Responsibilities

• Develop and execute annual marketing plans and promotional calendars for the PRO and Independent Channel
• Partner with Sales to build initiatives that increase sell-in and sell-through
• Plan and execute promotional campaigns including flyers, rebate programs, digital campaigns and merchandising assets
• Lead planning and execution of national and regional trade shows and distributor events
• Coordinate sales collateral including catalogues, brochures, sell sheets, digital assets and POS signage
• Lead the annual catalogue development process from concept through production
• Manage creative projects with designers, printers, agencies and external suppliers
• Support the sales organisation with customer presentations and promotional planning
• Measure the effectiveness of marketing initiatives and recommend improvements
• Collaborate cross-functionally with Product Management, Supply Chain, Customer Service and Operations

Requirements

• 3–7 years' experience in Channel Marketing, Trade Marketing, Brand Marketing or Marketing Communications
• Experience supporting B2B sales organisations and working with distributors, wholesalers or dealer networks
• Construction, industrial, hardware, building materials or consumer durable goods experience a strong asset
• Strong project management, organisational and time management skills
• Excellent written and verbal communication skills
• Ability to manage multiple priorities in a fast-paced environment
• Creative problem solver with a customer-first mindset
• Proficient in Microsoft Office (Excel, PowerPoint, Word)
• Willingness to travel approximately 20–30% across North America

Preferred

• Adobe Creative Suite or marketing automation platform experience an asset

Benefits

• The opportunity to be part of a growing, ambitious global brand
• The chance to grow and develop with a growing People & Culture team
• Paid Time off + Birthday Leave + Volunteer Day
• 401(k) retirement plan
• A vibrant, supportive team culture