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5 marketing jobs

NAFSA: Association of International Educators logo
3 days ago

Assistant Director, Communications & Operations

NAFSA: Association of International Educators

New York City, NY (On-site)Full time$68K/yr – $75K/yr
NAFSA: Association of International Educators logo
1 month ago

Socia Media Marketing Intern

NAFSA: Association of International Educators

District of Columbia, USA (On-site)Volunteer
NAFSA: Association of International Educators logo
2 months ago

Director, Communications (Hybrid) - (3853)

NAFSA: Association of International Educators

New York City, NY (Hybrid)Full time$114K/yr – $137K/yr
NAFSA: Association of International Educators logo
5 months ago

Intern, Social Media Marketing

NAFSA: Association of International Educators

District of Columbia, USA (On-site)Internship
NAFSA: Association of International Educators logo
5 months ago

Email Marketing Specialist

NAFSA: Association of International Educators

District of Columbia, USA (On-site)Full time

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5 jobs
NAFSA: Association of International Educators logo

Assistant Director, Communications & Operations

NAFSA: Association of International Educators

New York City, NY (On-site)

$68K/yr - $75K/yrIn-houseFull-timeMid level
3 days ago
NAFSA: Association of International Educators logo

Socia Media Marketing Intern

NAFSA: Association of International Educators

District of Columbia, USA (On-site)

In-houseVolunteerIntern/new grad
1 month ago
NAFSA: Association of International Educators logo

Director, Communications (Hybrid) - (3853)

NAFSA: Association of International Educators

New York City, NY (Hybrid)

$114K/yr - $137K/yrIn-houseFull-timeSenior level8+ years exp.
2 months ago
NAFSA: Association of International Educators logo

Intern, Social Media Marketing

NAFSA: Association of International Educators

District of Columbia, USA (On-site)

In-houseInternshipIntern/new grad
5 months ago
NAFSA: Association of International Educators logo

Email Marketing Specialist

NAFSA: Association of International Educators

District of Columbia, USA (On-site)

In-houseFull-timeMid level2+ years exp.
5 months ago
NAFSA: Association of International Educators logo
NAFSA: Association of International Educators

Assistant Director, Communications & Operations

New York City, NY (On-site)

$68K/yr – $75K/yrMid LevelFull time

Posted 3 days ago

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Job Summary

Own the end-to-end UGE marketing programs from strategy to evaluation across multi-channel campaigns, content development, events, systems, and analytics.

  • Lead multi-channel campaign strategy and execution
  • Manage data, reporting, and program evaluations

Job Description

Responsibilities

  • Campaign Strategy & Execution: Lead the development and implementation of multi-channel marketing strategies to promote global programs and boost student participation.
  • Content Development: Drive the editorial calendar and create high-quality collateral across digital and print mediums, including newsletters, social media, web content, and digital signage.
  • Brand Identity & Outreach Liaison: Act as the main point of contact for communications between program teams and the University's central marketing and communications offices. Maintain alignment with established branding protocols, ensuring that all UGE marketing collateral consistently represents the official identity.
  • Performance Tracking: Maintain campaign analytics, generate regular progress reports, and continuously optimize marketing efforts based on data-driven insights.
  • Event Logistics: Develop and maintain annual events calendar. Coordinate logistics for internal and external UGE events (e.g., study abroad fairs, info sessions, orientation workshops) in collaboration with internal teams and vendors.
  • Event Promotion: Build and execute targeted promotional campaigns to drive attendance, leveraging email, social media, and university event calendars.
  • Central Events Coordination: Ensure UGE events are communicated to internal and external stakeholders. Serve as the central point of contact and coordinator for external events that require staff input, engagement, and/or participation.
  • Systems Management: Assist in the administration, customization, and maintenance of key higher education technical applications, specifically Terra Dotta, Salesforce Advisor Link, and ARC/FDS.
  • Reporting & Dashboards: Design and maintain routine reports and interactive dashboards to support departmental decision-making, trend analysis, and leadership reporting.
  • Program Evaluation: Develop and deploy survey instruments and program evaluations; collate, analyze, and distribute findings to drive continuous program improvement.

Requirements

  • Bachelor’s degree and/or equivalent related experience required.
  • 2–4 years of relevant experience in marketing, communications, or higher education operations.
  • Demonstrated experience with higher education technology platforms (e.g., Terra Dotta, VIA TRM, Salesforce, or similar CRM/study abroad software).
  • Strong data management skills, including proficiency in Excel and experience building reports/dashboards.
  • Excellent written and verbal communication skills with a keen eye for detail.

