2 weeks ago
Product Marketing Manager - Progress Federal Solutions
Progress
Vienna, VA (Hybrid)Full time$150K/yr – $175K/yr
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Product Marketing Manager - Progress Federal Solutions
Vienna, VA (Hybrid)
$150K/yr – $175K/yrSenior Level6+ years expFull time
Posted 2 weeks ago
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Job Summary
Own and lead GTM strategy for Progress Federal and SLED markets, shaping messaging, enabling the field and partners, and driving demand programs across government buyers.
- Develop market-intelligence and competitive insights
- Collaborate across product, demand-gen, and sales to align roadmaps and campaigns
Job Description
Responsibilities
- Develop and lead GTM strategy for Progress Federal and SLED markets—aligning with business objectives, sales priorities, and compliance requirements.
- Create compelling messaging and positioning that articulates how Progress solutions address federal and state government challenges in data modernization, AI enablement, and mission-critical decision support.
- Enable the field and partners with tailored value propositions, battlecards, and sales tools optimized for government buyers and procurement cycles.
- Collaborate with demand generation and campaigns teams to craft targeted programs, content, and events that resonate with federal decision-makers, systems integrators, and contractors.
- Conduct market and competitive analysis to identify trends, whitespace opportunities, and evolving requirements in the federal data and AI ecosystem.
- Act as product evangelist—presenting at events, webinars, and customer briefings to elevate Progress’s visibility and thought leadership in the public sector.
- Partner with product management to influence roadmap decisions based on market feedback and customer needs within regulated environments.
- Establish and maintain alignment across executive stakeholders through structured communication, documented decisions, status reporting, and proactive management of priorities, dependencies, risks, and approvals.
- Independently manage multiple concurrent initiatives, ensuring deliverables are completed on schedule, risks are escalated early, and stakeholders remain informed of progress and changes.
Requirements
- 6–10 years of product marketing experience in B2B enterprise software or SaaS, ideally with data, analytics, or AI-driven platforms.
- 3–5 years of experience marketing to U.S. Federal and/or SLED markets, with understanding of federal procurement processes, compliance frameworks (FedRAMP, IL5, etc.), and key agency personas.
- Proven ability to develop and articulate GTM strategy, including market segmentation, positioning, messaging, buyer journeys, and sales enablement, while distinguishing strategic direction from campaign execution and marketing activities.
- Experience supporting sales and partner ecosystems across multi-stakeholder, long-cycle government opportunities.
- Willingness and ability to travel to industry events, customer meetings, and partner engagements; comfortable engaging directly with customers, prospects, and public sector stakeholders.
- Strong cross-functional collaboration, storytelling, and analytical skills.
- Exceptional written communication skills with demonstrated ability to create executive-ready presentations, strategy documents, stakeholder updates, and customer-facing content with minimal direction.
- Demonstrated track record of operating independently in fast-paced environments, exercising sound judgment, proactively resolving ambiguity, and driving work to completion without extensive oversight.
- Bachelor’s degree in marketing, business, or related field (MBA a plus).
Preferred
- Background in data management, AI/ML, semantic intelligence, or enterprise integration technologies.
- Familiarity with federal data modernization initiatives, such as the Federal Data Strategy, AI Executive Order, and related modernization efforts.
- Success working in matrixed global organizations with both direct and channel GTM models.
Benefits
- - Medical, dental, vision, life & disability, and financial benefits (including 401(k) retirement savings plan. Tuition Reimbursement program. Additional voluntary benefits including crucial illness/hospital indemnity, identity theft protection, auto & home insurance, legal, and pet insurance.
- - Competitive salary, bonus, and best-in-class Employee Stock Purchase Program (ESPP) with a 27-month lookback
- - Flexible paid vacation time, paid day off for your birthday, and company holidays. A variety of leave plans, including Parental Leave.
- - Employee Assistance Program (EAP) and an employee well-being program focusing on physical, mental, and financial health.
Progress
4.0 Glassdoor
Progress Software (Nasdaq: PRGS) empowers organizations to achieve transformational success in the face of disruptive change. Our software enables our customers to develop,deploy and manage responsible AI-powered applications and digital experiences with agility and ease. Customers get a trusted provider in Progress, with the products, expertise and vision they need to succeed. Over 4 million developers and technologists at hundreds of thousands of enterprises depend on Progress. Learn more at www.progress.com.
Founded in 1981
Burlington, Massachusetts, USA
4.2K employees (349 in marketing)
72% recommend to a friend
87% CEO approval
Traffic Signals
Monthly Visitors
445.4K
Monthly Google Ads Budget
$368.2K
Traffic Source Mix
Search
51.9%
Direct
36.8%
Referral
7.9%
Social
2%
Paid
1.4%
Headcount Trend
Current headcount: ~4.2K
Marketing Team
Marketing Team Size
229 (5% of company)
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$1.9B
Last Raise
$1.5B
Post IPO Debt, 8 months ago
Funding History
- Jul 2025Post IPO Debt • $1.5B
- Feb 2024Post IPO Debt • $400M
- Jan 1995Post IPO Equity