3 days ago
Associate Director, FILSPARI HCP Marketing
Travere Therapeutics
San Diego, CA (Unknown)Full time$150K/yr – $195K/yr
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Associate Director, FILSPARI HCP Marketing
San Diego, CA (Unknown)
$150K/yr – $195K/yrSenior Level8+ years expFull time
Posted 3 days ago
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Job Summary
Own the end-to-end HCP and P2P marketing for FILSPARI, translating strategy into briefs, tactics and budgets while stewarding the Promotional Review Committee process and cross-functional collaboration.
- Plan and execute HCP marketing tactics and content ownership through approvals
- Coordinate with Sales, Digital Marketing, and agencies on resources, timelines, and spend
Job Description
Responsibilities
- Support the Director, HCP Marketing and the Director, Thought Leader Liaisons in the development and evolution of integrated HCP and P2P strategy, priorities, messaging, and annual brand and tactical plans; translate approved direction into objectives, briefs, deliverables, resource requirements, timelines, and measures of success for assigned tactics.
- Independently lead the planning and execution of HCP marketing tactics for FILSPARI; serve as the business and content owner for assigned materials through the Promotional Review Committee process; prepare business rationale, lead agency revisions, resolve comments with Committee partners, and secure final approval; partner with Marketing Services, Commercial Operations and agency partners on review scheduling, documentation, Veeva workflow, production, distribution, and content-library management.
- Support the execution of P2P content and materials within strategies and priorities established by HCP and Thought Leader Liaison leadership for speaker programming and advisory boards; incorporate KOL insight, advocacy guidance, field feedback, and market intelligence into execution plans.
- Partner with Sales Leadership, Sales Training and the field Marketing Advisory Board on the development and deployment of promotional resources for the national Clinical Account Management team; support the Director, HCP Marketing with HCP Marketing content for national sales meetings, plan-of-action meetings, and field training initiatives.
- Partner with Digital Marketing on optimization of HCP websites and NPP content and assets; within the approved HCP content strategy, lead creative briefs, asset development, and promotional review, while Digital Marketing owns channel architecture, technical and measurement requirements, deployment or activation, and ongoing optimization.
- Manage assigned tactic budgets, forecasts, scopes of work, and invoice review within approved HCP Marketing plan; partner with Contracts and Procurement on purchase orders and vendor workflows, recommend resource trade-offs and adjustments to leadership, and ensure investments deliver against business objectives.
Requirements
- Bachelor's Degree in Business, Marketing, a relevant Life Sciences discipline, or a related field. Master’s Degree preferred. An equivalent combination of education and applicable job experience may be considered.
- Minimum 8+ years of progressive marketing experience in the biotechnology or pharmaceutical industry, or related agency experience.
- Prior leadership experience driving operational implementation and excellence, with accountability for external resources and budgets; demonstrated HCP marketing and regulated content-development experience for in-market and/or launch or indication-expansion products, including personal promotion, agency leadership, complex project management, and promotional review. Rare disease, nephrology, HCP Marketing, P2P Marketing, or speaker programming and operations, experience is preferred.
- The ideal candidate will embody Travere's core values: Courage, Community Spirit, Patient Focus, and Teamwork.
- Broad HCP marketing expertise and ability to solve complex, cross-functional challenges using sound judgment and an understanding of functional strategy.
- Ability to independently develop recommendations and project plans, make defined decisions within established strategy, and manage risks affecting department-wide outcomes.
- Demonstrated ability to influence stakeholders in complex situations while preserving relationships and achieving cross-functional alignment.
- Strong business and scientific acumen, with the ability to translate customer and market insights into clear communication objectives, content strategies, and actionable tactical plans.
- Successful record of managing agencies, external resources, complex project plans, timelines, budgets, scopes, and critical paths across multiple concurrent workstreams.
- Experience achieving commercial objectives in a highly regulated environment, with a strong understanding of promotional review, compliant HCP communications, and cross-functional governance.
Travere Therapeutics
4.3 Glassdoor
Our mission is to identify, develop and deliver life-changing therapies to people living with rare disease. #InRareForLife Community Guidelines: https://travere.com/community-guidelines/
Founded in 2020
San Diego, California, USA
489 employees (23 in marketing)
83% recommend to a friend
93% CEO approval
Traffic Signals
Monthly Visitors
12.7K
Traffic Source Mix
Search
44.7%
Direct
47.6%
Referral
5.5%
Social
0.5%
Paid
1.6%
Headcount Trend
Current headcount: ~489
Marketing Team
Marketing Team Size
23 (5% of company)
Median Career Experience
15 years
Median Tenure
1.7 years
Marketing Roles Posted (Last 30 Days)
1
People
Founders / CEO
HR / Recruitment
Marketing Leadership
Carrie De Smet
Associate Director, Patient Marketing
At the company for 1 year 3 months
Tracie Sadowski, MBA
Associate Director, HCP Marketing - Digital and Omnichannel Strategy
At the company for 1 year 4 months
Tracie Harris Rice
Associate Director Marketing
At the company for 2 years 2 months
Kyle Poe
Senior Director, Healthcare Provider Marketing
At the company for 4 years 2 months
Funding
Total Funding
$1.1B
Last Raise
$125M
Post IPO Equity, 1 years ago
Funding History
- Nov 2024Post IPO Equity • $125M
- Feb 2023Post IPO Equity • $200M
- Mar 2022Post IPO Debt • $275M