7 weeks ago
Global Head of Marketing & AI Innovation
Guidepoint
San Francisco, CA (Hybrid)Full time$200K/yr – $275K/yr
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Global Head of Marketing & AI Innovation
San Francisco, CA (Hybrid)
$200K/yr – $275K/yrSenior Level12+ years expFull time
Posted 7 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own AI-driven marketing transformation with global scope, delivering scalable AI use cases, cross-functional governance, and a modern digital marketing operation for demand gen, brand, and revenue growth.
- AI roadmap ownership across marketing stack and executive-level strategy
- End-to-end delivery of AI initiatives with data, engineering, and revenue integration
- Lead a 15+ person global marketing team and align campaigns, content, and marketing ops to revenue goals
Job Description
Responsibilities
- Define and execute the AI and automation roadmap across the marketing and revenue technology stack
- Identify, prioritize, and deliver scalable AI-driven marketing use cases aligned to business goals and operational efficiency
- Translate business needs into AI-enabled solutions in partnership with data, engineering, and revenue teams
- Lead end-to-end execution of AI initiatives from concept through delivery, including defining requirements, success metrics, and governance
- Partner closely with sales and senior stakeholders to integrate AI-enabled processes and communicate strategy, progress, and impact through executive-level presentations
- Lead the global marketing function and a team of 15+ while developing a modern, digital-first marketing operation across content creation, reporting, and marketing operations
- Coordinate with internal stakeholders to ensure marketing projects move forward efficiently and deadlines are met
- Drive AI-enabled transformation across marketing workflows to increase speed, scale, and efficiency
- Develop and execute integrated marketing campaigns that support demand generation, client acquisition, retention, and revenue growth across key markets and segments
- Manage the global marketing budget, external agencies, vendors, and tools to ensure resources are allocated effectively, and marketing investments deliver measurable impact
Requirements
- 12+ years of related experience across marketing, program management, or product ownership roles within a complex organization
- Significant AI expertise with a proven track record of delivering AI-driven capabilities and measurable business impact
- Strong B2B marketing experience in professional services, information services, SaaS, consulting, financial services, or another relationship-driven business
- Proven ability to apply AI and automation to increase efficiency, improve marketing productivity, strengthen business outcomes, and support revenue growth
- Strong analytical mindset with experience using data to evaluate marketing performance, optimize campaigns, and communicate impact to senior leadership
- Fluency with AI and creative tools such as ChatGPT, Claude, Canva AI, Adobe AI/Creative Suite, or similar platforms to enhance go-to-market execution
- Experience with marketing automation, CRM systems, campaign management platforms, and reporting tools (e.g., HubSpot, Salesforce, Marketo, Qualified, Outreach, Looker, Tableau)
- Excellent leadership, communication, and change-management skills, with the ability to influence global functions and regions
- Experience managing marketing budgets, vendors, agencies, and technology investments
- What We Offer:
Benefits
- 15 PTO days, 10 legal holidays, and sick days
- Comprehensive medical, dental, and vision plans
- Will match up to 10% of employee contribution for 401(k), life insurance, paid time-off and parental leave plans
- Commuter benefits and a corporate gym rate
- Development opportunities through the LinkedIn Learning platform
- Free snacks and beverages in the office
- Friday happy hour and “Summer Fridays”
- Year-round corporate athletic league
- Casual work environment, team building, and other social events
Guidepoint
3.4 Glassdoor
Guidepoint is a research enablement platform designed to advance understanding and empower our clients’ decision-making process. Powered by innovative technology, real-time data, and hard-to-source expertise, we enable our clients to turn answers into action.Backed by a network of nearly 1.75 million experts, and Guidepoint’s 1,600 employees worldwide we inform leading organizations’ research by delivering on-demand intelligence and research on request. With Guidepoint, companies and investors can better navigate the abundance of information available today, making it both more useful and more powerful.For more information, visit www.guidepoint.com.
Founded in 2003
New York, New York, USA
4.5K employees (109 in marketing)
49% recommend to a friend
62% CEO approval
Traffic Signals
Monthly Visitors
123.5K
Monthly Google Ads Budget
$11
Traffic Source Mix
Search
32.3%
Direct
56.5%
Referral
7.3%
Social
2.7%
Paid
1.1%
Headcount Trend
Current headcount: ~4.5K
Marketing Team
Marketing Team Size
109 (2% of company)
Median Career Experience
10 years
Median Tenure
3.5 years
