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The Guitar Center Company logo
2 weeks ago

Communications, Culture, and Experience Manager

The Guitar Center Company

Frederick, MD (On-site)Full time$100K/yr – $120K/yr

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1 jobs
The Guitar Center Company logo

Communications, Culture, and Experience Manager

The Guitar Center Company

Frederick, MD (On-site)

$100K/yr - $120K/yrIn-houseFull-timeManager5+ years exp.
2 weeks ago
The Guitar Center Company logo
The Guitar Center Company

Communications, Culture, and Experience Manager

Frederick, MD (On-site)

$100K/yr – $120K/yrManager5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and drive strategic internal communications for Music & Arts, leading content creation, brand voice, and cross-functional storytelling to engage Associates and reinforce priorities across campaigns, channels, and events.

  • Coordinate editorial calendars and content calendars with brand and education moments
  • Lead a team or partners to deliver high-visibility communications and measure impact
  • Collaborate with Brand, Digital, Marketing, Creative, and School Services to translate business goals into compelling stories

Job Description

Responsibilities

  • Drive communication initiatives across Music & Arts in support of our strategic priorities, culture, and brand.
  • In collaboration with subject matter experts and cross-functional partners, identify, write, edit, publish, and deliver impactful communications for Music & Arts Associates and key internal channels.
  • Assist in developing creative content and copy for Music & Arts brand initiatives, including campaigns, digital experiences, social content, landing pages, emails, presentations, and other customer-facing communications.
  • Help define, maintain, and evolve the Music & Arts brand voice, ensuring copy is clear, consistent, audience-relevant, and aligned across channels.
  • Partner closely with Brand, Digital, Marketing, Creative, School Services, Lessons, and other teams to translate business objectives into compelling stories and content.
  • Build and maintain editorial/content calendars that connect Associate communications with key brand, seasonal, education, and business moments.
  • Edit and proofread high-visibility communications and creative copy, ensuring message clarity, accuracy, consistency, and brand alignment.
  • Drive Associate engagement, inform Associates, and reinforce Music & Arts priorities, culture, values, and vision.
  • Monitor and measure the impact of Associate communication and content campaigns.
  • Make recommendations as needed to ensure communication goals are achieved.

Requirements

  • Bachelor’s Degree in Communications or a related field is required (OR 5-7 years of directly relevant experience)
  • A minimum of 5 years of directly relevant work experience (in addition to degree or years of previous experience)
  • Experience managing people and/or leading cross-functional work.
  • Collaborative, proactive, flexible, can-do attitude.
  • Strong project and program management skills, able to drive multiple projects simultaneously.
  • Exceptional written and oral communication skills, with the ability to shift voice and tone across Associate and customer-facing audiences.
  • Advanced proficiency with digital communication and content platforms; experience with O365 or similar tools is a plus.
  • A demonstrated passion for audience experience across engagement, design, written and rich media communications, with an understanding of how to use each to achieve communication and brand goals.
  • Skilled in multi-tasking, delivering under tight timelines, adapting quickly to change.
  • Ability to create and foster productive and engaging employee relationships.
The Guitar Center Company logo

The Guitar Center Company

3.1 Glassdoor

We exist so music can persist. Our family of brands has put more instruments into the hands of more people than anyone on the planet. Meet the family or, as we call them, The Guitar Center Company. Guitar Center. But there's more to us than guitars and basses. We carry all kinds of musical instruments, plus essentials like amplifiers, recording equipment, lighting, live sound, DJ gear, with services like lessons, rentals and repairs. How do we do it all? With the most talented group of music-loving Associates in the world. Guitar Center Professional is a network of account managers and engineers with direct access to the world’s best manufacturers. From personal studios to concert venues, we design and install custom audiovisual systems that exceed your expectations. Audio Visual Design Group (AVDG) meticulously designs, engineers, and installs next-gen audio, video, and lighting systems for homes and businesses around the globe. Their world-class technical staff brings the most incredible personal musical experience to everyone on the planet. Music & Arts believes deeply in the transformative power of music. Their collaboration with students, parents, and teachers includes providing lessons, rentals, repairs, plus all levels of band and orchestra sales and service. ------------- Please Be Advised - Recruitment Scams: we will only reach out to interview, make an offer of employment or conduct onboarding activities for candidates who have applied through our careers site. If you find a job posting on a third-party job site, such as LinkedIn, please know that a legitimate posting will direct you to our careers site to apply. When interviewing for a position, the candidate experience will include live interaction, such as a video conference or phone call, with a Recruiter and/or company employee(s). Be aware of suspicious recruitment activity. If you think you are a victim of an employment scam, please visit the Federal Trade Commission.

