7 weeks ago
Sr. Copywriter
Meyer
Vallejo, CA (On-site)Full time$95K/yr – $115K/yr
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Sr. Copywriter
Vallejo, CA (On-site)
$95K/yr – $115K/yrSenior LevelFull time
Posted 7 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own end-to-end brand copy across channels, ensuring editorial rigor and SEO alignment while stewarding live brand standards. You will collaborate with Brand, EComm, and Design on voice, cadence, and cohesion.
- Own copy across product pages, landing pages, promos, packaging, and Amazon with consistent voice and quality.
- Lead SEO-informed copy with cross-functional execution and final editorial review.
- Shape product launch storytelling with Creative Director and Brand team while keeping brand standards current.
Job Description
- Write and develop copy across all brand channels and touchpoints, including product detail pages, landing pages, features and benefits, sale promos, alt image copy, packaging, and Amazon.
- Partner with Brand on voice and direction, EComm on performance and publishing cadence, and Design on copy-to-visual cohesion.
- Collaborate with cross-functional partners to develop and implement SEO strategy, ensuring copy is optimized consistently across channels.
- Serve as the final editorial review before copy is published.
- Maintain brand books to reflect current, live copy standards.
- Contribute to product launch and relaunch storytelling in partnership with the Creative Director and Brand team
- Proven EComm copywriting experience with a strong portfolio across the digital shelf
- Exceptional copy editing skills and a consistent command of brand voice
- Solid understanding of SEO strategy with hands-on experience implementing it at the copy level and partnering cross-functionally to execute
- Experience working with AI agents and automation tools to manage copy distribution across multi-channel workflows
- Proficiency in Salsify, Figma, or comparable content management and design systems
- Ability to manage competing priorities, stakeholders, and deadlines with precision
- A collaborative working style — this role interfaces with nearly every team in the organization
Meyer
Our "why" — to nourish human connection by inspiring joy for every chef — one cooking innovation at a time. If you cook, you are a chef.Meyer is one of the largest, most innovative cookware companies in the United States. Our cookware brands include Ruffoni, Anolon, Circulon, Rachael Ray, Farberware, KitchenAid, BonJour Coffee & Tea, and LocknLock Food Storage. Meyer has recently been selected as one of the Healthiest Employers in the Bay Area by the Silicon Valley/San Jose Business Journal and the San Francisco Business Times for the past three years. We are committed to delivering unparalleled and innovative service to our customers and providing employees with opportunities for professional development and individual growth. We seek positive and dedicated people to join us in keeping Meyer the leading culinary products distributor in the United States.
Traffic Signals
Monthly Visitors
9.8K
Traffic Source Mix
Search
33.1%
Direct
45.2%
Referral
7.2%
Social
12.5%
Paid
1.7%
Headcount Trend
Current headcount: ~605
Marketing Team
Marketing Team Size
62 (10% of company)