Responsibilities

• Plans and executes marketing for WCE internal and external events.
• Provides creative leadership in generating original ideas for marketing and social media strategies that achieve strategic goals and are in-line with appropriate targets and timelines.
• Creates and circulates communications that highlight activities within the college, including faculty, staff, and students, tailored to the appropriate audience.
• Assists with strategic communication in liaison with the WCE dean’s office.
• Manages and designs the college websites and ensures they are maintained, updated, and evaluated for effectiveness.
• Develops publications for various audiences to include industry partners, prospective students at yield events, current students and alumni.
• Communicates with faculty, staff, and Academic Advisors about upcoming events and organizes class presentations. Provides consultation to faculty and staff who coordinate cocurricular events, and extra-curricular events.
• Develops materials for WCE Learning Hub, research projects and summer programs.
• Posts student events and service-learning opportunities to Eagle-Link.
• Coordinates with University Marketing to translate complex concepts into engaging and accessible content that highlight WCE events, showcase student success stories, and promotes WCE research and scholarship projects.