7 weeks ago
Public Relations Manager
AAA Club Alliance
Cincinnati, OH (Hybrid)Full time$92K/yr – $114K/yr
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Public Relations Manager
Cincinnati, OH (Hybrid)
$92K/yr – $114K/yrManager7+ years expFull time
Posted 7 weeks ago
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Job Summary
Own media and crisis communications strategy to protect reputation and push policy priorities, while aligning cross‑functional teams around a clear public narrative.
- Public relations strategy and content creation for executive messaging and media outreach.
- Media relations and crisis management with cross‑functional leadership.
- Collaborate with marketing, legal, and government affairs to ensure consistent voice and measurable impact.
Job Description
Responsibilities
- Develop and lead comprehensive public relations and communications strategies aligned with organizational objectives, reputation goals, and public policy priorities.
- Serve as a primary spokesperson, representing the organization with media, government entities, community partners, and industry stakeholders.
- Proactively manage media relations, including narrative development, pitch strategy, press outreach, and relationship management across print, broadcast, and digital outlets.
- Anticipate, assess, and manage emerging issues and reputational risks; lead crisis communications planning and response efforts in partnership with legal and executive leadership.
- Create and oversee high‑quality communications content, including press releases, executive messaging, talking points, speeches, and digital assets.
- Measure and report on public relations effectiveness using media analytics, KPIs, and impact metrics to inform strategy and demonstrate ROI.
- Collaborate cross‑functionally with marketing, government affairs, legal, and senior leadership to ensure consistent messaging and integrated communications execution.
- Lead media briefings, public events, and community engagement initiatives that support brand visibility and advocacy goals.
- Manage external agencies, consultants, and partners as needed.
- Stay informed on emerging communications tools, digital platforms, and technologies to continuously improve outreach and engagement.
- Bachelor’s degree in Communications, Public Relations, Journalism, Public Affairs, or a related field; advanced education or professional certification (e.g., APR) preferred.
- Minimum of 7 years of progressive experience in public relations, strategic communications, or public affairs, with demonstrated ownership of communications strategy.
- Proven experience in media relations, issues management, and executive‑level communications.
- Strong strategic thinking, problem‑solving, and project management skills.
- Experience supporting or leading crisis communications and reputational risk mitigation.
- Exceptional written and verbal communication skills; confident public speaker.
- Ability to collaborate effectively with senior leaders and cross‑functional partners.
- Proficiency with digital, social, and earned media channels as part of an integrated communications strategy.
- Familiarity with government, regulatory, or public policy environments preferred.
- Advanced proficiency in standard business tools and communications technologies.
- Medical, Dental, and Vision plan options
- Up to 2 weeks Paid parental leave
- 401k plan with company match up to 7%
- 2+ weeks of PTO within your first year
- Paid company holidays
- Company provided volunteer opportunities + 1 volunteer day per year
- Free AAA Membership
- Continual learning reimbursement up to $5,250 per year
- And MORE! Check out our Benefits Page for more information
AAA Club Alliance
For more than 100 years, we’ve been helping people get to where they’re going. We were founded on Roadside Assistance, and have progressively expanded our offerings to include insurance, retail, and travel services in order to assist more customers. We’ve created an environment where you can look forward to coming to work and interacting with compassionate people who enjoy what they do and love supporting their team.We’re dedicated to keeping our Associates fulfilled and helping them feel secure. With such a diversity of products and services, our Associates have the opportunity to fulfill customer needs while advancing their own career. AAA Club Alliance received the prestigious Ragan Diversity Award for Allyship in Action in 2021 and in 2023 was a finalist for Ragan’s Corporate Social Responsibility & Diversity Award for our Stepping Up for Hunger campaign. For more information, please visit www.AAA.com/Careers and follow us on social media @AAAClubAlliance.
Traffic Signals
Monthly Visitors
16.3M
Monthly Google Ads Budget
$17.2M
Traffic Source Mix
Search
39.2%
Direct
53.3%
Referral
5.7%
Social
0.4%
Paid
1.2%
Headcount Trend
Current headcount: ~3.4K
Marketing Team
Marketing Team Size
103 (3% of company)
Median Career Experience
16.5 years
Median Tenure
8.8 years
People
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