8 hrs ago
Sr. Marketing Technology Specialist
Simpson Housing LLLP
Denver, CO (Hybrid)Full time$75K/yr – $80K/yr
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Sr. Marketing Technology Specialist
Denver, CO (Hybrid)
$75K/yr – $80K/yrSenior Level2+ years expFull time
Posted 8 hrs ago
Job Summary
Own and optimize analytics, reputation, and social media for 70+ communities, lead organic and paid social strategies, and provide backend support across PMS and scheduling.
- Oversee Google Analytics, GTM, and Birdeye driven reputation work
- Lead social strategy and cross-functional training with a broad internal program
Job Description
Responsibilities
- Own Google Analytics and Google Tag Manager (GTM) strategy, reporting, analysis as well as configure and maintain both platforms
- Own overall reputation management strategy and execution, including administration of Birdeye software
- Manage ILS setup, content and integration
- Manage Yelp, Bing, Apple relationships
- Compile and analyze reporting across reputation management (Birdeye), ILS monthly costs, and Google Analytics
- Manage bulk social media infrastructure, content scheduling and automation for 70+ communities (bulk upload spreadsheets, floor plan images, Canva bulk create templates and branding kits) using software such as Google Drive, Canva, Microsoft Forms and Sprout Social media platform
- Co-lead organic social strategy and execution, including training and supporting team members through an internal Social Media Captain Program
- Co-lead development of paid social strategy for 70+ communities using Meta Ads Manager
- Provide backup PMS and AI support for day-to-day tasks such as online lease setting updates, resident and prospect-facing emails, appointment setting and monitor/troubleshoot scheduling API failures, responding to reviews / review escalations, move-in specials, photo updates, setup tasks, new feature rollouts, etc.
Requirements
- Bachelors degree in Marketing preferred, Advertising, Communications or related field
- 2 - 5 years of marketing and/or administrative experinece in a corporate environment.
Benefits
- Substantial discount on rent (certain restrictions apply)
- Highly competitive compensation
- Health, dental, and vision insurance
- Flexible spending accounts
- Life and AD&D insurance
- Disability insurance
- 401(k) plan with company match
- Generous paid time off (PTO) program for full-time employees
- Additional paid days off: 9 holidays, 2 floating holidays, and 2 designated wellness days
- Education reimbursement
Simpson Housing LLLP
Who We Are:Simpson Housing is a large, fully-integrated real estate company with an enthusiastic entrepreneurial spirit. For nearly 75 years, we have acquired, developed, built, and managed luxury apartment communities in highly desirable locations throughout the United States. We are driven by our Mission and Core Values and believe that our most valuable asset is our team.Our Mission:Simpson Housing is committed to be a trusted leader in the multifamily industry. Our mission is to provide an exceptional employee experience, award-winning customer service, long-term value to our investors and enhance our local communities.
Salaries
Posted range
$75K/yr – $80K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
103 (22% of company)
Median Tenure
6.5 years
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
335.9K
Traffic Source Mix
Search
51.5%
Direct
36.1%
Referral
10.9%
Social
0.5%
Paid
1%
Headcount Trend
Current headcount: ~474
Links
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