Westford, MA (Remote)Internship
Carnegie logo
4 months ago

Senior SEO/AEO Copywriter

Carnegie

USA (Remote)Full time
Carnegie logo
4 months ago

Assistant Director, Paid Search

Carnegie

Westford, MA (Remote)Full time
Carnegie logo
4 months ago

Slate Communications Email Builder

Carnegie

Westford, MA (Remote)Internship
Carnegie logo
4 months ago

Director, Paid Search

Carnegie

Westford, MA (Remote)Full time
Carnegie logo
4 months ago

Senior AEO/SEO Content Specialist

Carnegie

Westford, MA (On-site)Full time
Carnegie logo
5 months ago

Assistant Vice President, Programmatic

Carnegie

USA (Remote)Full time

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11 jobs
Carnegie logo

Slate Communications Strategist

Carnegie

USA (Remote)

In-houseFull-timeMid level1+ years exp.
2 months ago
Carnegie logo

Assistant Director, Paid Search, Manager

Carnegie

Westford, MA (Remote)

In-houseFull-timeSenior level3+ years exp.
2 months ago
Carnegie logo

Senior Programmatic Specialist

Carnegie

Westford, MA (Remote)

In-houseFull-timeSenior level3+ years exp.
3 months ago
Carnegie logo

Senior Paid Search Specialist

Carnegie

USA (Remote)

In-houseFull-timeSenior level3+ years exp.
3 months ago
Carnegie logo

Senior Paid Search Specialist

Carnegie

Westford, MA (Remote)

In-houseInternshipSenior level3+ years exp.
3 months ago
Carnegie logo

Senior SEO/AEO Copywriter

Carnegie

USA (Remote)

In-houseFull-timeSenior level7+ years exp.
4 months ago
Carnegie logo

Assistant Director, Paid Search

Carnegie

Westford, MA (Remote)

In-houseFull-timeSenior level3+ years exp.
4 months ago
Carnegie logo

Slate Communications Email Builder

Carnegie

Westford, MA (Remote)

In-houseInternshipIntern/new grad1+ years exp.
4 months ago
Carnegie logo

Director, Paid Search

Carnegie

Westford, MA (Remote)

In-houseFull-timeDirector/executive5+ years exp.
4 months ago
Carnegie logo

Senior AEO/SEO Content Specialist

Carnegie

Westford, MA (On-site)

In-houseFull-timeSenior level5+ years exp.
4 months ago
Carnegie logo

Assistant Vice President, Programmatic

Carnegie

USA (Remote)

$134K/yr - $175K/yr (Est.)In-houseFull-timeManager8+ years exp.
5 months ago
Carnegie logo
Carnegie

Slate Communications Strategist

USA (Remote)

Salary Not AvailableMid Level1+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive Slate Deliver campaign setup and strategy for higher-education partners, owning builds, client communications, and cross-functional collaboration.

  • Own the build and maintenance of Slate Deliver campaigns for partner institutions, including email builds and configuration
  • Minimum 1 year of experience in Technolutions Slate Deliver module
  • Lead renewal presentations and provide integrated strategic recommendations across teams

Job Description

Responsibilities

  • Slate Campaign Configuration and Monitoring
  • Own the build and maintenance of Slate Deliver campaigns for partner institutions, including email builds (no copywriting or designing), population/rule configuration, report builds, and more
  • Actively communicate with clients about Slate builds, explaining processes, strategy, and implications over scheduled calls or in writing
  • Collaborate closely with members of the client project team (Accounts, Creative, Slate Strategist Associate, and Email Builder) to ensure smooth and accurate campaign operations
  • Slate Campaign Strategy
  • Play a crucial role in communication plan creation alongside the assigned Enrollment Strategist and Copywriter, providing strategic insights based on past campaign performance and industry trends
  • Analyze Slate reports to note takeaways and recommendations to optimize campaign performance and conversion; present strategic findings to clients via regular campaign check-in calls
  • Take the strategic lead as subject matter expert on email campaigns for renewal presentations for each client, providing overall insights on key outcomes and recommendations for the next cycle
  • Collaborate with strategists across the company to provide integrated strategic recommendations for clients
  • Internal Project Contribution
  • Contribute to team innovation ideation conversations, taking ownership of projects, processes, and integrations that interest them and meet the needs of the team
  • Proactively explore and adopt emerging tools and technologies to improve campaign efficiency and enhance strategic outcomes for both the team and our clients.

Requirements

  • Associate/bachelor’s degree or equivalent life/work experience
  • Minimum of 1 year of intermediate to advanced experience in Technolutions Slate CRM; experience within the Deliver module required
  • Minimum of 1 year of experience in higher education
  • Thorough knowledge of Slate communications operations through Deliver; working knowledge of enrollment communications strategy and Slate campaign reporting
  • Excellent organizational skills; attention to detail, multitasking, prioritization, and decision-making skills
  • Interpersonal skills to positively collaborate with team members and represent the company to clients
  • Due to the remote environment, effective communication and time management skills are required, as well as the ability to use/learn multiple technology platforms and switch between them on a regular basis
  • Physical requirement: Must be able to work at a computer for prolonged periods
      Carnegie logo

      Carnegie

      3.6 Glassdoor

      For more than 30 years, Carnegie has been a leader and innovator in higher education marketing and enrollment strategy, offering groundbreaking services in the areas of Research, Strategy, Digital Marketing, Lead Generation, Slate Optimization, Student Search, Website Development, and Creative that generate authentic connections.We connect colleges with students through the power of human connection. We believe that genuine connection is the key to capturing attention and building affinity. Our core philosophy fuses the principles of human psychology with marketing and enrollment innovation; we measure and then market to a student’s unique behaviors and motivators to create deep connection and real conversation. This leads to action, enrollment, retention, and lasting affinity.As partners, we are an extension of your team; your goals are our goals. We are honored by the partnerships we have made and the clients we work with day in and day out. We believe in building long-lasting relationships, earning your trust, and igniting enthusiasm for whatever challenge you face.We are Carnegie.

      Founded in 1985
      Westford, Massachusetts, USA
      429 employees (132 in marketing)
      www.carnegiehighered.com
      100% recommend to a friend
      100% CEO approval

      Traffic Signals

      Monthly Visitors
      27.1K
      Traffic Source Mix
      Search
      31.8%
      Direct
      57.4%
      Referral
      6.4%
      Social
      3%
      Paid
      1.1%

      Headcount Trend

      Current headcount: ~433

      Marketing Team

      Marketing Team Size
      108 (25% of company)
      Median Career Experience
      15 years
      Median Tenure
      4.8 years

      People

      Founders / CEO

      Gary Colen
      Gary Colen
      Chief Executive Officer
      At the company for 4 years 3 months

      HR / Recruitment

      Genevieve Jackson
      Genevieve Jackson
      Talent Acquisition Specialist
      At the company for 4 years 2 months

      Marketing Leadership

      Katherine Sentissi
      Katherine Sentissi
      SVP, Digital Marketing
      At the company for 10 years 2 months
      Zach Beerger
      Zach Beerger
      Vice President, Marketing
      At the company for 15 years 6 months
      Trent Gilbert
      Trent Gilbert
      Vice President, Enrollment and Marketing Solutions
      At the company for 2 years 5 months
      Rebecca Hofstetter
      Rebecca Hofstetter
      VP, Content and SEO
      At the company for 10 years

      Funding

      Last Raise
      Private Equity, 2 years ago

      Funding History

      • Feb 2024
        Private Equity
      • Oct 2020
        Private Equity

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