3 months ago
Senior Director of Communications & Marketing
Goodwill Industries of Southwest Florida
Tice, FL (On-site)Full time
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Senior Director of Communications & Marketing
Tice, FL (On-site)
Salary Not AvailableSenior Level7+ years expFull time
Posted 3 months ago
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Job Summary
Lead multi-channel, data-driven marketing and communications for a nonprofit enterprise to boost brand, donor engagement, and community impact.
- Own enterprise-wide marketing strategy, brand positioning, and executive alignment.
- 7+ years of leadership in marketing and communications with measurable results.
- Nonprofit context with donor engagement and community impact.
Job Description
Responsibilities
- Develop and execute comprehensive marketing and communications strategies across digital, traditional, and experiential channels
- Lead brand positioning, public relations, and crisis communications to strengthen organizational reputation
- Partner with executive leadership to align marketing initiatives with organizational goals and performance metrics
- Analyze market trends, customer and donor insights, and competitive data to drive measurable outcomes
- Build, mentor, and lead a high‑performing marketing and communications team
- Oversee marketing platforms, tools, analytics, and CRM systems
- Manage vendors, agencies, and contracts, ensuring SLAs and budget alignment
- Drive cross‑functional collaboration with fundraising, operations, and support teams
- Represent Goodwill at community events and external engagements
- Support organizational transformation and change initiatives
Requirements
- Bachelor's degree in Marketing, Communications, Business Administration, or related field
- 7+ years of progressive leadership experience in marketing and communications
- Proven success delivering data‑driven marketing strategies and measurable business results
- Strong experience in brand management, digital marketing, and analytics
- Excellent leadership, project management, and communication skills
- Experience in nonprofit marketing, donor engagement, or community relations strongly preferred
- Valid driver's license and ability to travel throughout the region; occasional evenings/weekends required
Preferred
- Master's degree preferred
Benefits
- Medical, dental, vision insurance
- 403(b) retirement plan
- PTO and paid holidays
- Employee Assistance Program
- Employee discounts
- Tuition Reimbursement
Goodwill Industries of Southwest Florida
Goodwill Industries of Southwest Florida, Inc. is an IRS-approved 501(c)(3) nonprofit organization which provides programs and services for people with disabilities and other disadvantages.Goodwill is committed to helping people with disabilities and disadvantages by offering life-changing opportunities to achieve independence.Goodwill's vision is to be recognized as a valued leader and resource for people with disabilities and other barriers to employment in Lee, Collier, Charlotte, Hendry, and Glades Counties.Supported programs and services include Job-Link centers, education, youth services, housing for people with disabilities, transportation assistance, and more.
Traffic Signals
Monthly Google Ads Budget
$1.1K
Funding
Total Funding
$160K
Last Raise
$10K
Grant, 11 months ago
Funding History
- May 2025Grant • $10K
- Jan 2025Grant • $5K
- Jun 2024Grant • $10K