SalaryGuide
AboutPricingBlogFor Employers

Marketing jobs

5 marketing jobs

Sony logo
3 weeks ago

Social Media Manager

Sony

San Diego, CA (Unknown)Full time$111K/yr – $148K/yr
Sony logo
3 weeks ago

PR Manager

Sony

San Diego, CA (Unknown)Full time$97K/yr – $129K/yr
Sony logo
3 weeks ago

Social Media Manager

Sony

San Diego, CA (Hybrid)Full time$111K/yr – $148K/yr
Sony logo
3 weeks ago

PR Manager

Sony

San Diego, CA (Hybrid)Full time$97K/yr – $129K/yr
Sony logo
2 months ago

Senior Communications Specialist – Imaging Solutions

Sony

San Diego, CA (Hybrid)Full time$84K/yr – $112K/yr

All marketing roles in the US

Get alerts for this search

All marketing roles in the US

Get alerts for this search

5 jobs
Sony logo

Social Media Manager

Sony

San Diego, CA (Unknown)

$111K/yr - $148K/yrIn-houseFull-timeSenior level6+ years exp.
3 weeks ago
Sony logo

PR Manager

Sony

San Diego, CA (Unknown)

$97K/yr - $129K/yrIn-houseFull-timeMid level6+ years exp.
3 weeks ago
Sony logo

Social Media Manager

Sony

San Diego, CA (Hybrid)

$111K/yr - $148K/yrIn-houseFull-timeSenior level6+ years exp.
3 weeks ago
Sony logo

PR Manager

Sony

San Diego, CA (Hybrid)

$97K/yr - $129K/yrIn-houseFull-timeMid level6+ years exp.
3 weeks ago
Sony logo

Senior Communications Specialist – Imaging Solutions

Sony

San Diego, CA (Hybrid)

$84K/yr - $112K/yrIn-houseFull-timeSenior level5+ years exp.
2 months ago
Sony logo
Sony

Social Media Manager

San Diego, CA (Unknown)

$111K/yr – $148K/yrSenior Level6+ years expFull time

Posted 3 weeks ago

  • Job
  • Company
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links

Job Summary

Own and drive Sony Electronics social strategy across all channels, delivering channel-specific plans, cross-functional storytelling, and performance-driven optimization.

  • Lead social strategy aligned to brand and business goals.
  • Develop and execute platform-specific plans across Instagram, TikTok, Reddit, YouTube, Facebook, Threads, and emerging channels.
  • Measure performance and optimize content, investment, and audience engagement.

Job Description

Responsibilities

  • Lead and drive social media strategy across all Sony Electronics social channels, ensuring alignment with overarching brand strategy, category priorities, product marketing objectives, and business goals while maintaining a best-in-class presence across the social landscape
  • Develop and execute channel-specific social strategies that drive audience growth, engagement, brand consideration, and business impact, with a nuanced understanding of platforms including Instagram, TikTok, Reddit, YouTube, Facebook, Threads, and emerging channels
  • Oversee day-to-day social media operations, including content publishing, editorial planning, channel management, and cross-functional coordination across business units and broader Sony Electronics brand initiatives
  • Partner closely with the extended marketing teams and business units to translate product launches, campaigns, technology, and consumer insights into compelling social-first storytelling
  • Partner with Brand Marketing to develop and execute social strategies that strengthen Sony Electronics' broader brand narrative, cultural relevance, and consumer connection beyond individual product launches
  • Manage and execute social media amplification investments, developing investment strategies and optimizing spend to maximize performance against business and social KPIs
  • Lead social measurement, reporting, and performance analysis, translating data, audience insights, and platform trends into actionable recommendations that improve content, channel, and investment strategies
  • Identify and proactively bring forward new platforms, technologies, content formats, creative approaches, and cultural opportunities that can help Sony Electronics reach audiences in meaningful and relevant ways
  • Serve as a social media subject matter expert within the organization, educating cross-functional partners on social best practices and helping teams develop campaigns and content optimized for social audiences
  • Monitor social conversations, cultural moments, and emerging trends to identify opportunities for real-time engagement and proactive brand storytelling

