Own end-to-end B2B events and the CBTS/OnX webinar program, driving cross-functional collaboration, live production, post-event repurposing, and measurable impact.

Lead end-to-end event execution and strategy across programs
Oversee webinar scheduling, live production, and post-event assets
Collaborate with Marketing, Communications, Content, and Sales GTM to maximize event value

Job Description

Responsibilities

Deliver events end-to-end in alignment with established event tiering standards and best practices
Serve as a super user of standardized event management tools and platforms across all event types
Embody and reinforce the events center of excellence in every engagement
Execute event logistics, promotion support, storytelling assets, and on-site coordination
Manage assigned event workstreams within budget parameters and defined timelines
Partner collaboratively across the marketing team to deliver cohesive, impactful experiences, including: Partnering with campaign, partner, and regional marketing leads to understand business goals and proactively build event workstreams that serve those objectives, not just the event itself Coordination with the Communications team to activate pre-, during-, and post-event social and editorial content that amplifies our event presence Working with Marketing Operations on event registration, lead capture landing pages, and communication workflows for each event Engaging the Content team for development and QA of all produced event materials, ensuring accuracy, quality, and brand consistency Partnering with the Sales GTM and Customer Insights teams to ensure all attendee-facing materials reflect our latest positioning, messaging, and stories
Own the CBTS/OnX webinar program end to end—from scheduling and promotion through live production and post-event repurposing, including: Managing the webinar calendar and scheduling across the full program Leading all pre-webinar setup and promotion—building the webinar landing page, developing promotional assets and routing them to channel owners across social, campaigns, and internal/external newsletters, and coordinating speakers, including project-managing rehearsals Producing live webinars—serving as show producer, running the green room, ensuring speakers are A/V ready, managing speaker transitions and presentations, and monitoring the live Q&A Driving post-webinar production—creating social-ready clips and snippets, managing the webinar replay site, and collaborating with the Content team on follow-on thought leadership
Support operational processes, vendor coordination, and agency relationships under the direction of the Events Lead
Maintain consistent brand presence and high-quality execution across all events
Bring a business mindset to every event—looking beyond logistics to identify and activate opportunities that maximize the value of our presence and investment

Requirements

8-10 years experience executing B2B events and field marketing programs
Business-oriented mindset with the ability to view events through the lens of pipeline, relationships, and revenue—not just logistics
Strong operational mindset with exceptional attention to detail
Ability to manage multiple workstreams simultaneously in a fast-paced environment
Familiarity with event management tools and platforms; quick to adopt and master new technology
Strong cross-functional collaboration and communication skills
Comfort working within defined processes and structures while contributing ideas for improvement
Willingness to travel to support key events and on-the-ground execution
Hands-on experience owning a B2B webinar program end-to-end, including live production; webinar platform proficiency required
Key Skills — Must Have: Written + verbal communication

CBTS

CBTS (#44 CRN Solution Provider 500) serves enterprise and midmarket clients in all industries across North America. We combine deep technical expertise with a full suite of flexible technology solutions—including Application Modernization, Managed Hybrid Cloud, Cybersecurity, Digital Workplace, and Infrastructure solutions. From developing and deploying modern AI-enabled applications and the secure, scalable infrastructure platforms on which they run, to managing, monitoring, and optimizing their operations, we are your trusted partner. CBTS stays at the forefront of technology trends in order to offer best-of-breed solutions to our clients. We partner with all leading technology manufacturers across the broad IT landscape and offer customized solutions to achieve our clients’ measurable business outcomes. Clients leverage our flexible OpEx or CapEx delivery model to:• Enable collaboration, workforce mobility, and omni-channel customer experience.• Modernize e-commerce platforms, web presence, and applications to digitally transform their businesses.• Improve data protection and security strategies that address ongoing cyber threats and meet industry compliance requirements.• Implement cloud strategies that improve business agility, speed to market, and reduce costs.• Manage technology infrastructure and maintain 24x7x365 operational uptime.

Founded in 1994

Cincinnati, Ohio, USA

2.5K employees (115 in marketing)

www.cbts.com

Traffic Signals

Monthly Visitors

21.7K

Monthly Google Ads Budget

$5.8K

Traffic Source Mix

40%

Direct

46.7%

Referral

7.1%

Social

4.9%

Paid

1.1%

Headcount Trend

Current headcount: ~2.5K

Marketing Team

Marketing Team Size

37 (1% of company)

Median Career Experience

19 years

Median Tenure

11 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Caroline Burger

Chief Marketing Officer

At the company for 10 months

Eric M.

Vice President of Marketing

At the company for 23 years 8 months

Kay (KC) Dent, MBA

Director of Product Marketing

At the company for 8 years 5 months

Denise Bell

Director of Marketing

At the company for 11 years 3 months

Recent News

CBTS and RTI Announce Partnership Enabling Retail Transformation with Advanced Managed Services

Dec 11, 2024 • Newsfile

CBTS Announces Completion of Acquisition by TowerBrook Capital Partners and Appointment of New Board of Directors

Dec 2, 2024 • Newsfile

CBTS Secures Advanced Specialization for Networking Services in Microsoft Azure

Jun 6, 2024 • Yahoo Finance

Responsibilities

Deliver events end-to-end in alignment with established event tiering standards and best practices
Serve as a super user of standardized event management tools and platforms across all event types
Embody and reinforce the events center of excellence in every engagement
Execute event logistics, promotion support, storytelling assets, and on-site coordination
Manage assigned event workstreams within budget parameters and defined timelines
Partner collaboratively across the marketing team to deliver cohesive, impactful experiences, including: Partnering with campaign, partner, and regional marketing leads to understand business goals and proactively build event workstreams that serve those objectives, not just the event itself Coordination with the Communications team to activate pre-, during-, and post-event social and editorial content that amplifies our event presence Working with Marketing Operations on event registration, lead capture landing pages, and communication workflows for each event Engaging the Content team for development and QA of all produced event materials, ensuring accuracy, quality, and brand consistency Partnering with the Sales GTM and Customer Insights teams to ensure all attendee-facing materials reflect our latest positioning, messaging, and stories
Own the CBTS/OnX webinar program end to end—from scheduling and promotion through live production and post-event repurposing, including: Managing the webinar calendar and scheduling across the full program Leading all pre-webinar setup and promotion—building the webinar landing page, developing promotional assets and routing them to channel owners across social, campaigns, and internal/external newsletters, and coordinating speakers, including project-managing rehearsals Producing live webinars—serving as show producer, running the green room, ensuring speakers are A/V ready, managing speaker transitions and presentations, and monitoring the live Q&A Driving post-webinar production—creating social-ready clips and snippets, managing the webinar replay site, and collaborating with the Content team on follow-on thought leadership
Support operational processes, vendor coordination, and agency relationships under the direction of the Events Lead
Maintain consistent brand presence and high-quality execution across all events
Bring a business mindset to every event—looking beyond logistics to identify and activate opportunities that maximize the value of our presence and investment

Requirements

8-10 years experience executing B2B events and field marketing programs
Business-oriented mindset with the ability to view events through the lens of pipeline, relationships, and revenue—not just logistics
Strong operational mindset with exceptional attention to detail
Ability to manage multiple workstreams simultaneously in a fast-paced environment
Familiarity with event management tools and platforms; quick to adopt and master new technology
Strong cross-functional collaboration and communication skills
Comfort working within defined processes and structures while contributing ideas for improvement
Willingness to travel to support key events and on-the-ground execution
Hands-on experience owning a B2B webinar program end-to-end, including live production; webinar platform proficiency required
Key Skills — Must Have: Written + verbal communication