3 hrs ago
Email Marketing Associate
Purple Wave Auction
Manhattan, KS (Remote)Full time$64K/yr – $73K/yr
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Email Marketing Associate
Manhattan, KS (Remote)
$64K/yr – $73K/yrEntry Level3+ years expFull time
Posted 3 hrs ago
Job Description
Responsibilities
- Maintain a scalable and sustainable email marketing strategy to nurture new users and retain and continuously re-engage the existing user base.
- Produce and execute all email campaigns, including building emails from templates and HTML, copywriting, asset coordination, and scheduling.
- Develop and execute a comprehensive email marketing calendar and ensure its alignment with business objectives and internal stakeholders.
- Implement customer data to segment audiences, trigger flows, and personalize email and SMS content.
- Devise and execute A/B tests, manage testing calendar, record results, and advise on improvements.
- Apply UTM parameters per established governance standards.
- Work in partnership with designers to optimize email creative and template structure based on best practices and user behavior data.
- Collaborate with other stakeholders to support new and ongoing business partnerships.
- Monitor and evaluate performance to maintain excellent deliverability, sender reputation, and list hygiene.
- Propose changes to continuously optimize and improve campaign performance and user experience.
Requirements
- High school diploma or GED required.
- Minimum 3-5 years experience as an email marketer.
- Proficient working with the Klaviyo platform.
- Proven experience managing email marketing.
- Hands-on experience in marketing automation platforms.
- Detailed knowledge of CAN-SPAM, CASL, and TCPA compliance and best practices.
- Proven work experience in growing, engaging with, and analyzing the performance of a large email marketing database.
- Experience building an email marketing campaign from scratch and developing multi-step email flows.
- Knowledge of HTML/CSS, Apps Script, Claude or other AI platform, and A/B testing.
- Excellent written communication skills.
Benefits
- Health, Dental, and Vision insurance.
- 401(k) plan with an employer match up to 4% starting the first day of employment.
- Company-paid Life Insurance with options for supplemental coverage.
- Fully paid Short-Term Disability provided by the Company.
- 3 Weeks of PTO annually (details shared during onboarding).
- Employee Stock Purchase Program (ESPP) - Eligible to purchase company stock at a discount after 90 days of employment, with enrollment opportunities each May and November.
- tuition reimbursement.
Purple Wave Auction
4.5 Glassdoor
Purple Wave Auction is the leading auction platform redefining auctions and how you buy and sell heavy equipment!🟣 PURPLE WAVE is a full-service auction company that provides personalized service to every buyer and seller. 🟣 SPECIALIZING in the sale of ag & construction equipment and fleet vehicles through no-reserve online auctions. 🟣 PROVIDING the easiest and most straightforward way to buy and sell equipment quickly and efficiently. 🟣 PARTNERING with sellers by marketing their assets, creating professional listings, and collecting payments.✦✦ Integrity-focused to meet the needs of buyers and sellers. ✦✦🟣 Just list with Purple Wave and let us take it from there: ✓ We handle all the marketing - leveraging our vast network of buyers ✓ Before your item is listed, our auction specialist will come to your location to thoroughly catalog and list your equipment - taking quality, in-depth images and video to showcase your asset. ✓ Purple Wave sells equipment where it sits, eliminating costly transportation costs. ✓ After your item sells, the buyer is responsible for transporting it. 🟣 We make the buying process seamless, transparent, and secure: ✓ We offer a personal connection with the seller and the opportunity to inspect equipment digitally or in person, ask questions about an item's condition, and ensure that the machine you bid on is the machine for you. ✓ We diligently protect our online auctions from shill bidding manipulations to make sure prices are fair and equitable. ✓ We verify and handle all title paperwork exchange to make the transition of ownership quick, easy, and hassle-free.The easiest way to buy and sell equipment!Purple Wave AuctionStraight. Simple. Sold.®
Salaries
Posted range
$64K/yr – $73K/yr
Taken straight from the job posting.
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