5 days ago
Growth Marketing Manager
Read AI
Seattle, WA (On-site)Full time$125K/yr – $165K/yr
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Growth Marketing Manager
Seattle, WA (On-site)
$125K/yr – $165K/yrMid LevelFull time
Posted 5 days ago
Top 1% of applicants do these two things.
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Job Summary
Own and scale paid acquisition across multiple channels with a strong focus on creative testing, attribution, and in-house UA buildout.
- Own CAC/ROAS targets and revenue growth across Meta, Google, TikTok, Reddit
- Lead creative testing and optimization as a primary growth lever
- Build and scale an in-house UA function and robust measurement frameworks
Job Description
Responsibilities
- Manage and scale paid acquisition across channels (Meta, Google, Bing, TikTok, Reddit), with clear accountability for CAC, ROAS, and revenue growth
- Drive creative strategy as a core growth lever: lead high-volume testing, iteration, and optimization of ad creatives
- Support the build-out of an in-house UA function, reducing reliance on agencies and increasing velocity of learning and execution
- Develop and refine attribution models, incrementality testing, and performance measurement frameworks
- Identify and help unlock new acquisition channels (e.g., affiliate, TikTok, Snapchat)
- Continuously test and optimize targeting, bidding, and campaign structures
- Cross-Functional Collaboration
- Partner closely with Product, Operations, and Engineering teams to optimize landing pages and conversion funnels by channel
- Ensure tight alignment between ad creative, messaging, and on-site experience to maximize conversion rates
- Collaborate on experimentation roadmaps across acquisition and funnel optimization
Requirements
- Proven track record running and scaling paid acquisition to tens of millions of dollars in ad spend (ideally hands-on experience across multiple apps or products)
- Building the function in-house versus relying on agencies
- Strong expertise in Meta (Facebook/Instagram) and Google (SEM, YouTube) with a history of scaling and delivering ongoing optimization.
- Strong analytical mindset—comfortable building attribution models and interpreting complex datasets
- Demonstrated ability to execute creative-driven growth strategies (not just media buying)
- Growth hacker mentality: highly experimental, innovative, and constantly testing new approaches
- Experience managing meaningful spend and scaling efficiently
- Applicants must be authorized to work for ANY employer in the U.S.
Benefits
- low deductible health plans, as well as flexible time away and family leave programs.
Read AI
Read AI is an AI copilot for wherever you work, making your meetings, emails, and messages more productive with summaries, content discovery, and recommendations.
Traffic Signals
Monthly Visitors
3.5M
Monthly Google Ads Budget
$26
Traffic Source Mix
Search
25.8%
Direct
68.7%
Referral
3.7%
Social
0.6%
Paid
1.1%
Headcount Trend
Current headcount: ~104
Marketing Team
Marketing Team Size
5 (5% of company)
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$81M
Last Raise
$50M
Series B, 1 years ago
Funding History
- Oct 2024Series B • $50M
- Apr 2024Series A • $21M
- Sep 2021Seed • $10M