Founded in 1964
Westlake Village, CA, US
15K employees (5,331 in marketing)
www.guitarcenter.com
43% recommend to a friend
41% CEO approval

Salaries

Posted range

$100K/yr – $120K/yr

Taken straight from the job posting.

See all The Guitar Center Company salaries

Marketing Team

Marketing Team Size
406 (3% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$32.5M
Last Raise
$32.5M
Debt Financing, 6 years ago

Funding History

  • May 2020
    Debt Financing • $32.5M
  • Dec 1996
    Private Equity

Traffic Signals

Monthly Visitors
8.7M
Monthly Google Ads Budget
$466.2K
Traffic Source Mix
Search
49.9%
Direct
41.4%
Referral
4.4%
Social
2.8%
Paid
1.4%

Headcount Trend

Current headcount: ~15.8K

News about The Guitar Center Company

Guitar Center Music Foundation appoints Curtis Heath as Board President and Chair to lead next era of innovation in music philanthropy
Dec 9, 2025 • Mixonline
‘AI is permeating everything we do’: How Guitar Center developed 2 AI tools this year
Dec 2, 2025 • Modern Retail
Ludwig Launches Its First Electronic Drum Kit with Guitar Center Exclusive Verse EX
Nov 24, 2025 • Modern Drummer Magazine
Quick! Guitar Center's epic Guitar-A-Thon sale leaves Amazon Prime Day in the shade, with up to $900 off Taylor and $500 off Gibson models – but the deals are ending soon
Oct 7, 2025 • Guitar World
Guitar Center Playing On
Oct 6, 2025 • Los Angeles Business Journal
Save up to 30% on gear you won't find anywhere else in the Guitar Center Labor Day sale, including $500 off a Gibson Les Paul
Aug 28, 2025 • Guitar World
Guitar Center CEO Reveals Why They 'Forgot How to Serve Core Customer,' Admits 'Stores Were Disorganized and Messy'
Aug 22, 2025 • Ultimate Guitar
Rock Out Like Anna from ‘Freakier Friday’ With These Options from Guitar Center
Aug 22, 2025 • Billboard
Guitar Center Announces Completion of Maturity Extension
Aug 19, 2025 • Business Wire
Nathan Choy, CPA, Featured in Marquis Who's Who Millennium Magazine
Aug 14, 2025 • 24-7 Press Release Newswire
Guitar Center Rig Advisor brings AI to in-store shopping
Aug 11, 2025 • Hypebot
Guitar Center Launches First-Ever In-Store AI Shopping Assistant in Music Retail, Transforming How Musicians Discover Gear
Aug 7, 2025 • Business Wire
“We read all the complaints. We’re far from perfect, but we’re moving very quickly to get a lot better”: Guitar Center CEO Gabe Dalporto is on a mission to win back guitar players’ trust
Aug 4, 2025 • Guitar World
“I saw the price, thought it was a great deal”: Scammers are targeting Guitar Center customers – here's how not to get caught out
Aug 1, 2025 • Guitar.com
“I’m sure I’m not the only one they scammed. They’re hunting people like this”: Fake Guitar Center websites set up to scam players are on the rise – here’s what you need to look out for
Jul 29, 2025 • Guitar World
The Best Acoustic Guitars to Buy Online in 2025
Jul 29, 2025 • Billboard
Q&A: Guitar Center CEO breaks down AI’s new role in assisting its shoppers
Jul 28, 2025 • Digital Commerce 360
Guitar Center downgraded to ’CC’ by S&P on debt exchange plan
Jul 24, 2025 • Investing.com
Guitar Center secures three-year debt extension to ensure it can deliver on its business plan
Jul 24, 2025 • Yahoo Finance
Guitar Center secures three-year debt extension to ensure it can deliver on its business plan
Jul 24, 2025 • Guitar World
Guitar Center brings AI assistant to the store floor
Jul 24, 2025 • Retail Dive
Ecommerce Trends: Who is most open to using AI shopping assistants?
Jul 24, 2025 • Digital Commerce 360
'It's Like Having a Professional Gear Consultant': Guitar Center Now Has World's First AI Shopping Assistant, Here's What It Does
