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4 marketing jobs

3 months ago

Content Marketing and Communications Specialist, Enrollment Management

Kent State

Kent, OH (On-site)Full time$52K/yr – $54K/yr
4 months ago

Content Creator

Kent State

Kent, OH (On-site)Full time$60K/yr – $73K/yr
6 months ago

Marketing Manager – LaunchNET

Kent State

Kent, OH (On-site)Full time$42K/yr – $47K/yr
6 months ago

Associate Director, Social Media Content - INTERNAL OPENING FOR KSU EMPLOYEES ONLY

Kent State

Kent, OH (On-site)Full time$60K/yr – $73K/yr

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4 jobs

Content Marketing and Communications Specialist, Enrollment Management

Kent State

Kent, OH (On-site)

$52K/yr - $54K/yrIn-houseFull-timeMid level2+ years exp.
3 months ago

Content Creator

Kent State

Kent, OH (On-site)

$60K/yr - $73K/yrIn-houseFull-timeMid level4+ years exp.
4 months ago

Marketing Manager – LaunchNET

Kent State

Kent, OH (On-site)

$42K/yr - $47K/yrIn-houseFull-timeMid level3+ years exp.
6 months ago

Associate Director, Social Media Content - INTERNAL OPENING FOR KSU EMPLOYEES ONLY

Kent State

Kent, OH (On-site)

$60K/yr - $73K/yrIn-houseFull-timeSenior level4+ years exp.
6 months ago
Kent State

Content Marketing and Communications Specialist, Enrollment Management

Kent, OH (On-site)

$52K/yr – $54K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Own cross platform enrollment content and personalize outreach with Slate CRM to drive prospective student engagement and enrollment messages.

  • Editorial Planning
  • Audience Personalization
  • Stakeholder Collaboration

Job Description

Responsibilities

  • Editorial Planning: Build an editorial calendar for cross-platform content and share stories to encourage enrollment among prospective students, current students, and parents.
  • Audience Personalization: Use Slate CRM to segment audiences and run ad-hoc and automated CRM campaigns (email, SMS, etc.).
  • Stakeholder Collaboration: Coordinate with colleges, divisions, and departments to target students and parents with interests.
  • Channel Strategy & Asset Management: Align with internal teams on channels and update digital content; manage the communication asset library.
  • Analysis & Reporting: Build reports and share findings on content effectiveness.
  • Content Creation & Editing: Update digital content including email campaigns, stories, photos, videos; edit and proofread communications.
  • Interviews & Content Sourcing: Interview students, alumni, and parents to write content for multiple platforms.

Requirements

  • Bachelor’s degree in marketing, communications, journalism, public relations, English or related field; at least two years of marketing/communications/admissions or writing experience.
  • Knowledge of grammar, punctuation and AP Style; familiarity with email marketing platforms and Slate CRM; Drupal/web content systems.
  • Strong writing and storytelling skills for diverse audiences; project management ability; data-driven communication using CRM data.
  • Excellent written, verbal and interpersonal communication; ability to manage multiple projects and tight deadlines; collaborative work style.
  • Willingness to travel frequently on-campus and occasionally off-campus.

Preferred

  • Experience in admissions/enrollment management and/or experience with a CRM like Slate.

Salaries

Posted range

$52K/yr – $54K/yr

Taken straight from the job posting.

See all Kent State salaries

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