Preferred

  • Experience studying, living, or working abroad, or a background in international higher education.
  • Familiarity with Columbia University central systems (ARC/FDS) or academic workflows.
  • Experience with data visualization applications, business intelligence and analytics Software such as Tableau.
NAFSA: Association of International Educators logo

NAFSA: Association of International Educators

NAFSA: Association of International Educators is the world's largest nonprofit association dedicated to international education and exchange. NAFSA's 10,000 members are located at more than 3,500 institutions worldwide, in over 150 countries.NAFSA advances public policies that promote international education and is committed to supporting a broad public dialogue about the value and importance of international education. Through professional development programs, publications, and networks of professionals, NAFSA provides opportunities for knowledge creation, knowledge sharing, and skill-building. NAFSA also plays a leadership role in increasing awareness of and support for the internationalization of higher education among education leaders, public policy makers, and the broader community.

Founded in 1948
Washington, District of Columbia, USA
240 employees (20 in marketing)
www.nafsa.org

Salaries

Posted range

$68K/yr – $75K/yr

Taken straight from the job posting.

See all NAFSA: Association of International Educators salaries

Marketing Team

Marketing Team Size
17 (7% of company)
Median Career Experience
13 years
Median Tenure
7.6 years
Marketing Roles Posted (Last 30 Days)
1

People

Marketing Leadership

Robin E Little
Robin E Little
Director, Marketing
At the company for 22 years 9 months
Austin Nicol
Austin Nicol
Program Manager; Marketing and Membership
At the company for 4 years 7 months

Traffic Signals

Monthly Visitors
164.2K
Monthly Google Ads Budget
$21.3K
Traffic Source Mix
Search
43.3%
Direct
46.1%
Referral
7.9%
Social
1.7%
Paid
0.8%

Headcount Trend

Current headcount: ~240

Recent News

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US may lose 150,000 international students this fall, risking $7 billion in revenue
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May 28, 2025 • Times Higher Education
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NAFSA 2025 : 28 french institutions to represent france at the world's largest trade fair for higher education
May 23, 2025 • Campus France
NAFSA 2025 to draw 8k attendees despite travel boycotts
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News | Trump Administration Cancels International Students’ Visas - Thousands Come to Rhode Island
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Losing International Students Could Devastate Many Colleges
Apr 19, 2025 • The New York Times
More than 1,000 international students have had visas or legal status revoked
Apr 18, 2025 • Chicago Tribune
Visa cancellations sow panic for international students, with more than 1,000 fearing deportation
Apr 18, 2025 • New Orleans CityBusiness
Visa cancellations sow panic for international students, with hundreds fearing deportation
Apr 16, 2025 • Maryland Daily Record
Visa cancelations sow panic for international students, with hundreds fearing deportation
Apr 15, 2025 • Arab News
Visa cancellations sow panic for international students, with hundreds fearing deportation
Apr 15, 2025 • Indian Express
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Apr 15, 2025 • Jakarta Globe
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Apr 9, 2025 • IndiaTimes
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Apr 7, 2025 • The Washington Post
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Mar 25, 2025 • The Economic Times
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Republican legislation seeks to ban Chinese nationals from studying in US
Mar 15, 2025 • The Indian Express
Republican legislation seeks to ban Chinese nationals from studying in US
Mar 15, 2025 • Business Standard India
US associations urge government to restore study abroad and exchange funding
Mar 4, 2025 • StudyTravel Network
Odegbami Selected as NAFSA Coach
Feb 27, 2025 • Hamilton College
IGlobal Program receives 2025 NAFSA 'Spotlight Award'
Feb 19, 2025 • University of Illinois Urbana-Champaign
Penn State awarded highest honor for campus internationalization
Feb 12, 2025 • Penn State University
SDSU wins prestigious national award for campus internationalization | News | SDSU
Feb 11, 2025 • San Diego State University
Italy introduces new visa rules for international students starting in 2025
Dec 11, 2024 • The Economic Times
Italy to Apply New Visa Rules on International Students From January 2025
Dec 11, 2024 • ProPakistani
Italy’s new visa rules raise concerns for international students
Dec 6, 2024 • Nairametrics
International students contributed record US$43.8 billion in 2023/24
Nov 19, 2024 • StudyTravel Network
Visa clampdowns put brakes on international student mobility
Nov 13, 2024 • Times Higher Education
What will a second Trump presidency mean for international education?
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Oct 24, 2024 • StudyTravel Network
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Jun 4, 2024 • Canada Newswire
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May 28, 2024 • PR Newswire
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Dec 16, 2022 • abc27.com
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Links

www.nafsa.orgLinkedInX (Twitter)Crunchbase