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Marketing jobs

4 marketing jobs

2 days ago

Paid Ads & SEO Specialist: Google Ads, Meta Ads (Part-Time, Remote)

NORY

USA (Remote)Part time$25/hr – $40/hr

9 days ago

Social Media Manager - Instagram (Education Startup, Part-Time)

NORY

USA (Hybrid)Part time$25/hr – $40/hr

3 months ago

Digital Marketing Specialist / Part-Time (Virtual, NYC Education & Parenting Market)

NORY

USA (Remote)Part time$25/hr – $40/hr

5 months ago

Social Media Manager - Instagram (Education Startup, Part-Time)

NORY

USA (Remote)Part time$20/hr – $40/hr

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NORY

Paid Ads & SEO Specialist: Google Ads, Meta Ads (Part-Time, Remote)

USA (Remote)

$25/hr – $40/hrMid LevelPart time

Posted 2 days ago

Job Summary

Own and optimize paid search and SEO programs to drive registrations for camps and enrichment programs, leading campaigns, testing, and reporting across Google Ads, Meta Ads, keywords, landing pages, and local SEO.

Manage Google Ads and Meta Ads campaigns with optimization decisions.
Develop and test SEO strategies and landing-page improvements to improve conversions.

Job Description

Responsibilities

Build, manage, and optimize Google Ads campaigns that reach families actively searching for camps and enrichment programs.
Refine keywords, search terms, negative keywords, bidding, geographic targeting, and budget allocation.
Test ad copy and landing pages to improve completed registrations and acquisition efficiency.
Build and optimize Facebook and Instagram campaigns directly in Meta Ads Manager.
Develop and test audiences, creative concepts, messaging, and offers.
Write ad copy and provide clear creative briefs to NORY’s content team, using results to guide the next round of tests.
Develop a prioritized SEO plan around relevant searches for summer camps, holiday camps, after-school programs, and local enrollment opportunities.
Conduct keyword research based on search intent and business value.
Improve program and location pages, including titles, headings, content, and internal linking.
Use Google Search Console and analytics to identify opportunities and diagnose performance changes.

Requirements

Demonstrated hands-on experience managing both Google Ads and Meta Ads , including campaign setup, optimization, and budget decisions.
Proven SEO experience with specific examples of work performed and measurable outcomes.
Working proficiency in Google Analytics 4 and Google Search Console, plus experience implementing or troubleshooting conversion tracking.
Strong analytical judgment: you can explain why performance changed and what evidence supports your next decision.
Ability to connect marketing activity to customer acquisition and revenue.
Clear communication, reliable follow-through, and ownership of results.
Experience with local consumer services, family programs, education, or seasonal businesses is preferred. Prior NYC parenting-market experience is helpful but not required.
AI tools and platform certifications are welcome; demonstrated execution and sound judgment carry more weight.

NORY

"Nurturing purpose-driven changemakers of tomorrow" NORY, recognized as NYC's leading STEM education program, impacts over 4000 students annually across 10+ citywide campsites. Our mission centers on cultivating changemakers with a deep sense of purpose. We believe in the unique potential of Generation Alpha, striving to foster their resilience, inquisitiveness, and empathy. Our programs are designed to prepare young minds to design, rather than follow, the future.In our pursuit of educational excellence, we aim to create a hub where visionary educators collaboratively experiment and innovate approaches for educating Generation Alpha. We are committed to not just providing ever-evolving pedagogies for the next generation, but also to contributing our insights to the broader society, including both formal and informal educational sectors. Join us in our journey to empower the changemakers of tomorrow with the mindset to create a purposeful impact. If this mission beats your heart, reach out to our CEO directly at [peter@nory.co] to discuss how to step towards this goal together.📺 Watch NORY programs in action: https://youtu.be/G8vgorW3y7U

Founded in 2016

New York, New York, USA

67 employees (8 in marketing)

www.nory.co

Salaries

Posted range

$25/hr – $40/hr

Taken straight from the job posting.

See all NORY salaries

Marketing Team

Marketing Team Size

2 (3% of company)

Marketing Roles Posted (Last 30 Days)

Traffic Signals

Monthly Visitors

6.7K

Traffic Source Mix

31.8%

Direct

47.2%

Referral

5.2%

Social

14.2%

Paid

1.5%

Headcount Trend

Current headcount: ~67

Links

www.nory.co

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Responsibilities

Build, manage, and optimize Google Ads campaigns that reach families actively searching for camps and enrichment programs.
Refine keywords, search terms, negative keywords, bidding, geographic targeting, and budget allocation.
Test ad copy and landing pages to improve completed registrations and acquisition efficiency.
Build and optimize Facebook and Instagram campaigns directly in Meta Ads Manager.
Develop and test audiences, creative concepts, messaging, and offers.
Write ad copy and provide clear creative briefs to NORY’s content team, using results to guide the next round of tests.
Develop a prioritized SEO plan around relevant searches for summer camps, holiday camps, after-school programs, and local enrollment opportunities.
Conduct keyword research based on search intent and business value.
Improve program and location pages, including titles, headings, content, and internal linking.
Use Google Search Console and analytics to identify opportunities and diagnose performance changes.

Requirements

Demonstrated hands-on experience managing both Google Ads and Meta Ads , including campaign setup, optimization, and budget decisions.
Proven SEO experience with specific examples of work performed and measurable outcomes.
Working proficiency in Google Analytics 4 and Google Search Console, plus experience implementing or troubleshooting conversion tracking.
Strong analytical judgment: you can explain why performance changed and what evidence supports your next decision.
Ability to connect marketing activity to customer acquisition and revenue.
Clear communication, reliable follow-through, and ownership of results.
Experience with local consumer services, family programs, education, or seasonal businesses is preferred. Prior NYC parenting-market experience is helpful but not required.
AI tools and platform certifications are welcome; demonstrated execution and sound judgment carry more weight.