7 weeks ago
Director, Internal & External Communications
Memorial Health
Springfield, IL (Unknown)Full time$63/hr – $101/hr
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Director, Internal & External Communications
Springfield, IL (Unknown)
$63/hr – $101/hrDirector/Executive8+ years expFull time
Posted 7 weeks ago
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Job Summary
Own the internal and external communications engine for a health system, with content, crisis, and social analytics ownership that ties to the VP of Marketing & Communications and enterprise leadership.
- Content and Communications Strategy: Own the development and deployment of a unified content plan across internal and external channels.
- Crisis & Policy Leadership: Direct crisis communications, media relations, and social policy with executive-facing support.
- Social Analytics & Reporting: Drive engagement and reach with regular measurement and optimization across platforms.
Job Description
Responsibilities
- Directs the internal and external communications functions of the health system
- Leads the development and execution of a comprehensive content strategy supporting internal and external communications goals.
- Oversees social media analytics to ensure growth in engagement and reach; provides regular reporting and optimization recommendations.
- Directs and manages budget functions for internal and external communications within the overall Marketing & Communications budget. Maintains expenditures within approved budgets.
- Develops annual goals internal and external communications goals consistent with Memorial Health System’s Strategic Plan and Goals and monitors the status of goal achievement using 30-day action plans.
- Leads managers for internal and external communications functions, and executive communications business partners and specialists. Oversees the professional development track of supervised staff.
- In conjunction with the VP of Marketing & Communications, develops and maintains internal and external communications policies and procedures including but not limited to social media, crisis communications, media relations and internal communications.
- Provides crisis communications strategy, counsel and responses to enterprise spokespersons and serves at the organization’s PIO in conjunction with the Manager of External Communications and the VP of Marketing & Communications when necessary, during crisis or Incident Command activation.
- Works closely with the MarComm Digital Experience team to align framework, policy, process and deployment of internal communications on WorkVivo and other internal communications platforms.
Requirements
- Bachelor’s degree in business, communications, marketing, public relations or related field required; master’s degree preferred.
- 8-10 years of experience in communications, marketing, public relations or a related field.
- Healthcare or hospital system communications, corporate communications, media relations and social media experience preferred.
- Proficiency in Microsoft applications; willingness to become proficient in other system-adopted software and programs.
Preferred
- Master’s degree preferred.
- Healthcare or hospital system communications, corporate communications, media relations and social media experience preferred.
- Demonstrated leadership, team-building and performance management skills.
Memorial Health
2.9 Glassdoor
Since becoming part of HCA Healthcare in 2018, Memorial Health has continued to make a positive impact in the 35+ counties it serves across southeast Georgia and southern South Carolina. In addition to Memorial Health University Medical Center, the Memorial Health network of care includes the Memorial Health Dwaine & Cynthia Willett Children’s Hospital of Savannah, primary and specialty care doctors, business services and Consult-A-Nurse®️, our 24-hour call center. We also have a major medical education program that trains residents in numerous specialties. Memorial Health aims is to provide a culture of caring for both our patients and colleagues.
Founded in 1955
Savannah, Georgia, USA
2.1K employees (9 in marketing)
34% recommend to a friend
40% CEO approval
Traffic Signals
Monthly Visitors
37.4K
Monthly Google Ads Budget
$27.5K
Traffic Source Mix
Search
45.3%
Direct
49.6%
Referral
4.2%
Social
0.6%
Paid
0.3%
Headcount Trend
Current headcount: ~2.1K
Marketing Team
Marketing Team Size
3 (0% of company)