Requirements

  • Minimum 6 years of relevant social media, digital marketing, or brand marketing experience
  • Experienced team manager and leader
  • Demonstrated experience developing and executing social media strategies for established brands
  • Strong understanding of major social platforms, their respective audiences, and evolving social best practices
  • Strong written, verbal, presentation, and interpersonal communication skills
  • Demonstrated ability to manage multiple priorities and projects in a fast-paced environment

Preferred

  • Experience in consumer technology, lifestyle, or brand PR
  • Experience creating and executing platform-specific social media strategies
  • Excellent project management skills and exceptional attention to detail
  • Strategic thinker who is highly proactive, creative, solutions-oriented, and comfortable taking initiative
  • Experience working within complex, matrixed organizations and collaborating cross-functionally

Benefits

  • healthcare benefits (medical, dental, and vision)
  • paid medical leave
  • a 401k plan with matching company contributions
  • vacation time
  • education assistance
  • student loan assistance program
  • eighty hours of paid sick leave time annually
  • up to twelve weeks paid parental leave
Sony logo

Sony

4.1 Glassdoor

Sony’s purpose is simple. We aim to fill the world with emotion, through the power of creativity and technology. We want to be responsible for getting hearts racing, stirring ambition, and putting a smile on the faces of our customers. That challenge, combined with our spirit of innovation, motivates us to create groundbreaking technology, entertainment, and services for people worldwide. Our history as a global brand has been built around employees that all have a passion for touching peoples' lives, and pride in pushing beyond the status quo to produce truly extraordinary results.We’re uniquely positioned because we operate in many different industries - from movies and music to video games and electronics. And, with offices around the globe, we benefit from a global workforce that learns and grows together through mutual respect. If you're ready to join a diverse team at an innovation-led company with the power to change lives, then we encourage you to read up on the different Sony group companies and check out our Life page. Then, get in touch, and together, let’s make the world say wow.

Founded in 1946
Tokyo, Tokyo, JPN
23K employees (3,556 in marketing)
www.sony.com/en
100% recommend to a friend

Salaries

Posted range

$111K/yr – $148K/yr

Taken straight from the job posting.

See all Sony salaries

Marketing Team

Marketing Team Size
1,945 (8% of company)
Median Career Experience
16 years
Median Tenure
10.5 years
Marketing Roles Posted (Last 30 Days)
2

People

Marketing Leadership

Natasha Etienne
Natasha Etienne
Vice President - Head of Social Media & Brand Content
At the company for 13 years 2 months
KATHLEEN HIGGINS
KATHLEEN HIGGINS
Senior Finance Director - Card Marketing & Services Co
At the company for 40 years 4 months
Lian W.
Lian W.
Manager, Marketing Analytics
At the company for 3 years 7 months
Brittany Domnie-Paul
Brittany Domnie-Paul
Product Marketing Manager
At the company for 10 years 4 months

Funding

Total Funding
$700M
Last Raise
$700M
Post IPO Equity, 2 years ago

Funding History

  • Jul 2024
    Post IPO Equity • $700M
  • Jan 2002
    Series A

Traffic Signals

Monthly Visitors
29.7M
Monthly Google Ads Budget
$163.7K
Traffic Source Mix
Search
36.9%
Direct
47.7%
Referral
13.1%
Social
1.5%
Paid
0.7%

