2 days ago
Senior Marketing Manager
Broadcast Management Group
District of Columbia, USA (Hybrid)Full time
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Senior Marketing Manager
District of Columbia, USA (Hybrid)
Salary Not AvailableSenior Level7+ years expFull time
Posted 2 days ago
Job Summary
Lead and grow a 9-person marketing team to hit revenue targets through multi-channel campaigns, AI-driven workflows, and strategic partnerships, while maintaining rigorous budgeting and performance reviews.
- Define KPIs, budget, and weekly 1:1s
- Deliver 400+ qualified leads monthly in collaboration with sales
Job Description
Responsibilities
- Build, hire, and develop a 9-person marketing team focused on content, design, product marketing, analytics, and vendor partnerships. Set clear KPIs aligned to revenue targets. Manage annual budget. Conduct weekly 1:1s and quarterly reviews.
- Oversee multi-channel campaigns across email, digital advertising, ABM, webinars, and events. Partner with sales to deliver 400+ qualified leads monthly. Ensure brand consistency and on-time delivery. Coordinate vendor partnerships for co-marketing with major technology partners.
- Ensure 100% of your team uses AI tools daily for content drafting, campaign strategy, analytics, and competitive analysis. Build and document repeatable AI workflows. Host monthly "AI in Marketing" sessions for knowledge sharing. Reduce busywork by 30%+.
- Track marketing pipeline contribution, CAC, lead volume, and team productivity. Report monthly to leadership. Make data-driven decisions on budget allocation and channel investment.
Requirements
- 7+ years in B2B marketing with 2+ years managing a team (5+)
- Proven track record running multi-channel campaigns (email, digital ads, ABM, events)
- Daily AI experience; ability to coach others on AI use
- Comfort with analytics platforms (Google Analytics, HubSpot)
- Strong project management skills; comfortable juggling 5-10 concurrent projects
- Lean startup mentality; comfort with rapid change and iteration
Preferred
- B2B SaaS, media, broadcast, or technology solutions marketing background
- ABM (Account-Based Marketing) or demand generation experience
- Event marketing experience (webinars, trade shows, user conferences)
- Experience with marketing automation platforms (HubSpot)
- Design tool familiarity (Adobe Suite, Figma)
Benefits
- Health insurance
- bonus incentives
- 401(k)
- PTO
- professional development budget
Broadcast Management Group
Broadcast Management Group is a full-service broadcast media company and the leading provider of managed services supporting enterprise video production. BMG offers deep experience in all aspects of live content creation. It is the industry leader in cloud live production services, providing centralized technology and decentralized production teams. BMG leverages the best creative and technical talent worldwide, utilizing its proprietary decentralized production model. Our passion and dedication to our clients is unmatched. We excel at everything from consulting on technical facilities and developing original show formats to the technical execution of large-scale live productions and events. BMG operates its BMG Cloud Control CenterTM in Las Vegas, which also serves as the company’s west coast hub. BMG’s corporate offices are in Washington, D.C., and is its East Coast hub. BMG has offices in Hollywood, CA, and a Times Square, New York, technical facility. BMG operates client-owned facilities in McLean, Virginia, New York City, and Chicago. These facilities are connected around the clock to the BMG Cloud Control CenterTM. BMG owns a fleet of custom-built REMI mobile units based in Las Vegas and Washington, D.C. BMG also has a broad inventory of Event equipment. The Broadcast Management Group team travels the globe, producing impactful live video content, providing consulting services, and developing original show formats. The company’s live production division specializes in news, sports, entertainment, and large-scale events. Our Managed Services include Media Asset Management, Disaster Recovery, Master Control/playout, transmission services, Consulting, System Design, System Integration, Mobile Units, Event Equipment, and Cloud production services.
Marketing Team
Median Tenure
2.2 years
Marketing Roles Posted (Last 30 Days)
3
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