Define and scale messaging that clearly frames Otter’s value, then translate insights into decisive GTM moves that move buyers from awareness to action.

Messaging & Positioning: Own differentiated storytelling that guides sales conversations and accelerates win rates.
Launch & Enablement: Lead product launches and sales plays that shorten cycles and lift win rates.
Cross-Functional Coherence: Align Product, Sales, Marketing, and CS around a single, repeatable launch rhythm and narrative.

Job Description

Responsibilities

Define the story that sells: Create clear, differentiated messaging, proof points, and use-case narratives that make Otter’s value obvious.
Run experiments that drive scale: Work with Sales and Demand Gen to test messaging, offers, and content—and roll out what converts.
Equip Sales to win: Build talk tracks, battlecards, decks, and plays that improve win rates, shorten cycles, and qualify deals.
Lead product launches: Own GTM strategy, readiness, and cross-functional execution for major releases with clear goals and timelines.
Establish a predictable launch rhythm: Manage quarterly release comms and internal/external readiness across Product, Sales, CS, and Support.
Turn insights into strategy: Lead VOC, market, and competitive research to refine our ICP, positioning, and product narrative.
Create high-impact content: Produce web pages, one-pagers, case studies, webinars, and thought leadership that move buyers forward.
Accelerate lifecycle growth: Partner with Product and CS to improve activation, retention, and expansion through lifecycle and in-product messaging.
Measure what matters: Define KPIs, build dashboards, and turn performance insights into clear recommendations and next steps.
Connect the org: Align Product, Sales, Marketing, and CS around a consistent story and coordinated execution.

Otter.ai

4.5 Glassdoor

With over 1 billion meetings processed, Otter.ai is the leading AI meeting agent empowering businesses to unlock the value of their meetings. With its advanced Gen AI technology, Otter.ai provides real-time notes, voice-activated agents that participate in meetings, summaries, action items, customized insights and content so that professionals are more productive and can collaborate with their teams more effectively.

Founded in 2016

Mountain View, California, USA

279 employees (17 in marketing)

otter.ai

95% recommend to a friend

93% CEO approval

Traffic Signals

Monthly Visitors

6.7M

Monthly Google Ads Budget

$223.8K

Traffic Source Mix

23.4%

Direct

71.1%

Referral

4.5%

Social

0.4%

Paid

0.6%

Headcount Trend

Current headcount: ~280

Marketing Team

Marketing Team Size

12 (4% of company)

Marketing Roles Posted (Last 30 Days)

Funding

Total Funding

$73M

Last Raise

$40M

Series B, 5 years ago

Funding History

Feb 2021
Series B • $40M
Feb 2021
Convertible Note • $10M
Jan 2020
Series Unknown • $10M

Recent News

Should your business embrace radical transparency? Otter.ai’s CEO thinks you have no choice

Nov 19, 2025 • Yahoo Finance

What Is Otter.ai and How to Use It for Your Small Business

Nov 15, 2025 • Bitdefender

Konnichiwa! Otter.ai Expands to Japanese Market with New Japanese Language Support for AI Meeting Agent

Nov 4, 2025 • Business Wire

Responsibilities

Define the story that sells: Create clear, differentiated messaging, proof points, and use-case narratives that make Otter’s value obvious.
Run experiments that drive scale: Work with Sales and Demand Gen to test messaging, offers, and content—and roll out what converts.
Equip Sales to win: Build talk tracks, battlecards, decks, and plays that improve win rates, shorten cycles, and qualify deals.
Lead product launches: Own GTM strategy, readiness, and cross-functional execution for major releases with clear goals and timelines.
Establish a predictable launch rhythm: Manage quarterly release comms and internal/external readiness across Product, Sales, CS, and Support.
Turn insights into strategy: Lead VOC, market, and competitive research to refine our ICP, positioning, and product narrative.
Create high-impact content: Produce web pages, one-pagers, case studies, webinars, and thought leadership that move buyers forward.
Accelerate lifecycle growth: Partner with Product and CS to improve activation, retention, and expansion through lifecycle and in-product messaging.
Measure what matters: Define KPIs, build dashboards, and turn performance insights into clear recommendations and next steps.
Connect the org: Align Product, Sales, Marketing, and CS around a consistent story and coordinated execution.