Headcount Trend

Current headcount: ~23K

Recent News

Can You Really Hear the Difference? The Truth about Expensive Headphones
Sep 27, 2025 • beebuzz media Berlin GmbH
The Esquisse Camera looks like the pocketable rangefinder that photographers wish Panasonic or Sony would make
Sep 27, 2025 • TechRadar.com
The Sony A7 V could launch soon – here are 5 upgrades that could make it the perfect all-rounder
Sep 27, 2025 • TechRadar.com
New PlayStation model to launch in Europe with minor improvements
Sep 27, 2025 • The Express Tribune
Microsoft Flight Simulator 2024 Coming To PS5 On December 8 With PSVR2 Support
Sep 26, 2025 • Redmond Pie
Sony once again calls the PlayStation 5 its "most successful" console ever, despite the PS2's sales crown
Sep 26, 2025 • TechSpot
Retailers were always going to drop Xbox over Game Pass | Opinion
Sep 26, 2025 • GamesIndustry.biz Latest Articles Feed
Amazons October Prime Day is coming on October 7 — here are 30+ early deals to shop now
Sep 26, 2025 • Mashable
Sony releases Marvel's Wolverine trailer, confirms 2026 release for PS5
Sep 26, 2025 • Business Standard India
Samsung Drops Surprise XR Headset Reveal at Qualcomm Summit 2025
Sep 26, 2025 • TechJuice
Oppo Reno 14 5G Diwali Edition with colour changing back launched in India, priced at ₹39,999
Sep 25, 2025 • Livemint.com
Sony's New Speakers Aren't Just for PS5: Designed for PC, Mobile, Portal
Sep 25, 2025 • PCMag Australia
RedotPay Hits Unicorn Status with $47M Raise For Crypto Payments Expansion
Sep 25, 2025 • FinanceFeeds
The Best Noise-Cancelling True Wireless Earbuds for 2025
Sep 25, 2025 • PCMag Australia
Artificial Intelligence (AI)-Powered Simulation And Digital Twins Market Set to Reach $20.37 Billion by 2029
Sep 25, 2025 • EIN Presswire
Crypto payments firm RedotPay claims unicorn status with $47M raise
Sep 25, 2025 • Cointelegraph
The Pokemon Company says “permission was not granted” for ICE arrests video
Sep 24, 2025 • My Nintendo News
Human-Computer Interaction (HCI) Industry Forecast: $1,591,757.51M by 2033
Sep 24, 2025 • EIN Presswire
This Sony soundbar delivers glorious audio for virtually any genre of content - and it's priced well
Sep 24, 2025 • Latest news
Nioh 3 is coming to PC and PS5 in February, according to an Amazon slip up
Sep 24, 2025 • PC Gamer
Coinbase, Sony and Samsung back stablecoin startup Bastion in $14.6M raise
Sep 24, 2025 • Cointelegraph
RTINGS 10-Year Equivalent TV Longevity Update With Many Casualties
Sep 24, 2025 • Hackaday
Razer’s pro-grade Wolverine V3 controller with Hall effect sticks just hit a new all-time low at $58
Sep 24, 2025 • 9to5Toys
Qualcomm Brings The 'Future Of Mobile Technology' To Consumers With Snapdragon 8 Elite Gen 5
Sep 24, 2025 • Benzinga.com
Haunting PS5 shooter Saros launches in March
Sep 24, 2025 • The Verge
I did not expect this midrange Sony soundbar to rival my Sonos system like this
Sep 24, 2025 • Latest news
I review audio gear for a living and if I was to buy some affordable over-ear headphones, these are the only 4 pairs I’d consider
Sep 24, 2025 • TechRadar.com
Oriane receives 1.5 million US dollars
Sep 24, 2025 • Startbase
Sony announces PlayStation State of Play for tomorrow: 35 minutes of reveals and news including Returnal dev's new game Saros
Sep 23, 2025 • GamesRadar+
Amazon Great Indian Festival Sale: Best deals on smartphones under ₹25,000
Sep 23, 2025 • Livemint.com
PlayStation State of Play returns tomorrow
Sep 23, 2025 • KitGuru.net
BIF asks DoT to delink indoor, outdoor use cases of delicensed 6GHz spectrum
Sep 23, 2025 • IndiaTimes
The Impending CRT Display Revival Will Be Televised
Sep 23, 2025 • Hackaday
