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14 marketing jobs

3 days ago

Sr. Director CRM and Loyalty

PetSmart

Phoenix, AZ (Hybrid)Unavailable
3 days ago

Sr. Director CRM and Loyalty

PetSmart

Phoenix, AZ (Unknown)$13/hr – $19/hr
1 month ago

Senior Graphic Designer, Brand

PetSmart

Phoenix, AZ (Hybrid)Unavailable
2 months ago

Manager, Brand Creative (Art Director)

PetSmart

Phoenix, AZ (Hybrid)Unavailable
2 months ago

Manager, Digital Creative (Art Director)

PetSmart

Phoenix, AZ (Hybrid)Unavailable
2 months ago

Specialist, CRM and Personalized Marketing

PetSmart

Phoenix, AZ (Hybrid)Unavailable
2 months ago

Specialist, CRM and Personalized Marketing

PetSmart

Phoenix, AZ (On-site)
3 months ago

Principal, Creative Operations & Project Manager

PetSmart

Phoenix, AZ (Hybrid)Unavailable
3 months ago

Manager, Campaign Management

PetSmart

Phoenix, AZ (Hybrid)Unavailable
3 months ago

Sr. Manager, Marketing Operations & Planning

PetSmart

Phoenix, AZ (Hybrid)Unavailable
3 months ago

Sr. Manager, Marketing Operations & Planning

PetSmart

Phoenix, AZ (Unknown)
3 months ago

Manager, Campaign Management

PetSmart

Phoenix, AZ (Unknown)
3 months ago

Senior Manager, Creative Operations & Project Management – Stores

PetSmart

Phoenix, AZ (Hybrid)Unavailable
4 months ago

Retail Customer Service Supervisor

PetSmart

Vero Beach, FL (Unknown)Full time

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14 jobs

Sr. Director CRM and Loyalty

PetSmart

Phoenix, AZ (Hybrid)

In-houseUnavailableDirector/executive12+ years exp.
3 days ago

Sr. Director CRM and Loyalty

PetSmart

Phoenix, AZ (Unknown)

$13/hr - $19/hrIn-houseSenior level12+ years exp.
3 days ago

Senior Graphic Designer, Brand

PetSmart

Phoenix, AZ (Hybrid)

In-houseUnavailableSenior level
1 month ago

Manager, Brand Creative (Art Director)

PetSmart

Phoenix, AZ (Hybrid)

In-houseUnavailableSenior level6+ years exp.
2 months ago

Manager, Digital Creative (Art Director)

PetSmart

Phoenix, AZ (Hybrid)

In-houseUnavailableManager6+ years exp.
2 months ago

Specialist, CRM and Personalized Marketing

PetSmart

Phoenix, AZ (Hybrid)

In-houseUnavailableMid level2+ years exp.
2 months ago

Specialist, CRM and Personalized Marketing

PetSmart

Phoenix, AZ (On-site)

In-houseMid level2+ years exp.
2 months ago

Principal, Creative Operations & Project Manager

PetSmart

Phoenix, AZ (Hybrid)

In-houseUnavailableDirector/executive10+ years exp.
3 months ago

Manager, Campaign Management

PetSmart

Phoenix, AZ (Hybrid)

In-houseUnavailableSenior level4+ years exp.
3 months ago

Sr. Manager, Marketing Operations & Planning

PetSmart

Phoenix, AZ (Hybrid)

In-houseUnavailableSenior level8+ years exp.
3 months ago

Sr. Manager, Marketing Operations & Planning

PetSmart

Phoenix, AZ (Unknown)

In-houseSenior level8+ years exp.
3 months ago

Manager, Campaign Management

PetSmart

Phoenix, AZ (Unknown)

In-houseSenior level4+ years exp.
3 months ago

Senior Manager, Creative Operations & Project Management – Stores

PetSmart

Phoenix, AZ (Hybrid)

In-houseUnavailableSenior level8+ years exp.
3 months ago

Retail Customer Service Supervisor

PetSmart

Vero Beach, FL (Unknown)

