3 months ago
Publicist
Manifest Group
New York, USA (Hybrid)Full time$80K/yr – $100K/yr
Marketing jobs
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Publicist
New York, USA (Hybrid)
$80K/yr – $100K/yrMid Level4+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
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Job Summary
Drive strategic PR campaigns for culture-driven consumer brands, owning end-to-end storytelling and measurement.
- Own the core earned idea and craft tailored pitches, releases, and alerts.
- Must-have: 4+ years in agency PR with culture-driven consumer brand work.
- Standout: Strong network and ability to turn vague asks into compelling earned ideas.
Job Description
Responsibilities
- Lead press strategy from concept through post-campaign — define the story, shape the approach, and own every deliverable along the way.
- Translate client objectives into a clear earned idea or angle that is both strategic and culturally relevant.
- Write pitches, releases, and media alerts that feel tailored — every outlet gets something that speaks to them specifically.
- Pitch proactively to keep momentum throughout a campaign — before, during, and after launch.
- Collaborate closely with account, creative, and strategy teams to ensure campaigns land at the intersection of culture, media, talent, and creators.
- Advise clients on priorities and opportunities — real guidance grounded in insight, not just status updates.
- Plan and execute press events and activations end-to-end, from logistics to on-site execution to follow-through.
- Build and leverage your network to expand coverage opportunities and get the right stories to the right people.
- Track coverage, measure impact, and use insights to shape smarter campaigns going forward.
Requirements
- You have 4 years of experience in PR at an agency, leading earned/culture-driven work for consumer and lifestyle brands.
- You’re deeply plugged into culture — from trends to talent moves — and understand how media, creators, and cultural touchpoints connect to amplify a story.
- You’re results-oriented without being metrics-obsessed — you care that work lands in a way that matters.
- You’re a strong relationship-builder with a network you actively leverage.
- You’re sharp on strategy — you can take a vague client ask and turn it into a clear, compelling earned idea, knowing when to push a story and when to hold.
- You’re a clear, compelling writer who tailors everything — pitches, messaging, materials — to the outlet and the moment.
- You’re collaborative and direct — improving work without complicating it.
- You’re a mentor who helps teammates sharpen instincts, grow networks, and develop professionally.
- You move fast without cutting corners, delivering thoughtful, high-quality work every time.
Benefits
- Unlimited PTO
- 100% employee medical insurance coverage
- 401k with company contribution
- New business bonuses
- Individualized career development + personal training budget
- Monthly wellness budget through Juno
- Early end on Fridays (4pm regularly, 1pm during summertime)
- Hybrid, flexible work environment (+ a dog friendly office)
- Ticket to our annual Manifestival, held in Lisbon in April this year
Manifest Group
4.3 Glassdoor
Manifest is the creative agency of tomorrow. With studios in London, New York, Los Angeles, Stockholm, Manchester and Melbourne, we operate across the globe as one unified team to offer 24hr creative services to some of the world's most culturally significant brands.As a unified creative agency, we develop channel-agnostic brand strategies and multi-channel campaigns designed not simply to help brands compete in their sector, but redefine it.Our Ventures division, Make, also creates and co-creates social enterprises tackling some of the world's biggest issues. Current ventures include Ecologi.com, Sonocea® and RAWS.- Campaign's Global Branding Agency of the Year 2025- Campaign Global Consultancy of the Year 2024- Muse Creative Awards 2024: Innovative Agency, Best Agency Culture, Independent Agency- The Drum Awards North America Agency Team of the Year 2024- SABRE Global Consumer Consultancy 2024
Founded in 2009
London, England, GBR
74 employees (25 in marketing)
100% recommend to a friend
Traffic Signals
Monthly Visitors
11.4K
Traffic Source Mix
Search
41.7%
Direct
43.9%
Referral
7.5%
Social
5.5%
Paid
1.2%
Headcount Trend
Current headcount: ~74
Marketing Team
Marketing Team Size
20 (27% of company)