Death Stranding Live-Action Movie Will Feature Characters Who Weren't In The Games
Sep 23, 2025 • GameSpot
MIPCOM Cannes revamps to embrace the “generational shift” that is digital content creation
Sep 23, 2025 • Tubefilter
Sony Sets Reference Price For Financial Unit Listing
Sep 22, 2025 • MarketScreener
TV Prices in India Go Down by up to Rs 85,000 after GST Cut
Sep 22, 2025 • TelecomTalk
Tensor debuts the world’s first L4 personal robocar in Dubai
Sep 18, 2025 • Zawya.com
Sony and Spotify strike new global deals, including a direct agreement for Sony Music Publishing in the US
Sep 18, 2025 • Music Business Worldwide
Honor Wants Your Next Foldable to Have a 200MP Camera
Sep 18, 2025 • Android Headlines
Jägermeister’s VC looks to Africa, emerging markets for consumer tech growth
Sep 18, 2025 • globalventuring.com
Tencent Attacks Sony Lawsuit Over Game Accused Of Copying Horizon
Sep 18, 2025 • GameSpot
Tribunal allows Sony India's plea for audit of Tata Play's systems
Sep 18, 2025 • IndiaTimes
Tencent calls Sony's 'Light of Motiram' claims an overreach, TGP reports
Sep 18, 2025 • thefly.com
The best noise-cancelling headphones we use and love
Sep 18, 2025 • Mashable
Grab a Midnight Black DualSense Edge controller in ‘like-new’ condition from Amazon down at $146 today
Sep 18, 2025 • 9to5Toys
'Sony seeks an impermissible monopoly on genre conventions:' Tencent moves to dismiss Horizon cloning lawsuit
Sep 18, 2025 • gamedeveloper
Verge readers can get 20 percent off Nanoleaf wall lights
Sep 18, 2025 • The Verge
China's Tencent Holdings Secures $1.27 Billion In Offshore Yuan Bond Deal
Sep 17, 2025 • Benzinga.com
Sony Estimates 20.6% Asset Distribution for Financial Services Spin-Off
Sep 17, 2025 • MarketScreener
Syracuse University Partners With Sony for Classroom Tech
Sep 17, 2025 • Government Technology US
A New PlayStation Presentation, Possibly A State Of Play, Is Coming Next Week - Report
Sep 16, 2025 • GameSpot
OPPO's upcoming Find X9 series will launch with something brand new from Hasselblad
Sep 16, 2025 • Android Central
AI-powered e-commerce, stablecoins and local APMs: emerging trends headline EBANX's Payments Summit in Mexico
Sep 16, 2025 • PR Newswire
Partnership between Sony Electronics and the Newhouse School brings Leading Edge Tech to Classrooms
Sep 16, 2025 • EIN Presswire
New PS5 System Update Arrives Wednesday With Power Saving Mode And DualSense Sync Upgrade
Sep 16, 2025 • GameSpot
Palworld 1.0 Coming In 2026 With A "Massive Amount Of Content," As Dev Teases New Games
Sep 16, 2025 • GameSpot
State of Play Tipped for Next Week
Sep 16, 2025 • Gadgets 360
Buying WBD's stock ahead of a possible Paramount deal? This analyst is cautious.
Sep 16, 2025 • Morningstar.com
Sony Lays Out Plans For AI Use In Gaming Going Forward
Sep 15, 2025 • GameSpot
United States Green IT Market Growth Driven by Sustainability & Energy Efficiency | DataM Intelligence
Sep 15, 2025 • EIN Presswire
Sony's Xperia 10 VII redesign borrows from Pixel's iconic camera aesthetics
Sep 15, 2025 • Android Central
Watch out, Sony and Canon – Nikon says it’s making cinema lenses for its ZR camera and filmmakers should be excited
Sep 15, 2025 • TechRadar.com
Wearable Health Devices Market Set to Revolutionize Personal Healthcare with Cutting-Edge Tech and Rapid Growth 2025
Sep 15, 2025 • EIN Presswire
PGYTECH Marks Milestone as Official Sponsor of SONY Kando Trip SEA & Latin America 2025
Sep 15, 2025 • PR Newswire
PGYTECH Marks Milestone as Official Sponsor of SONY Kando Trip SEA & Latin America 2025
Sep 15, 2025 • prnasia.com
Sony Remains Committed To Live-Service, But Doesn't Mention Fairgame$
Sep 15, 2025 • GameSpot