Jul 22, 2025 • Ultimate Guitar
Guitar Center secures three-year debt extension to "provide the time necessary to deliver on its business plan"
Jul 22, 2025 • Guitar.com
Guitar Center debuts Rig Advisor AI assistant for its shoppers
Jul 22, 2025 • Digital Commerce 360
Guitar Center Announces Comprehensive Agreement to Extend Debt Maturity
Jul 18, 2025 • Business Wire
Guitar Center Announces Comprehensive Agreement to Extend Debt Maturity
Jul 17, 2025 • Morningstar.com
Guitar Center CEO Admits Company Is 'Far From Perfect,' Reveals Unpleasant Surprise From One of Their Stores
Jun 16, 2025 • Ultimate Guitar
“I said, ‘Give me a mop and some cleaning supplies.’ I scrubbed that bathroom and I made it spotless”: Guitar Center CEO Gabe Dalporto is on a mission to raise store standards – and says he’s not above scrubbing restrooms
Jun 16, 2025 • Guitar World
Latest Music Industry Hires: BMI, Imagine, Insignia Assets, PRS, Gyro Group, More
Jun 13, 2025 • Digital Music News
“Nike tried to go direct and pull back from retailers. It got crushed”: Guitar Center CEO Gabe Dalporto may be facing new competition from Fender and Gibson in the retail space – but it isn’t fazing him
Jun 9, 2025 • Guitar World
Guitar Center targets optimized inventory planning, visibility
Jun 5, 2025 • Retail Dive
Guitar Center targets optimized inventory planning, visibility
Jun 3, 2025 • Supply Chain Dive
Guitar Center warns of shocking statistic, aims to create more 'long-term' musicians
May 29, 2025 • WKRC
Guitar Center CEO Names 'One of the Biggest Challenges' of Guitar Gear Industry, Reveals How They'll Deal With It
May 29, 2025 • Ultimate Guitar
“For every 10 people who start playing guitar, a year later, one person is playing, and nine are not”: Guitar Center is looking to create more “long-term” musicians – here’s how
May 28, 2025 • Guitar.com
“I talk a lot about ‘the serious musician,’ and that's our opportunity to create the next generation of serious musicians”: Guitar Center CEO Gabe Dalporto lays out one of the store's next biggest priorities for 2025 – and it isn’t selling gear
May 24, 2025 • Guitar World
Guitar Center boosts allocation and store replenishment planning processes with RELEX Solutions tech
May 13, 2025 • Retail Technology Innovation Hub
Guitar Center and Epiphone Bring Back a Legend with the Exclusive Les Paul Custom Widow Series
May 2, 2025 • Music Connection Magazine
What Happened To The TIK PIK Guitar Pick From Shark Tank Season 15?
Apr 26, 2025 • SlashGear
Guitar Center's legendary sales event Spring Guitar-A-Thon is back and bigger than ever starting April 10
Apr 11, 2025 • PRWeb
REI's New Merchandising Chief Steps In As Brand Identity Frays
Apr 1, 2025 • Media Post
Guitar Center’s CTO/CIO Adolfo Rodriguez wants AI in the mix
Mar 26, 2025 • IT Brew
“I used to visit my local GC frequently. That all stopped when they started locking everything up”: How can Guitar Center improve its stores and reclaim its former glory? Guitar World readers have their say
Mar 13, 2025 • Guitar World
Guitar Center CEO Claims Amazon Can't Replace Guitar Stores in This One Aspect, Admits They're 'Far From Perfect'
Mar 9, 2025 • Ultimate Guitar
“That’s where we can win against Amazon. We’re not going to compete with the factory direct-from-China stuff. It’s not a winnable space”: How Guitar Center plans to beat its online competitors and safeguard the future of its physical stores
Mar 6, 2025 • Guitar World
Guitar Center names former Wayfair exec chief merchandiser
Feb 20, 2025 • Retail Dive
Guitar Center appoints Jerry Brandehoff as Chief Merchandising Officer
Feb 7, 2025 • Mixonline
