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Marketing jobs

5 marketing jobs

2 weeks ago

Senior Director, Brand & Product Marketing, Men’s

Rag & Bone

New York City, NY (Hybrid)Full time$170K/yr – $190K/yr

2 weeks ago

Senior Associate, Brand & Product Marketing, Men's

Rag & Bone

New York City, NY (Hybrid)Full time$70K/yr – $80K/yr

2 months ago

Copywriter

rag & bone

New York City, NY (Hybrid)Full time$105K/yr – $110K/yr

3 months ago

Associate Manager, Integrated Marketing, Womenswear & Childrenswear

rag & bone

New York City, NY (Hybrid)Full time$75K/yr – $80K/yr

4 months ago

Senior Manager, Brand & Product Marketing

rag & bone

New York City, NY (On-site)Full time$120K/yr – $130K/yr

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Rag & Bone

Senior Director, Brand & Product Marketing, Men’s

New York City, NY (Hybrid)

$170K/yr – $190K/yrSenior Level10+ years expFull time

Posted 2 weeks ago

Job Summary

Own and lead Menswear brand and product marketing across RTW, Accessories, and Footwear; drive go-to-market, campaigns, and cross-channel launches while partnering with Design, Merchandising, and Retail.

Own seasonal GTM calendar and cross-functional launches
Lead brand moments and collaborations
Translate design intent into marketing strategies

Job Description

Responsibilities

Thought partner to Design, Merchandising, Marketing, Creative, PR, Wholesale, and Retail channel leadership.
Translate design and merchandising intent into brand and product marketing strategies.
Establish brand positioning for Menswear across Black Label, White Label and Miramar and build action plan to bring to market.
Lead Menswear brand moment development, inclusive of collaborations and experiential.
Oversee the briefing process for all Menswear campaigns and brand moments.
Develop a consistent framework for product naming, feature/benefit storytelling, fit guides, and category positioning.
Integration into seasonal design process to influence early product briefs and line development with market, trend, and consumer insights.
Influence creative development—from campaign concepts to PDP naming conventions—to ensure product is at the center.
Architect cross-channel launch strategies for new collections, brand campaigns, product heroes, capsules, collaborations, and category developments.
Own the seasonal GTM calendar; align all marketing, creative, eCommerce, retail, wholesale, and communications functions to deliver fully integrated launches.

Requirements

Bachelor's degree in Marketing, Communications, Business, or a related field.
10+ years of progressive experience in brand or product marketing; Menswear experience a plus.
Proven success in establishing global brand and product marketing campaigns.
Exceptional communication and presentation skills.
Thrives in a collaborative organization, fluent working cross-functionally.
Fluent in English; additional language skills are a plus.
Willingness to travel internationally up to 30% of the time.
Go getter; takes initiative, willing to roll up sleeves and jump right in.

Benefits

Paid Time Off
Clothing Allowance
Generous Employee Discount
Paid Parental Leave
Membership to Calm and access to other wellness benefits
Medical, dental, vision and ancillary benefits
401k

Rag & Bone

From our origins in New York in 2002, rag & bone was founded on a belief of uncompromising ideals: a commitment to doing things the right way, not the easy way. To making things that are as original as they are timeless. To being true to ourselves, even when that truth sets us apart from the mainstream. We still believe in the same principles we started with: the easy elegance of classic British tailoring, the authenticity of American workwear, and the originality of our home city, New York. As New Yorkers, community and authenticity have become synonymous with our brand. An inclusive environment at rag & bone upholds our original values by encouraging employee connection and empowering each individual to have a voice on policy, process, and collaboration for a more equitable future.

Founded in 2002

New York, New York, USA

www.ragandbone.com