7 days ago
Director, Practice Growth and Local Education
Straumann
Andover, MA (Hybrid)Full time$160K/yr – $175K/yr
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Director, Practice Growth and Local Education
Andover, MA (Hybrid)
$160K/yr – $175K/yrDirector/ExecutiveFull time
Posted 7 days ago
Job Summary
Own and drive NAM Local Education & Practice Growth across strategy, content creation, and cross-functional collaboration, delivering education pathways, sponsorships, and market-driven programs to fuel sales growth and practice expansion.
- Lead education strategy, content development, platform setup, and post-event analytics
- Coordinate with Sales, MARCOM, and internal teams to align programs with NAM growth goals
Job Description
Responsibilities
- Local Education Strategy and Leadership: Leadership of team members responsible for NAM Local Education & Practice Growth event planning, course material coordination, operations & commercialization
- Collaborate with Sales Leadership; including DSO & Digital - to better understand customer needs and gather ideas for future educational offerings.
- Assess continuing education needs, and collaborate with local & global content development teams - to identify gaps and opportunities and build content
- Propose & align education pathways and strategies that align with NAM strategies and enable sales growth
- Define objectives, content, and deliverables for virtual and in person learning within the US/Canada markets
- Collaborate cross-departmentally with Sales, Marketing, Internal Training and Finance to develop, execute and review all local education courses, sponsorship opportunities to support strategic goals, and gain national exposure for the organization.
- Support timely renewals and maintenance of compliance with Continuing Education Dental Accrediting Bodies including AGD and others as applicable and leverages NAM KOL consultants for new educational content offering review
- Responsible for Local Education & Practice Growth menu evolution and content pathways as it pertains to the NAM strategy and supports commercialization of pathways through to field sales in collaboration with internal sales training team
- Ensure proper setup and maintenance of SKILL platform- including Menu, content and speakers for customers and field sales and constant improvement of system to ensure highest deliverable experience quality to customers and key stakeholders
- Responsible for proactive collaboration with MARCOM to develop Local Education Menu marketing content and sales enablement tools as well as collaboration with Internal Training Team for field sales roll outs
Requirements
- Master’s degree in business administration, Marketing, or a related field
- Minimum of 5–10 years of leadership experience within the dental, healthcare, or related industries.
- Minimum 3–5 years’ experience within field activities in the dental space
- Demonstrated success in developing and executing growth strategies.
- Proven experience in building and leading high-performing, cross-functional teams.
- Expertise in managing complex projects and driving initiatives in a fast-paced environment.
- Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word).
- Excellent leadership, communication, and interpersonal skills.
- Strong understanding of the dental industry, including clinical and practice management.
Preferred
- Previous experience working with or for a dental practice, understanding the operational and clinical aspects of running a practice and supporting a referral network.
- Superior organizational, analytical, and time management skills.
- Ability to work cross functional across departments
- Experience in creation and reconciliation of a budget
- Experience with digital transformation initiatives in the dental or healthcare industry.
- Familiarity with market research and data analysis techniques.
- Experience with B2C strategies and consumer engagement.
- Experience in developing and executing direct-to-consumer (D2C) marketing campaigns.
- Proven project management skills
- Detail-oriented with the ability to multitask
Benefits
- Very Competitive total compensation plans (some positions include discretionary bonus, or Performance Share Units).
- A 401(K) plan to help you plan for your future with an employer match
- Great health, dental and vision insurance packages to fit your needs to ensure you’re happy and healthy. Straumann contributes a healthy portion towards employees’ premium.
- Generous PTO allowance - plenty of time to recharge those batteries!
Straumann
The leading pioneer in specialty dentistry. Straumann is your global partner for constantly evolving and best-in-class solutions that create smiles.
Salaries
Posted range
$160K/yr – $175K/yr
Taken straight from the job posting.
Marketing Team
Median Career Experience
15 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
2
People
Marketing Leadership
Traffic Signals
Monthly Visitors
566.9K
Traffic Source Mix
Search
51.6%
Direct
38.8%
Referral
6.7%
Social
1.9%
Paid
0.9%
Headcount Trend
Current headcount: ~1