How Music Companies Are Supporting L.A. Wildfire Relief Efforts (Updating)
Jan 30, 2025 • Billboard
Guitar Center to open new store in Brooklyn Thursday
Jan 27, 2025 • Music Connection Magazine
Guitar Center Rises Above A Musical Instruments Retail Market Down 3% In 2024
Jan 25, 2025 • Forbes
Guitar Center reports preliminary 6.6% holiday season sales growth
Jan 24, 2025 • Retail Dive
Guitar Center, Inc. Reports Strong Holiday and Progress Towards Rejuvenation Strategy
Jan 22, 2025 • Business Wire
Guitar Center, Inc. Reports Strong Holiday and Progress Towards Rejuvenation Strategy
Jan 22, 2025 • Morningstar, Inc.
Guitar Center appoints Todd Lauer as Senior Vice President of Brand Marketing and Creative
Jan 11, 2025 • Mixonline
Guitar Center appoints Todd Lauer as Senior Vice President of Brand Marketing and Creative
Jan 9, 2025 • PRWeb
“Further proof that the gear doesn’t matter when you have the skills to pay the bills”: When their gear didn’t turn up for a festival performance, Primus played brand-new Fender guitars from Guitar Center – with the tags still on
Dec 24, 2024 • Guitar World
Guitar Center Q2 Earnings Fall On Higher Costs; Adj. EPS Misses Estimate
Nov 23, 2024 • RTTNews
Best (and worst) Black Friday deals of 2024
Nov 21, 2024 • Twin Cities
Best (and worst) Black Friday deals of 2024
Nov 21, 2024 • Business – Baltimore Sun
Best (and worst) Black Friday deals of 2024
Nov 21, 2024 • San Gabriel Valley Tribune
Best (and worst) Black Friday deals of 2024
Nov 21, 2024 • Sun Sentinel
East Mount Airy woman waved a loaded gun at Guitar Center shoppers in Plymouth Township, police say
Nov 4, 2024 • https://www.inquirer.com
o9 Extends Partnership with Guitar Center for AI-Powered Merchandise Financial Planning Capabilities
Oct 28, 2024 • Business Wire
Yet Again, Guitar Center, Owner of AVDG, Sees Moody’s Downgrade Its Credit Rating
Oct 17, 2024 • Strata-gee.com
Guitar Center Appoints Mike Schultheis as Executive Vice President and Chief Stores Officer
Oct 15, 2024 • PRWeb
Guitar Center names new chief stores officer
Oct 14, 2024 • Retail Dive
Guitar Center adds new head of technology to its leadership team
Jul 10, 2024 • Digital Commerce 360
Guitar Center names chief technology and information officer
Jul 10, 2024 • Retail Dive
Michael Martin joins Guitar Center leadership to oversee retail sales and operations
May 15, 2024 • Digital Commerce 360
Guitar Center Inducts Guitarist Gary Clark Jr. Into RockWalk
May 2, 2024 • PRNewswire
“The world needs Guitar Center”: New Guitar Center CEO on how the retail giant needs to “evolve and execute better ...
Apr 27, 2024 • Guitar.com
'Store Experience Is Everything:' New Guitar Center CMO
Apr 2, 2024 • MediaPost.com
Guitar Center brings in PetSmart and Target alumna to lead merchandising
Mar 20, 2024 • Digital Commerce 360
Guitar Center Appoints Kristin Shane as Executive Vice President, Chief Merchandising and Marketing Officer
Mar 19, 2024 • PRWeb
Is this Guitar Center's best Black Friday deal? The D'Angelico ...
Dec 17, 2023 • Guitar World
Here are 5 Black Friday-beating deals from Guitar Center's ...
Nov 24, 2023 • Guitar World
I've looked through all 99 pages of the Guitar Center Black ...
Nov 16, 2023 • Guitar World
Quick! Save up to $210 off three of our favorite Fender Player ...
Nov 10, 2023 • Guitar World
Guitar Center makes changes to leadership team, appointing Gabriel Dalporto CEO
Nov 2, 2023
Guitar Center names new CEO, CFO
Nov 1, 2023
Guitar Center CEO Ron Japinga Out, New CEO Takes the Reigns
Nov 1, 2023

Links

www.guitarcenter.comLinkedInX (Twitter)Crunchbase

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