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Marketing jobs

1 marketing jobs

1 day ago

User Acquisition Lead

Polymarket

New York City, NY (On-site)Full time$250K/yr – $280K/yr

Marketing jobs in the US

Polymarket

User Acquisition Lead

New York City, NY (On-site)

$250K/yr – $280K/yrSenior Level8+ years expFull time

Posted 1 day ago

Job Summary

Own and scale Polymarket's user acquisition across paid and non-traditional channels, lead a growing team, and translate performance data into actionable growth.

Define and execute a testing roadmap across creative, audience, and landing pages
Partner with data and brand to optimize attribution and creative effectiveness

Job Description

Responsibilities

Own the user acquisition strategy across paid social, paid search, influencer, referral, and emerging channels, setting priorities and allocating budget based on performance data.
Manage and develop a team of channel managers, running weekly reviews, setting clear goals, and making sure work is moving at the right pace and quality.
Build and maintain a testing roadmap across creative, audience, landing page, and offer variables, turning experiment results into durable channel improvements.
Partner with the data team to define acquisition metrics, build reporting infrastructure, and make sure the team is making decisions based on accurate attribution.
Work with brand and creative to produce ad content that explains Polymarket clearly and converts, giving specific, actionable feedback on what is and isn't working.
Identify and develop non-traditional acquisition channels suited to Polymarket's regulatory environment and user base, including media partnerships, community programs, and event-based activations.
Report acquisition performance to leadership on a regular cadence, translating channel data into clear business implications and concrete next steps.

Requirements

8 or more years of experience in user acquisition or performance marketing, with at least 2 years managing a team directly.
Demonstrated track record of scaling paid acquisition programs with measurable CAC and LTV outcomes, not just impressions or clicks.
Deep hands-on experience with at least two of the following categories: Paid social, paid search, and programmatic advertising.
Strong analytical skills, including comfort with SQL or working closely with analysts to pull and interpret data without waiting on others.
Experience marketing a financial product, consumer app, or other category where trust and explanation are part of the conversion challenge.
Clear, direct communication style. You can write a tight brief, run a productive review meeting, and tell leadership something they don't want to hear.

Preferred

(Plus) Experience in crypto, fintech, or another regulated consumer category where standard ad channels have restrictions.
(Plus) Familiarity with prediction markets, sports betting, or other probability-based products and their user bases.
(Plus) Experience building an acquisition function from an early stage, including standing up tooling, attribution models, and team processes.

Benefits

Competitive salary & equity
Unlimited PTO
Full Health, Vision, & Dental coverage
401k match
Hardware setup: new MacBook Pro, big display, & accessories

Polymarket

2.0 Glassdoor

The World's largest Prediction market.

Founded in 2020

New York, New York, USA

129 employees (27 in marketing)

www.polymarket.com

0% recommend to a friend

Salaries

Posted range

$250K/yr – $280K/yr

Taken straight from the job posting.

See all Polymarket salaries

Marketing Team

Marketing Team Size

20 (16% of company)

Median Career Experience

7 years

Median Tenure

0.8 years

Marketing Roles Posted (Last 30 Days)

Funding

Total Funding

$2.3B

Last Raise

$2B

Series A, 3 months ago

Funding History

Dec 2025
Series A
Oct 2025
Corporate Round • $2B
Jul 2025
Series C • $150M

Traffic Signals

Monthly Visitors

19.9M

Monthly Google Ads Budget

$196

Traffic Source Mix

22%

Direct

74.1%

Referral

2.8%

Social

Paid

0.1%

Headcount Trend

Current headcount: ~159

News about Polymarket

$12 Billion Valuation and an ICE Deal—Is Polymarket About to Go Public?

Nov 20, 2025 • Yahoo Finance

The Polymarket Effect: How Prediction Markets Are Beating The Experts

Nov 20, 2025 • Forbes

Up To 25% Of Polymarket Trading Volume May Be Wash Trading, Columbia University Study Says

Nov 19, 2025 • Yahoo Finance

Links

www.polymarket.com

X (Twitter)

Crunchbase

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Responsibilities

Own the user acquisition strategy across paid social, paid search, influencer, referral, and emerging channels, setting priorities and allocating budget based on performance data.
Manage and develop a team of channel managers, running weekly reviews, setting clear goals, and making sure work is moving at the right pace and quality.
Build and maintain a testing roadmap across creative, audience, landing page, and offer variables, turning experiment results into durable channel improvements.
Partner with the data team to define acquisition metrics, build reporting infrastructure, and make sure the team is making decisions based on accurate attribution.
Work with brand and creative to produce ad content that explains Polymarket clearly and converts, giving specific, actionable feedback on what is and isn't working.
Identify and develop non-traditional acquisition channels suited to Polymarket's regulatory environment and user base, including media partnerships, community programs, and event-based activations.
Report acquisition performance to leadership on a regular cadence, translating channel data into clear business implications and concrete next steps.

Requirements

8 or more years of experience in user acquisition or performance marketing, with at least 2 years managing a team directly.
Demonstrated track record of scaling paid acquisition programs with measurable CAC and LTV outcomes, not just impressions or clicks.
Deep hands-on experience with at least two of the following categories: Paid social, paid search, and programmatic advertising.
Strong analytical skills, including comfort with SQL or working closely with analysts to pull and interpret data without waiting on others.
Experience marketing a financial product, consumer app, or other category where trust and explanation are part of the conversion challenge.
Clear, direct communication style. You can write a tight brief, run a productive review meeting, and tell leadership something they don't want to hear.

Preferred

(Plus) Experience in crypto, fintech, or another regulated consumer category where standard ad channels have restrictions.
(Plus) Familiarity with prediction markets, sports betting, or other probability-based products and their user bases.
(Plus) Experience building an acquisition function from an early stage, including standing up tooling, attribution models, and team processes.

Benefits

Competitive salary & equity
Unlimited PTO
Full Health, Vision, & Dental coverage
401k match
Hardware setup: new MacBook Pro, big display, & accessories