Develop and execute email programs to drive customer retention and growth, including lifecycle, trigger, and promotional email.
Consistently test and lean into the most effective strategies over time.
Define and iteratively improve upon a segmentation strategy that enables a more personalized experience for our customers.
Influence and leverages our internal partners and stakeholders to drive Callaway’s digital growth.
Regularly report KPIs, analyze performance, draw conclusions based on data, and recommend next steps.
Develop expertise within our marketing technology toolset.
Own and manage the complete send calendar to support business objectives

Bachelor’s degree in marketing, data analytics, or a relevant field or equivalent work-related experience is required.
3+ years’ experience in online marketing and 2+ years' experience with email marketing and marketing automation tools.
Strong analytical and quantitative skills.
Knowledge and experience with audience building and segmentation — including CDP knowledge
Strong design sensibility that enhances brand expression and supports down-funnel revenue performance.
Ability to work independently or in a group.
Effective communication and organizational skills; meticulous