Amazon Prime Day expected to return next month - see FAQ and the Android deals that I expect to sell out FAST
Sep 15, 2025 • Android Central
A glimpse of China’s gaming future
Sep 15, 2025 • Calcutta Telegraph
Tech Wrap Sept 15: iOS 26 release, OPPO F31 series launch, Snapchat update
Sep 15, 2025 • Business Standard India
Digital Sales On PlayStation Make Up A Huge Portion Of Sony's Gaming Revenue, New Report Says
Sep 15, 2025 • GameSpot
Sony's PlayStation Launches Family App
Sep 10, 2025 • MarketScreener
Billboard’s Music Industry Events Calendar
Sep 9, 2025 • Billboard
'Sony Pictures is last US entertainment company with big India show'
Sep 9, 2025 • IndiaTimes
Sony Xperia 10 VII Renders and Specifications Reportedly Leak Ahead of Launch
Sep 9, 2025 • Gadgets 360
Tencent breaks down its approach to IP development with Sony lawsuit looming overhead
Sep 9, 2025 • gamedeveloper
Sony’s New 200MP Camera Sensor Leaks — Could Power Galaxy S26 Ultra
Sep 9, 2025 • Android Headlines
The 7 best party speakers, tested for sound, portability, and fun
Sep 9, 2025 • Mashable
Sony Group Corp - to execute partial spin-off of Sony Financial Group Inc, a wholly-owned subsidiary of Sony which operates the financial services business, effective October 1
Sep 8, 2025 • MarketScreener
Ben Affleck, Matt Damon’s Artists Equity Taps Amy Baer as Film, TV President
Sep 8, 2025 • The Hollywood Reporter
The Sony WH-1000XM5 headphones are on sale at a great back-to-school price
Sep 8, 2025 • Mashable
Sony's joyous new variant of the Astro Bot PS5 DualSense controller is available to pre-order this week - here are the key details on the pad and how you can nab one
Sep 8, 2025 • TechRadar.com
Sony Xperia 10 VII specs and more renders leak
Sep 8, 2025 • GSMArena.com
Samsung developing continuous camera zoom lens, will it come to Galaxy phones?
Sep 4, 2025 • SamMobile
CMSPI Insights Advisory Council Launches 2nd Annual State of the Industry Report
Sep 3, 2025 • Morningstar.com
Long-term review: Ive used my Sony WF-1000XM5 earbuds for 2 years and still think they’re a category best
Sep 3, 2025 • Mashable
Sony announces PlayStation Plus monthly games for September: Psychonauts 2, Stardew Valley and Viewfinder available for free
Sep 3, 2025 • IndiaTimes
PS5 Digital Edition Reportedly Getting Surprise Downgrade in Europe
Sep 3, 2025 • GameSpot
Sony Group Corp - Resolution for execution of partial spin-off of financial services business dividends in kind of subsidiary shares and transfer of subsidiary
Sep 3, 2025 • MarketScreener
Latest Android Features: Audio Sharing, AI Tools in Gboard, and Plenty More
Sep 3, 2025 • Droid Life
The Anker Soundcore Boom 3i speaker just dropped to its lowest-ever price on Amazon
Sep 3, 2025 • Mashable
The best deals on 4K TVs
Sep 3, 2025 • The Verge
Sony's new cheap USB-C wired earbuds look set to deliver well-balanced sound and cool colors for the those who don't want wireless
Sep 3, 2025 • TechRadar.com
Games Peripherals and Accessories Will Be a $20 Billion Market in 2025, Omdia Finds
Sep 2, 2025 • MarketScreener
Oppo Find X9 Design (Expected)
Sep 2, 2025 • Gadgets 360
Sigma 14mm F1.4 DG DN | Art: Changes in Sales Method and Pricing
Sep 2, 2025 • Newsfile
Modi's tax overhaul seen slashing levies on shampoos, hybrid cars and TVs
Sep 1, 2025 • Zawya.com
Trading volume increased 10-fold, with a new product released every 9 days on average. A deep dive into the wild growth of AI glasses.
Sep 1, 2025 • 36kr.com
Sony just locked one of the best Xperia features behind a paywall
Sep 1, 2025 • Android Authority
Amazons Labor Day sale is live with lowest-ever prices on Apple, Samsung, and much more
Sep 1, 2025 • Mashable

Links

www.sony.com/enLinkedInX (Twitter)Crunchbase