In-houseFull-timeMid level2+ years exp.
4 months ago
PetSmart

Sr. Director CRM and Loyalty

Phoenix, AZ (Hybrid)

Salary Not AvailableDirector/Executive12+ years expUnavailable

Posted 3 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Description

Responsibilities

  • - Serve as the executive owner of email, SMS, push and other direct channels, setting strategic direction, representing performance and priorities, and providing a clear point of view on how CRM channels can drive customer demand, customer engagement and business outcomes.
  • - Provide strategic oversight of CRM campaign planning, ensuring plans are grounded in clear objectives, audience and channel strategies, and compelling customer communications.
  • - Partner across Brand, Media, Marketing, Creative and Digital teams to integrate CRM into cohesive omnichannel plans that support broader commercial and operational priorities.
  • - Ensure strong CRM campaign execution, including development, QA & operational deployment, maintaining high standards of operational excellence & deliverability.
  • - Champion the modernization of CRM capabilities and ways of working, advancing automation, AI-enabled decisioning and the operating model to improve efficiency and personalization.
  • - Lead the enterprise strategy for the Treats Rewards program, including the member experience, member benefits and long-term roadmap to deepen customer relationships, increase engagement & strengthen customer lifetime value.
  • - Identify opportunities to increase member engagement and strengthen the value of Treats Rewards for both customers and the business, in partnership with Commercial and Operational teams.
  • - Lead the development of loyalty initiatives, experiences and benefits that provide meaningful customer value and direct business outcomes.
  • - Own the core program economics for Treats Rewards, ensuring its benefits deliver meaningful customer value and sustainable business returns.
  • - Monitor customer expectations, competitive programs and industry trends to inform the continued evolution of the loyalty program.

Requirements

  • 12+ years of progressive experience in strategic marketing, CRM, loyalty, lifecycle marketing, customer strategy or related areas, ideally within a retail, CPG or omnichannel organization.
  • Proven ability to connect CRM and loyalty strategies with media and broader marketing activity to create cohesive omnichannel customer experiences.
  • Deep understanding of audience strategy, customer lifecycle management, segmentation, personalization, testing and contact strategy.
  • Proven financial & analytical acumen, with a track record of translating customer insights into business strategies and programs that create customer engagement, sales and lifetime value.
  • Proven leadership presence, communication skills, and ability to influence across all organizational levels.
  • Experience leading large teams in a matrixed, fast-paced environment.

PetSmart

At PetSmart, we’ll do Anything for Pets. ❤️🐾 And the people who love them! Because we’re those people, too. Pets inspire and motivate us to bring our best selves to work each day. Our associates are devoted to ensuring that pets’ lives are happy and healthy. So, naturally, we’re devoted to ensuring that PetSmart is a happy and healthy workplace, too. Whether based in a store, salon, PetsHotel, distribution center, or at our home office, you’ll find yourself inspired and empowered to go further, reach higher, and make the most out of your #LifeAtPetSmart.As the largest specialty retailer in North America, we’re proud to employ approximately 50,000 associates across 1,660+ stores, seven distribution centers, and two home offices. Through our work with PetSmart Charities® and PetSmart Charities of Canada®, we’ve helped 11 million pets find their forever homes, donated over $500+ million in grants to make a difference, and earned the title of the leading funder for animal welfare.PetSmart takes data privacy very seriously, so please be aware that PetSmart will never ask for personal information, such as a driver’s license number or financial information before a candidate accepts an employment offer. Candidates will be asked to provide a social security number in the job application via PetSmart’s secured applicant tracking system, which can be accessed only via www.careers.petsmart.com. Candidates will never be asked to provide any of this information via e-mail.

