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Specialized Dental Partners logo
2 weeks ago

Dental Marketing Specialist

Specialized Dental Partners

El Paso, TX (On-site)Full time

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1 jobs
Specialized Dental Partners logo

Dental Marketing Specialist

Specialized Dental Partners

El Paso, TX (On-site)

In-houseFull-timeMid level3+ years exp.
2 weeks ago
Specialized Dental Partners logo
Specialized Dental Partners

Dental Marketing Specialist

El Paso, TX (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own regional referral development, marketing strategy, data-driven performance reviews, and cross-functional collaboration to drive regional growth for SDP endodontic referrals.

  • Build and sustain referral relationships
  • Develop territory plans and multi-practice outreach
  • Lead regional marketing and budget oversight

Job Description

Responsibilities

  • Regional Relationship Development & Strategic Field Engagement
  • - Build and sustain referral relationships with general dentists across the market.
  • - Develop territory plans to prioritize high-value, emerging, and at-risk referral partners.
  • - Facilitate high-level introductions between SDP endodontists and targeted practices to strengthen collaboration and drive production.
  • - Coordinate multi-practice outreach strategies to support area-wide referral growth.
  • Regional Marketing Strategy, Campaign Execution & Budget Ownership
  • - Partner with marketing leadership to develop integrated referral campaigns and regional initiatives.
  • - Ensure each practice is equipped with appropriate, updated, and brand-consistent marketing materials.
  • - Manage regional marketing budgets, evaluate ROI, and ensure resources are used effectively to support growth priorities.
  • - Provide monthly budget updates and spend justification to operations and marketing leadership.

Requirements

  • 3–5 years in referral relations, healthcare/dental marketing, territory account management, or field-based business development.
  • Experience tracking KPIs, analyzing ROI, and adjusting strategy based on measurable outcomes.
  • Experience with digital presence management (Google Business, reputation management, website accuracy).
  • Valid driver’s license and ability to travel regionally
  • Bachelor’s degree (preferred)
  • Strong presentation abilities and comfort delivering data insights to multi-level stakeholders
  • Strong planning, time management, and territory management skills.
  • Strong interpersonal and communication skills; ability to build trust quickly.
  • Comfortable presenting to groups and facilitating practice-based discussions.

Benefits

  • Competitive Compensation
  • Comprehensive Medical, Dental & Vision Insurance
  • 401(k) Retirement Plan
  • Paid Time Off & Paid Holidays
  • Flexible Spending & Health Savings Accounts
  • Life & Disability Insurance
  • Employee Assistance & Wellness Programs
  • Additional Voluntary Benefits
  • And More!
  • Benefits available to eligible full-time and part-time employees working 20+ hours per week!
Specialized Dental Partners logo

Specialized Dental Partners

We build brighter futures for dental practices by strengthening and streamlining operations, so specialists and their teams can focus on delivering what they do best—superior patient care.

Founded in 2018
Franklin, Tennessee, USA
174 employees (13 in marketing)
specializeddental.com

Marketing Team

Marketing Team Size
12 (7% of company)
Median Career Experience
5 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
1

People

Marketing Leadership

Molly Benz
Molly Benz
Senior Director of Marketing
At the company for 2 years 3 months
Tori Hodges
Tori Hodges
Digital Marketing Manager
At the company for 1 year 8 months
Jake Rubin
Jake Rubin
Area Marketing Manager
At the company for 2 years 3 months
Jen Mattice Stratton
Jen Mattice Stratton
Area Marketing Manager
At the company for 2 years 9 months

Traffic Signals

Monthly Visitors
19K
Monthly Google Ads Budget
$41
Traffic Source Mix
Search
30.3%
Direct
46%
Referral
6.4%
Social
15.6%
Paid
1.5%

Headcount Trend

Current headcount: ~174

News about Specialized Dental Partners

Dentalcorp Announces that Leading Proxy Advisors ISS and Glass Lewis Recommend Dentalcorp Shareholders Vote “FOR” the Arrangement and Provides Update Regarding Partner Dentist Rollover Opportunity
Nov 27, 2025 • Business Wire
Specialized Dental Partners Selects Coupa to Advance Strategic Spend Management
Nov 11, 2025 • Yahoo Finance
Specialized Dental Partners Selects Coupa to Advance Strategic Spend Management
Nov 11, 2025 • PR Newswire

Links

specializeddental.comLinkedInCrunchbase

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