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Marketing jobs

1 marketing jobs

11 days ago

Social Media Director

University System of New Hampshire

Durham, NH (Unknown)Full time

Marketing jobs in the US

University System of New Hampshire

Social Media Director

Durham, NH (Unknown)

Salary Not AvailableDirector/Executive7+ years expFull time

Posted 11 days ago

Job Summary

Own and scale the brand's social media program by shaping strategy, coordinating content plans and events, and mentoring a team to drive authentic storytelling and meaningful engagement.

Lead end-to-end social media strategy, content planning, and event coverage with a focus on audience growth
Coach and mentor team members, partnering with senior leaders and campus partners
Use analytics to inform strategy and craft authentic stories across platforms

Job Description

Responsibilities

Social media strategy & optimization (35%)
Content planning & execution (35%)
Event coverage & content coordination (15%)
Leadership & mentoring (15%)

Requirements

Minimum Acceptable Education & Experience: Bachelor’s degree in communications, marketing, journalism, digital media, or a related field, and a minimum of seven years of professional experience managing social media strategy for a brand, organization, agency, or executive.
Knowledge, Skills & Abilities: Demonstrated success growing social media audiences and driving meaningful engagement.
Exceptional writing and editing skills, with the ability to adapt voice for different audiences and platforms.
Strong understanding of Instagram, LinkedIn, Facebook, YouTube, and emerging social platforms.
Experience creating short-form video and mobile-first content and using social media analytics and insights to inform strategy.
Ability to manage multiple priorities, work independently in a fast-paced environment, and balance long-term strategy with real-time content needs.
Excellent interpersonal skills and the ability to build trusted relationships with senior leaders and campus partners.
Strong editorial instincts and an understanding of how different platforms serve different audiences and objectives.
Ability to tell authentic stories that build trust and connection.
Excellent judgment, professionalism, and discretion when supporting executive communications.

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Responsibilities

Social media strategy & optimization (35%)
Content planning & execution (35%)
Event coverage & content coordination (15%)
Leadership & mentoring (15%)

Requirements

Minimum Acceptable Education & Experience: Bachelor’s degree in communications, marketing, journalism, digital media, or a related field, and a minimum of seven years of professional experience managing social media strategy for a brand, organization, agency, or executive.
Knowledge, Skills & Abilities: Demonstrated success growing social media audiences and driving meaningful engagement.
Exceptional writing and editing skills, with the ability to adapt voice for different audiences and platforms.
Strong understanding of Instagram, LinkedIn, Facebook, YouTube, and emerging social platforms.
Experience creating short-form video and mobile-first content and using social media analytics and insights to inform strategy.
Ability to manage multiple priorities, work independently in a fast-paced environment, and balance long-term strategy with real-time content needs.
Excellent interpersonal skills and the ability to build trusted relationships with senior leaders and campus partners.
Strong editorial instincts and an understanding of how different platforms serve different audiences and objectives.
Ability to tell authentic stories that build trust and connection.
Excellent judgment, professionalism, and discretion when supporting executive communications.