Responsibilities
- Tracking leads from Google, Angi, Home Depot, Lowe’s, Thumbtack, and other sources
- Reviewing lead volume by source
- Tracking cost per lead and cost per booked job
- Helping measure which lead sources are producing good customers
- Watching for missed leads, slow follow-up, or booking issues
- Reviewing website leads, calls, forms, and online booking activity
- Helping measure SEO performance with our outside SEO team
- Reviewing Google Business Profile activity and performance
- Helping track review counts and review requests
- Preparing weekly marketing reports
- Helping identify which marketing channels we should improve, reduce, or grow
- Communicating with our team about lead quality and lead flow
- Helping support growth in both Lubbock and San Antonio
Requirements
- We are looking for someone who is organized, curious, and good with numbers.
- You do not need years of experience, but you do need to be willing to learn, pay attention to details, and follow through.
- This role is a mix of marketing, data, customer follow-up, and operations.
- You should be comfortable using spreadsheets, dashboards, software tools, and basic reporting.
- You should also be willing to communicate with team members, vendors, and sometimes customers when needed.
Nice to Have
- Experience with Google Analytics
- Google Ads
- Google Business Profile
- Local SEO
- Spreadsheets
- Marketing reports
- Lead tracking
- Call tracking
- Home service marketing
- CRM systems
Benefits
- 401(k) matching
- Bonus based on performance
- Competitive salary
- Dental insurance
- Health insurance
- Opportunity for advancement
- Paid time off
- Training & development
- Vision insurance