Founded in 1987
Phoenix, Arizona, USA
31K employees (992 in marketing)
careers.petsmart.com

Traffic Signals

Monthly Visitors
14.4M
Monthly Google Ads Budget
$1.3M
Traffic Source Mix
Search
40.3%
Direct
51.5%
Referral
6.6%
Social
0.7%
Paid
0.8%

Headcount Trend

Current headcount: ~30.5K

Marketing Team

Marketing Team Size
755 (2% of company)
Median Career Experience
15 years
Median Tenure
7.4 years
Marketing Roles Posted (Last 30 Days)
1

People

HR / Recruitment

Mary Ball
Recruitment Marketing Lead
At the company for 12 years 1 month

Marketing Leadership

Bradley Breuer
Bradley Breuer
Senior Vice President Marketing
At the company for 4 years 7 months
CiCi Moore
CiCi Moore
VP, Product & Marketing Technology
At the company for 4 years 3 months
Sarah T.
Sarah T.
Director of Marketing, Services
At the company for 10 years 11 months
Kevin Brongers
Kevin Brongers
Principal Marketing Director - Vet Health Services
At the company for 2 years 3 months

Funding

Total Funding
$15M
Last Raise
Debt Financing, 4 months ago

Recent News

U.S. Pet Grooming Services Market Report 2025-2030, with Profiles of Petsmart, Furry Land, Petco Animal Supplies, Woofie's Pet Ventures, PetBacker, Wag Labs, Dogtopia, Zoomin Groomin and more
Mar 14, 2025 • GlobeNewswire News Room
Pet Care Market Analysis: Key Players, Trends, and Opportunities 2021-2030
Mar 8, 2025 • EIN Presswire
PetSmart Celebrates "Treats Rewards Members Month" with Deals and Rewards throughout March
Mar 3, 2025 • PR Newswire
Key Market Driver In Pet Boarding Services Industry 2025: Growing Expenditure On Non-Medical Veterinary Services
Feb 27, 2025 • EIN Presswire
AI Marketing Platform Hightouch Reaches Unicorn Status After $80M Series C
Feb 18, 2025 • Crunchbase News
Pet Sitting Market Projected To Witness Substantial Growth, 2025-2032: Holidog.com, PetSmart LLC, Dogtopia Enterprises
Feb 13, 2025 • EIN Presswire
GreyOrange Launches gStore in PetSmart Stores Nationwide
Jan 8, 2025 • citybiz
Pet Gifts Ideas from Pet Living Expert Kristen Levine on TipsOnTv
Dec 17, 2024 • newswire.com
PetSmart taps former Foot Locker chief as CEO
Oct 24, 2024
PetSmart names Ken Hicks as new CEO
Oct 24, 2024
PetSmart Names Ken Hicks as Chief Executive Officer
Oct 23, 2024 • PRNewswire
PetSmart begins search for a new CEO
Oct 2, 2024 • Digital Commerce 360
Pet Startup Funding Has Slowed
Sep 17, 2024 • Crunchbase News
Earth Rated Expands Availability to Select PetSmart Locations Nationwide
Aug 6, 2024 • PRNewswire
The Weekly Closeout: Dollar General taps store operations exec as PetSmart searches for a chief toy tester
May 17, 2024 • Retail Dive
BARK Treats Now Available Nationwide at PetSmart
May 15, 2024 • Business Wire
BARK Treats Now Available Nationwide at PetSmart
May 15, 2024 • Yahoo Finance
PetSmart Searches for Next 'Chief Toy Tester' Offering $20,000 to the New Team Members
May 14, 2024 • PRNewswire
PetSmart Expands Access to Purpose-Driven and Sustainable Offerings, Pilots First-of-its-Kind Toy Takeback and Packaging Recycling Programs
Apr 30, 2024 • PR Newswire
How PetSmart’s composable commerce strategy is revolutionizing pet parenting
Apr 22, 2024 • Silicon Angle
PetSmart Celebrates Launch of New Loyalty Program with the Ultimate Form of Loyalty — Tattoos
Apr 20, 2024 • PR Newswire
Bad tattoo? Compete for fresh ink with a pic of your pooch
Apr 20, 2024 • Los Angeles Times
Animal Friends Alliance secures $20000 PetSmart grant – BizWest
Mar 15, 2024 • BizWest